4 Key Elements for Creating an Effective LIKE Page on Facebook

Do you want to attract more clients, increase your profits and make more sales in 2011 with the power of Facebook LIKE Page?

Would you like to lea
3 key strategies, successful brands are using to engage with their fans on Facebook and converting them into loyal customers and raving advocates?

I will share with you valuable insights that will help you take your business to newer heights in 2011, thanks to the fresh approach Facebook offers business owners to represent their brand and do business with their users.

Currently 20 millio
Facebook users joi
LIKE pages every day. This is a clear indication, that there is no better time than today to get your brand out in front of Facebook's 500 million plus user base, with an average member spending up to 55 minutes daily on Facebook. #1: Let Users Land on a Custom Tab to LIKE You

Facebook LIKE pages have two types of tabs: Native and custom tabs. Native tabs are like your Wall Info, Photo, Video, and Events. However what will make your LIKE page stand apart from the rest of the crowd, are the custom tabs unique to your business.

For example, you can create a SPECIAL tab as shown in the example above. You can customise your LIKE page with a call to action message and make your fans land on the customised LIKE page. You can get really creative here and sign people up for your newsletter, a free give away or an invitation to your event.

#2: Create A Branded and Unique Page Image
When creating a LIKE page ensure that you maintain the integrity of your business's brand. It is easy to get carried away with your creativity and create a beautiful looking LIKE page that has no synergy to your brand.
The LIKE page is your prime Real Estate, so ensure that the page carries the brand message across. Visitors to the page will make their impressions of the page within the first few seconds of their visit and this will determine whether or not they will spend time on your page and return to it over and over again.
Customize your page to make it unique to other LIKE pages, make it appealing and interesting for your visitor, make the visitor feel glad that they visited the page, give them something of value, provide a compelling call to action and make this the landing page for your LIKE pages.

#3: Capture Conversation and Engage With Your Fansr
Facebook is the biggest two way communication platform in human history. The days of one way media, and communication between a brand and its message to its audience is soon fading away. Today your customer is smart and is well informed. They want to know the people behind the brand and their values and want to communicate back.
Example how Ali Brown engages with her fans by asking them questions.

Just as it is vital to keep track of conversations on your LIKE page, it is also important to initialize conversations. Many successful brands, spark conversations by asking questions relevant to their topic.

Facebook is a massive platform to exchange content. 3.5 billion pieces of content is shared on Facebook every week. Fans want to connect and engage with the brand before they make their buying decision.
Example: How Starbucks has built a strong community on Facebook of 17 million plus fans on Facebook.

I am sharing below some key ingredients for attracting and engaging your fans.

Make your page compelling and magnetic to attract and retain your fans.
Build an interesting story around your brandr
Create an ‘archetypal’ charismatic character
Share your key strengths and core business desiresr
Work on your winning styler
Make your post cross generational
Integrate Facebook 3rd party applications to increase Fan engagement

Remember, that just a little bit of extra effort in engaging with your fans, and going that extra mile will always keep your fans coming back to your page and to become your brand advocates.

Offer discounts and direct your fans to your website to generate additional sales

I hope these 3 elements have ignited some creative ideas for creating an effective LIKE page on Facebook.
If you like you can buy a fantastic digital mini workshop that will teach you how to create your own LIKE page and store front on Facebook.
http://tinyurl.com/3783cdt