Your Focus Determines Your Direction
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What are you focussing on achieving in your business in the next 90 days?
Do you have any idea? If you don't then you better come up with a goal or outcome otherwise you may find that another 3 months has passed you by and you're no further ahead than where you are right now.
When you've got a clear focus, you can easily say 'no' to activities that distract you.
John's Story
One of my new clients told me he gets to his office by 8.30 a.m. each day and rarely gets home by 8.30 p.m.
This had severely impacted on his health and family life. He was stressed to the max and his wife and kids barely see him. He has 'no time' to work on his business which has put a ceiling on his profitability.
Here's some of the reasons why he was 'working' long hours:
1. John was leaving his office door open all day and he let his team interrupt him constantly. He's a 'nice guy' and doesn't like to say 'no'. He found it was easier to get his work done after everyone else went home.
2. His family life was very important to him, yet he didn't plan to be home at a specific time... there was no clear focus on his finishing time.
3. John didn't use a diary to plan his day. He used his telephone to remind him of his appointments and that was all the planning he did! nnand that's just for starters!
So now he is:
- Closing his office door and allocating specific times of the day to be available to his team. He's also arranged for a regularly weekly team meeting.
- John has decided 6.00 p.m. is a reasonable time to be home, so he's now got a clear time focus on when he needs to finish up for the day.
• He's bought a diary and structured his working day. John has a plan to follow and just needs to follow his own plan.
Making these three simple changes to start with will have a major impact on John's business and life.
The Final Word
It sounds so simple... and it is. Having a structure and clear focus (plus consistent action) will determine how and where you spend your time and the results you achieve.
Make sure the direction you're heading is where you want to go!
To find out more about ways to organize your time, your systems and your marketing so you have a business that is run effectively, much more profitable than it is now and still enjoy time off, get yourself a copy of the proven Productivity and Profit Home Study System.
It's the proven system I've used for years with my personal coaching clients and it will work for you too.n
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Deep Work: How to Focus in a Distracted World
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