Book Review: Dive Right In, The Sharks Won’t Bite: The Entrepreneurial Woman’s Guide to Success

Are you planning to open your own business? Are you already living the entrepreneurial life? Either way, Dive Right In, The Sharks Won’t Bite: The Entrepreneurial Woman’s Guide to Success is a must-read for you. Author Jane Wesman opened her own business more than 25 years ago, building Jane Wesman Public Relations fro the ground floor to the flourishing, successful organization that it is today.

The advice in this book is timely and insightful, giving today’s ambitious entrepreneurs practical tips for launching, operating, and growing their businesses. Dive Right In, The Sharks Won’t Bite begins with a discussion the decisions that have to be made prior to making a firm commitment to becoming a business owner, and carries the reader all the way through facilities issues, getting legal and financial help, networking, advertising, public relations, and staffing conce
s.

Wesman also cautions entrepreneurs about the dangers of workaholism, provides tips for recognizing symptoms of workaholic behavior, and explains how such behaviors can be stopped. The book also gives excellent suggestions for keeping up with tasks, delegating, the importance of cash to a new business operation, and everything else that a new business owner needs to know.

If you are thinking about starting a business, but really don’t have a clear idea about what is going to be involved with making the transition to being self-employed, this book is a great starting point for you. It’s easy to read, well-written, and full of sage advice from an entrepreneur who is living proof that diving right in isn’t as dangerous as you might think.n