3 Simple Ways to Positively and Profitably Change Your Business

I watched a sandpiper scurrying around the beach looking for something to eat. At least that’s what I thought he was doing. But he used most of his time and energy to chase away other birds. If another sandpiper approached his territory, he quickly ran over to chase him off. Then another bird invaded the opposite end of his area and he was off to chase her away. Back and forth that little bird ran, spending virtually no time eating and all his energy chasing away the competition.

Do you spend most of your daily energy at work defending your familiar turf, chasing away change like this paranoid sandpiper?

If you do, you’ll quickly starve to death in this economy.

Instead of chasing the competition, use these 3 Simple Ways to Positively Change Your Business. It’s the same process you employ to wash your hair:

Latherr
When you lather your hair, you squeeze out a small amount and work it into your hair.
Applying change in small amounts works best in growing your business, too.

Ask your customers/clients, “What can we do to make your life easier?”

Or, in a team meeting, say, “How can we improve our products/services?”

Or, sit with your vendor/supplier and inquire, “What changes are other businesses making to grow?”

Pick one. Just one.

Work it into your business.

Just like with your hair, the thickness of how you do business determines how long it takes. If your business has lots of systems, it’ll take a while. If not, you’ll work it in quickly.

Rinser
When you finish lathering your hair, then you rinse well. Leaving all of the shampoo in hurts your hair.

Think of rinsing your business as asking yourself about the change you implemented:
“What worked well?” and “What didn’t?”

Wash out what was less successful.

Keep what worked best. Make it a standard procedure in your training and hiring. Integrate it into your sales process. Reward the early adopters, or yourself, every time you do it.

Repeatr
Do you wish hair washing was a one-time event? Or, an occasional experience? Oh well…

In the same way, positively changing your business is a regular, necessary part of growth today…and much simpler than you imagine.

Repeating the change process for positive, profitable growth simply means you ask for feedback, listen, and implement with the next group on your list. If you asked customers/clients last time, inquire with your team now. If you discovered your team responses previously, request a reply from your vendor/supplier.

Lather that.

Rinse it.

Then repeat.

You can choose to be paranoid like the sandpiper or proactive and wash your business with these 3 Simple Ways to Positively and Profitably Change Your Business.

Paranoia starves your business.

Proactive washing stimulates your business growth.

Lather, rinse, and repeat—3 Simple Ways to Positively and Profitably Change Your Business.