Article

Stop Doing Everything Yourself

Written by Fabienne Fredrickson

Topic: Marketing StrategyPublished Recently added
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Today’s article is about how to stop doing everything yourself in your business. No matter what level of business you’re in – you need the right resources and systems to grow your business to the next level.

Ever been to a restaurant and notice the number of resources they have on hand to serve you? It’s all about the “front of house” and “back of house”. Front of house means the Maitre D’ and the servers, all the beautiful tablecloths and flowers, and more, all the things that belong to the experiential part of your visit. Back of house refers to all that goes on back there in the kitchen that you never really get to see, the administrative stuff, if you will.

Most likely, you’re trying to do both “front of house” and “back at house” in your business, at the same time, all on your own. There are so many behind-the-scenes aspects of running your business, that at some point of your business success, you can’t actually do them ALL, however much you want to hold on to the controls. When you do so, you leave a lot of money on the table.

For you to grow your reach (and grow your income) – you need more time to focus on what actually brings in more clients and income. How do you get more time in your solo business? LEVERAGE. Leverage is getting the necessary resources (people, systems, automation and delegation) to free up your time so you can focus on the money-generating activities (client work, marketing, business development, etc).

Your assignment today is about you leveraging certain aspects of your business by using systems and support to create more time in your day so you can attract more ideal high-paying clients and make more money.

Your Client Attraction Assignment

1. Make a list of ALL the tasks you’re doing during the day
2. Add a dollar amount to each item you think you can pay someone else to do that for you like errands, filing, scheduling, shipping, editing, phone calls, etc. (it’s actually more inexpensive than you think)
3. Group similar tasks together by dollar-amount and then by category (website, administrative, personal, etc.)
4. Identify the resources (assistu.com, craigslist.com, elance.com, odesk.com, guru.com) where you can hire someone who would be happy to take these tasks off your plate
5. Start to delegate the lowest dollar amount tasks first and focus your available time on further business development and marketing to your ideal clients (and making room for more clients).

Article author

About the Author

Fabienne Fredrickson, The Client Attraction Mentor, is founder of the Client Attraction System, the proven step-by-step program that shows you exactly how to attract more clients, in record time...guaranteed. To get your F.R.E.E. Audio CD, visit www.ClientAttraction.com.

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