Bob Spear
MS Business Management, BS Music and Business
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Book Packager and Coach Expert

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Book Signings
We all hear how important it is for authors to help market their books. Today I’m going to discuss one of the key marketing tools in the author’s bag of tricks—book signings. I’d especially like to focus on signings at independent bookstores for reasons that you’ll quickly see. As an independent bookseller who schedules a fair number of book signings, as an author, and as a publisher, I speak from years of direct experience. First, why should an author consider doing book signing appearances?
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Writing Detail—Finding the Right Balance by Bob Spear
I read the one-page intro to my 4th mystery to my sister-in-law, a retired nurse and a non-writer. It’s supposed to be funny, but her reaction was rather unexpected. “Did you write that?” “Well, yes, why?” “I couldn’t believe the clarity of detail in your descriptions. I could see everything you were writing about in my mind’s eye!”
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Favorite Quotes & Thoughts from Bob Spear
- Subject and verb do not agree.
- Mixed tenses.
- Convoluted or run-on sentences.
- Telling rather tha
Showing (with action and dialog).
- Erroneously placed quotation marks in dialog.
- Incorrect use of italics.
- Illogical structure and/or incorrect facts.
Contacting Bob Spear
(913) 772-8253
How to get started
(913) 772-8253