3 Essential Elements for Stand Out Heart-felt Entrepreneurs
Written by Paige Stapleton and Brian Stark
We were recently in a room full of passionate, heart-felt entrepreneurs getting some special training for speaking from the stage.
It was an incredible opportunity to see so many caring professionals sharing their message and their gifts with all of us. They were all absolutely wonderful, but there were a few who really stood out. As we searched for what to call that “stand out” quality, we realized that not too long ago we would have called it “confidence”… but today we would call it “certainty”.
Below are three areas where that certainty makes a massive impact with whoever you are talking to about your services (either offline or online):
1 — Certainty of Message — When you are crystal clear about who you can help and the results you can help them achieve, you have a powerful message. It is not only important for you to know this within your own heart, but you must be able to articulate it in a way that others can feel your certainty and know that you are exactly the one to help them get where they want to be.
2 — Certainty of Offering — Being certain about your offering creates an atmosphere of instant trust and confidence. It is about embodying your work because as we always say, it is essential to “Be all of who you are in what you do”. And frankly, as a service provider, you can’t help but be who you are because your offering IS such a huge part of who you are.
3 — Certainty of Service — – You have to know, without a shadow of a doubt, that you can truly help your potential and current clients. This is especially important when you are connecting with potential clients and having that conversation with them. You have to be more certain that you can help them than they are that you can’t or they can’t afford you.
When you have certainty in these three areas, you are unstoppable. You are like a magnet that no one can resist. As a heart-felt entrepreneur it is essential that you carry that certainty around with you and express it and share it in every thing you do. Because when you do, the world is your oyster and there in lies your abundance of pearls!
Call to Action
We invite you to check in on your certainty. Ask yourself these questions
Are you crystal clear about exactly who you help and the results you help them with?
Can you articulate your message in a way that people instantly recognize that you are THE one to help them?
Are you embodying your offering in a way that creates trust and confidence with your current and potential clients?
When you are speaking with an ideal client who you know you can help, do you hold that certainty no matter what their objection is?
These are crucial questions for you as a heart-felt entrepreneur who is passionate about helping others and making a difference in the world.
Because with your certainty … you can (and will) change the world!
Article author
About the Author
We would like to invite you to visit www.AuthenticMarketingMadeEasy.com for free tips, tools, articles and to download your F.R.E.E. Special Report: "The 3 Keys to Increasing your Profits While Staying Aligned with Your Passion and Purpose". For our daily meditation, please visit www.KnowTruthLiveTruth.com, home of Today's Truth.
Putting into action the very system and principles they teach, Paige Stapleton and Brian Stark left careers that were leaving them feeling small and unfulfilled and followed their bliss! Now, as founders of Authentic Marketing Made Easy™, and The Authentic Marketing System™, they have created a life they love helping healers, practitioners, coaches and other small business owners learn the simple and holistic way to market and grow their service-based businesses, so they can attract more clients and make more money, while staying in integrity with their passion and purpose.
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