An incredible way to grow your business

Over the past couple of weeks I’ve hosted open Q&A calls where I hop on the phone and those who join in can ask me as many questions as they have in the time allotted. I’ve been offering these with no opt-in and no replay. It’s amazing how many people are showing up live. I suppose it’s because I am emphasizing no replay.
The calls are being very well received. Lots of great questions and interaction. Yesterday’s call was one of the best.
There were several questions about attending live events. Hands down, live events are incredibly beneficial and one of the best places to begin, or strengthen, joint venture and affiliate relationships.
Whether your business is Internet based or not, events are a definite must if you want to take your business to the next level. If you’ve not been attending events you may be doing yourself a disservice.
However, it takes more than just going to an event. You have to be willing to “put yourself out there” to get the greatest return for your time, money and energy invested.
Years ago, I hosted lots and lots of events. I was living in Salt Lake City and promoted primarily in the local market.
When I moved to Oregon, nearly eight years ago, I changed my business model and focused entirely on virtual events. It worked well and my business continued to grow.
There came a point where I realized the combination of both was a great idea. After a short sabbatical from attending in-person events, I knew it was a great idea to go to a few rock solid events. Most required travel to wherever they were being held.
At the live events I was able to connect with men and women I had known online for some time and meet new people face-to-face.
It’s amazing how much of a bond you get with people you meet at live events.
About 18 months ago I decided to once again host live, in-person events. Wow! What an amazing shift this was. Beyond great!
There was one big change in how I was offering events. Rather than focus solely on the local market, I reached out to my global community. The response was fabulous. People from around the globe attended.
Fast forward to today. I now host both virtual and in-person events. Each has their advantage in serving my market.
What are you doing to grow your business? As you plan out the coming year, plan those activities that will get you the greatest return on investment of time, money and effort.