Article

How Sera Caruana is changing the way people buy clothing

Written by Pritom Das

Topic: ProductivityPublished November 15, 2017
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With the convenience of the Internet, more people are starting to buy things online. One of the highly popular items sold online would be clothing. Many people love to buy clothing online as the internet opens to them a huge variety of clothing, all in the comfort of their home. Though an ongoing issue with buying clothing online is the sizing problem. Consumers are often worried and confused on what size to order and whether what they will be ordering will even fit them properly.

Sera Caruana has redefined everything with her clothing label Frenchie York.

Although most clothing companies simply believe in mass production and other traditional methods of making and selling clothes, Sera Caruana is redefining how things work with Frenchie York. It is worthy of mention that for over 5 years, Frenchie York has been revolutionizing the clothing industry with the whole ideal of “Made to Order” and “Made to Fit”.
The basic idea behind Frenchie York’s method is to eliminate mass produced clothing, by having every single piece made to order. This also allows each item to be custom made to fit the customer exactly. All this is done in her factories and delivered to the customers door within a week.

Eliminating mass produced clothing is such a positive for the environment escpecially with millions of tonnes of clothing being dumped yearly in the landfills around the USA.
It is a well-known fact that consumers are simply tired of clothing being produced unethically, which also translates into low quality. Because most companies make use of low quality and cheap materials. Frenchie York focus is also on using high quality fabrics to make the garments last for years to come. The amount of clothing that gets thrown out due to falling apart is becoming too common.
To know more about here you can visit the website too: http://www.frenchieyork.com/

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About the Author

Pritom das is an tech entrepreneur

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