10 Keys to Building a Social Media and Web Presence

Thanks for visiting! I hope You Enjoy My Blog…. www.SuccesswithMichael.com
I began my online networking exploration on Ryze, a new social web site which was, along with LinkedIn, one of the first social networking and business networking sites.

It wasn’t until 2006, after I’d already joined a number of additional social networking websites, that I learned that these sites were the precursors of a much larger social media phenomenon. I also learned about the importance of blogs.

Third BlogiversaryI launched this blog, Online Social Networking, in November 2007, and yes, I am celebrating my third blogiversary.

In Social Media One Bite at a Time and 7 Tips for Winning the Social Media Marathon, I discuss the social media mindset and some of the social media strategies I’ve found very helpful.

Building My Social Media and Web Presence

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Here is a list of my 10 top strategies for building my social media and web presence:

1. Partnership – Building relationships though blogging, online social networking and social bookmarking sites.

2. Content – Writing and publishing well thought-out and occasionally useful articles on my two blogs.

3. Search Engine Optimization – Ongoing keyword research and SEO. 50% of all my web site traffic comes directly from search engines.

4. Diversification – Creating a presence on diverse social media sites and cultivating diverse web site traffic sources.

5. Innovation – Experimenting with many ideas, some worked out and others flopped while avoiding urges to follow the crowd.

6. Boldness – Haven’t been afraid to test the limits of social websites and social media strategies. Twitter removed @larrybrauner from their search results, Sphinn terminated my account, and Facebook sends me sweet little love messages when I become more ambitious than they like. All I can say is, “C’est la vie.” Meekness isn’t a good quality in a marketer.

7. Planning – Always researching and frequently reevaluating and refining my web marketing and branding plan. Flexibility must accompany social media and web marketing planning.

8. Attitude – Persevering, staying upbeat and focusing, even when I didn’t feel like it, such as when my Dad passed away last year, or when my search engine traffic dipped during this past summer.

9. Tools – Taking advantage of a variety of social media, SEO and web analytics tools.

10. Widgets – Integrating social media with my blogs through using website widgets.

Thank you for partnering with me and helping me all these years with my social media and web marketing efforts.

Share Your Social Media Strategies

. What are your most successful strategies for building your social media and web presence?