Real Life MLM Training - The Truth Or Warm And Fuzzy

The truth is such an elusive concept in MLM. The proliferation of MLM
Gurus that make a fortune telling people how to build a downline,nthat have never, ever, actually built a six figure income is staggering.

You want the truth? You can't handle the truth! Although that's anfamous line from the movie "A Few Good Men" it applies to so manynpeople who start an MLM business. When it comes to MLM training maybenwe should say, the truth, let's tell you what you want to hearninstead of telling you the truth.

The real truth about MLM.

Success in MLM, network marketing or a home-based business isn'tngoing to happen fast enough. Doesn't that concept apply to everynaspect of our lives? Doctors don't go to a Junior College for ansemester or two and become doctors. Lawyers don't become lawyers in 6nmonths either.

MLM training has become this endless mind game of telling people whatnthey want to hear instead of the real truth about the industry. Youncan make a fortune telling people who want to live a better life allnthis warm and fuzzy stuff that they long to hear, but it won't helpnthem achieve success.

Here's an example, all you have to do is make friends with yournprospects. Well, if that's all I have to do I'm going to make anfortune. It sounds so easy! The real truth is that you can makenfriends all you want, but that does not mean that you are ever goingnto build a real business.

Can you imagine telling your employer that you spent all day makingnfriends? Would that work at a car dealership? Imagine what your bossnwould say. I see that you spent several hours with that guy, did younsell him a car? No, but he sure is a nice guy! Let me tell you aboutnhis family and when he got laid off and when...

Please, do not misunderstand what we're saying, yes you do need tonbuild relationships and while it may make you feel good to buildnrelationships with your prospects, you simply cannot build a businessnthat way. Do they employ that concept at Sears, Wal-Mart, Exxon or Ford?

There are a lot of people who want to build a business.

I really am serious about changing my life! We have heard that fromnthousands upon thousands of people over the last decade and more tha

80% of those people find an excuse why a home business won't work fornthem. It's easy to say that you want to change your life, but younreally find out how serious somebody is when you tell them what theynhave to do to become successful.

Last week we were talking with a man who has been very successful innhis life. He's made a lot of money in the past, but at 50 years oldnhe's struggling financially and frustrated. If we had told him howneasy it would be to become successful we could have signed him on thendotted line that very day.

Not so fast. We are no longer interested in signing people up, we'renlooking for serious people. Thankfully, we've been very successfulnand can afford to be selective, but the real truth is nobody shouldntry to slam people into a business.

This man said all the right things. He's been successful and he knowsnwhat it takes to become successful and he really wants to improve hisnlife. Doesn't everybody say that, or something like that?

When we started to share with him what we knew for a fact that itnwould take to become successful he backed off immediately. Oh well, Inwould never do that. I'm not going to do that. Had we taken thenadvice of more than a few so called MLM experts we would have spent anlong time making friends with a man who clearly wasn't going to donwhat it took to become successful.

Perhaps, we could have bonded on the phone and felt all warm andnfuzzy, but warm and fuzzy doesn't pay the bills.

Treat your MLM opportunity like a business, it's the only way younwill ever become successful.