Article

Successful Business marketing with Perfect Profiles

Topic: Small Business MarketingPublished May 18, 2013

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Want to market and write great profiles for your top business.

There is nothing better than scanning through a fantastic profile on Google and finding it EASY to read, SIMPLE to understand, LIKABLE and UNIQUE in details and makes us want MORE info about that person or business.

Whether you want to find a perfect date, market your Google website and articles or promote your business or services – having a perfect profile is your personal CV in the market place and is an essential tool in your marketing campaign.

The more EASY, SIMPLE, UNIQUE and LIKABLE your profile or about me page. The MORE people will want more INFO about you – and stay to look around.

Why EASY and SIMPLE? Because of time or lack of it. Your visitors or you yourself right now will be scanning in the first 30 seconds. Easily and efficiently convey and market your info in 30 seconds or less.

Why UNIQUE? We are all creatures of habit and are naturally curious. People and visitors are the same – and if you break that habit or give them something new or never before seen, then we become curious and want more.

Make them naturally curious – without resorting to silly gimmicks or secrets. Also Google and YouTube loves anything new and unique in the market place and will rank you faster and higher than your competition.

Why LIKABLE? our product, business or services should all do that? People, visitors and customers buy from people – and more so from people they like, not some faceless corporation or business. Why do you think all companies word-wide spend billions alone on training their new employees, recruits and the customer relations department- to smile, to nod and agree and to generally be PLEASING and LIKABLE. Don't train yourself to smile and nod – just do it naturally and for free.

These are our top ten tips and rules to creating a perfectly, fantastic self-promoting profile that makes visitors LIKE you and makes them want to stay for more.

TOP 10 TOOLS AND RULES TO PERFECT PROFILES FOR GOOGLE AND EVERYWHERE

1. EASY – in words and language.

2. SIMPLE - in structure.

3. UNIQUE

4. LIKABLE AND AGREEABLE - We can't help here but you can – smile in pics, laugh and be a naturally open and helpful character and person. It helps if your genuinely interested in other people, their culture and interests and you show it.

5. EMOTIONALLY CHARGED – Are you Fun and friendly – well show it.

6. APPROPRIATELY AND PROFESSIONALLY TARGETED.

7. COMMUNITY FRIENDLY WORDED – We love all friendly words here at AiEVIEW and we know Google and YouTube has definitely red flagged certain words and demoted their site owners. Learn quickly and don't be one of those site.

8. CONTROLLED IN DETAIL - Enough to nibble on, but hungry for more. Marketeers of all sorts use this professionally, why not use it in your profile.

9. DYNAMIC AND VARIED IN THEME AND CHOICE – Include all sorts of different vids, sound, pics etc of your own personal taste or that captures the style of your business.

10. AND FINALLY BE DIRECT AND TO THE POINT. Provide a valued service by saving your time and that of your visitor by making it readable in 30 seconds or less.

MARKETING A GREAT PROFILE, THE DO'S AND DONT'S

/DO'S

ALWAYS REMEMBER YOUR VISITORS ARE SCANNING – MAKE IT READABLE AND STRUCTURED FOR THE 30 SECONDS OR LESS.

+ USE SIMPLE EMOTIONALLY POWERFUL WORDS THAT CONNECTS.

+ BE NATURALLY GENUINE, HONEST AND TRUTHFUL ALWAYS.

+ SHOW A LITTLE YOUR FAILINGS AND BE HUMBLE – YOU ARE NOT PERFECT, YOU KNOW THIS AND ALSO YOUR VISITOR.

+ DO USE VARIETY IN YOUR PICS AND CHOICES – IT'S THE SPICE OF LIFE

/DONT'S

  • NEVER BOAST, BE ARROGANT OR ALWAYS SEEKING APPROVAL – THESE ARE BETA TRAITS
  • NEVER EVER CRITICIZE, CONDEMN OR COMPLAIN – READ THE ABOVE AGAIN
  • DON'T PHOTOSHOP YOUR PICS – ADD GLOSS, OR ALTAR YOUR IMAGE IN ANY WAY (BLACK AND WHITE IS ALRIGHT)

CONCLUSION

Great profiles are a joy to read at AiEVIEW and we love all of them. It is often the first page people and visitors go to, after the Homepage when interested and curious.

You want to make the introduction of your-self or your business as easy, efficient and enjoyable an experience as possible.

Further reading

Further Reading

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