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Two simple strategies for overcoming fears when following up with prospects

Topic: Marketing StrategyBy Fabienne FredricksonPublished Recently added

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Do you hesitate to follow up with people you met who expressed interest in working with you? Some clients tell me they have a variety of fears about making those calls: - People might not remember who I am. - Maybe people don’t want to hear from me. - I might be bothering people. These conce s cause procrastination and hold you back from contacting prospects who are “low hanging fruit” or most likely to become clients. The following suggestions will help you create new habits to get past the fears and make it easier to contact people. 1. Book time in your calendar for follow up calls. Next time you plan to go to a networking event or a conference, put the date on your calendar. Then block out an hour or two on your calendar the next day to make those follow up calls when people will easily remember you. So, for example, if you attend an event on Thursday night, block time out Friday morning to make those calls. You can also share resources with people and hand write notes, send emails or whatever you promised or makes the most sense for each individual. You are simply creating a new habit that will help you capture so many more leads, have more clients and make more money. 2. Shift your thinking about follow up calls. This is the mindset piece that can make a difference about how you approach this task. Don’t focus on selling or the money you might make. Instead, see this call as being of service. Put your attention on the client who expressed a desire for the solution you offer and working with you. That way you are coming from a place of offering to help. When you are of service, you don’t have to worry so much about closing the sale. You’re just there to support them, provide a solution and give them answers to the biggest problems they have. When you come from this place, people close themselves. You can say something like, “I was thinking about you the other day and remembered that when we spoke three months ago, you were having a hard time with (insert problem here). How are you doing with that?” Just start a conversation and you come from a place of caring. You have the solution these people are looking for. See the shift in mindset? Your Client Attraction Assignment: If you have a list of people that need contacting, mark time in your calendar to make some follow up calls. Get in the mindset that you are simply starting a conversation to see how people are doing. You’re being of service. The more calls you make, the more comfortable you’ll feel doing this. Then start that habit of booking follow up time the day after events so you can talk to the new people you meet right away while everything is still fresh in both of your minds.

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About the Author

Fabienne Fredrickson is founder of ClientAttraction.com, ranked on the Inc. 500/5000 List of America’s Fastest Growing Private Companies in 2011. ClientAttraction.com is devoted to teaching entrepreneurs around the world how to consistently attract ideal, high-paying clients, put their marketing on autopilot, shift their mindset towards abundance and take a no-excuses approach to creating a highly successful and meaningful business, while working less. Through her workshops, courses, coaching programs, and products, Fabienne shows her students how to go from 5-figures to 6-figures in their business and then from 6-figures to 7-figures, while experiencing freedom and creating an abundant life they love.

To order Fabienne’s FREE Audio CD, “How to Attract All the Clients You Need” by mail and receive her weekly marketing & success mindset articles on attracting more high-paying clients and dramatically increasing your income, visit www.clientattraction.com