Free Online MLM Leads: Use MLM Blogging To Generate Leads

Sick and tired of spending money on lead lists that aren't exclusive to you? Tired of wasting your time talking to leads who don't care about your MLM business? You recognize that you must have leads to talk to, but do you know how to get leads calling you about your business? The old ways of MLM prospecting are no longer efficient for most marketers. Now Web 2.0 and Online Marketing techniques make it so much easier to find people to talk to who are interested in your MLM. Using just a few online marketing strategies can generate you fresh, targeted leads every month. There are 4 major categories to online marketing that you need to focus on: Blog Marketing, Article Marketing, Video Marketing and Social Networking. Although these are the main online marketing strategies to generate leads, there are lots of other marketing methods that you can do that are simple to learn that can create nice results. A quick overview of blog marketing is a good place to start for now. In the future, we will explore the other methods. Your blog becomes the centerpiece for your MLM marketing efforts. It is where people get to know you a little better before they speak to you. They also get to know you as a leader and how you market. Blogging is a very simple way to generate prospects because all you need to do is communicate some information about yourself and impart valuable content. Hosting your own blog is the ideal method. All you need to get started is a domain name and a hosting service such as HostGator. You will set up a Wordpress.org site through your HostGator service. You can also set up a free hosted blog through Wordpress.com or Blogger.com. But you won't have the freedom and flexibility to make your blog optimized for the search engines such as Google. You can have a blog up and running in a matter of a few short hours. As soon as your blog goes live, you need to post to it every day or every other day. Your content should be pertinent to the overall theme of your blog and should be keyword focused. With good quality content, you will be generating prospects in no time. There are some basic elements that you want to be sure have on your blog: an opt-in form, ways for the reader to connect with you, a way to subscribe to your blog and ways for the reader to share your content. So let's examine each one of these elements. Opt-in Form An opt-in form is simply that. This is where your prospect is able to subscribe to your email list. Here you can capture their information: name, email and phone number. A give away will make people more disposed to fill out the form. It may be a free audio training, a free course or even an e-book. Just be sure that you have an autoresponder set up to have your emails automatically sent to your lead list. Connect With Me Another thing you want to make sure you have on your blog is a place for people to connect with you on social sites like Facebook, MySpace, YouTube and Twitter. Clickable icons will make it easier for your prospects to connect with you. This gives them additional ways to get to know you and get more information from you. RSS Feed It is vital to have an RSS feed for readers to subscribe to your blog. RSS stands for Really Simple Syndication. An RSS feed allows your blog readers to receive updates every time you have a new post. This will keep your readers coming back to your blog. Share Your Site This final element is comprised of a few different parts. Readers need to be able to share your site. There are widgets and plugins that make this easier. They are a Facebook Like button, TweetMeMe and Sociable. Once you have your blog built and begin posting articles, you will need to start promoting your blog on forums and other places online. Promoting your blog on your social sites, in forums and other places is like sending out invitations to a party. Blog marketing is just ONE way for your to generate free leads online. But the best thing about social sites and other marketing techniques is that they all work together to drive traffic to your blog. Effective blog marketing means NO more buying expensive lead list and talking to negative people. The other beneficial thing is that what happens on the internet, stays on the internet! This is what is causing so many people to move from lead lists, hotel meetings and home parties to learning how to effectively market online. There are so many ways you can market online. Instead of attempting multiple marketing efforts, in the beginning you want to focus on one or two strategies. As you become more accomplished, you can add a few more strategies at a time. Now that you know what an asset blog marketing is to your business, go ahead and build your blog. Soon you will be generating free, targeted MLM leads!