David Mason
Free
Business Coach and Business Coaching Expert
David Mason Quick Facts
- Main Areas
- Personal and Professional Performance Development, Small Business Marketing and Growth Strategy
- Best Sellers
- Marketing Your Small Business For Big Profits, Living in Abundance
- Career Focus
- Author, Speaker, Performance Development Coach, Small Business Marketing Strategist
David Mason was a Performance Development Coach and Small Business Marketing Strategist. He helped small business owners, entrepreneurs and sales & service professionals from around the world through his books, eClass, teleseminars, training and coaching.
David was as an internationally best-selling author, speaker, trainer and Performance Development Coach. He helped his clients make more money in less time. Mason coached his clients to develop laser sharp focus, set and prioritize goals and take purposeful action on implementing what they know to take their business and their lives to the next level.
David's mission was "to help people become more successful so that he could help those that cannot help themselves, to have a better quality of life."
Free Articles & Book Excerpts
12 Killer Questions For Conducting An Anonymous Telephone Survey
http://www.selfgrowth.com/articles/12_Killer_Questions_For_Conducting_an_Anonymous_Telephone_Survey.html
The Secret is Purposeful Action
http://www.selfgrowth.com/articles/The_Secret_is_Purposeful_Action.html
5 Proven Steps To Selling Anything Face-To-Face
http://www.selfgrowth.com/articles/5_Proven_Steps_To_Selling_Anything_Face_To_Face.html
Small Business Coaching: Are You Ready To Become A Success Story?
http://www.selfgrowth.com/articles/Small_Business_Coaching_Are_You_Ready_To_Become_A_Success_Story.html
17 Openings That Make Closing A Snap
http://www.selfgrowth.com/articles/17_Openings_that_Make_Closing_A_Snap.html
Small Business Coach: Your Partner In Success
http://www.selfgrowth.com/articles/Small_Business_Coach_Your_Partner_in_Success.html
Success Can Be Learned - It's Not Just For The Gifted
http://www.selfgrowth.com/articles/Success_Can_Be_Learned_It_s_Not_Just_For_The_Gifted.html
Success For Less With Postcards
http://www.selfgrowth.com/articles/Success_for_Less_with_Post_Cards_-_6_Steps_To_Creating_The_World_s_Smallest_Sales_Letter.html
Top 10 No Risk, All Reward, Hesitation Busting Guarantees
http://www.selfgrowth.com/articles/Top_10_No-Risk_All-Reward_Hesitation-Busting_Guarantees.html
Marketing Your Small Business
http://www.selfgrowth.com/articles/Marketing_Your_Small_Business.html
Following Up With Prospects and Clients
http://www.selfgrowth.com/articles/Following_Up_With_Prospects_and_Clients.html
The Value of Press Releases
http://www.selfgrowth.com/articles/The_Value_of_Press_Releases.html
What To Include in a Press Release
http://www.selfgrowth.com/articles/What_to_Include_in_a_Press_Release.html
How to Motivate Customers With Rewards
http://www.selfgrowth.com/articles/How_to_Motivate_Customers_with_Rewards.html
Coaching vs. Consulting
http://www.selfgrowth.com/articles/Coaching_vs_Consulting.html
Differentiate or Die
http://www.selfgrowth.com/articles/Differentiate_or_Die.html
Know Success by Knowing Your Market
http://www.selfgrowth.com/articles/Know_Success_by_Knowing_Your_Market.html
Revitalize Your SMall Business by Avoiding the Maturity Trap
http://www.selfgrowth.com/articles/Revitalize_Your_Small_Business_by_Avoiding_the_Maturity_Trap.html
David Mason Books
Marketing Your Small Business For Big Profits
http://www.amazon.com/gp/redirect.html?ie=UTF8&location=http%3A%2F%2Fwww.amazon.com%2FMarketing-Your-Small-Business-Profits%2Fdp%2F1600370764%3Fie%3DUTF8%26s%3Dbooks%26qid%3D1205259173%26sr%3D8-1&tag=wwwmasonperfo-20&linkCode=ur2&camp=1789&creative=9325
Living in Abundance
http://www.amazon.com/gp/redirect.html?ie=UTF8&location=http%3A%2F%2Fwww.amazon.com%2FWake-Up-Live-Life-You-Love%2Fdp%2F1933063092%2F&tag=wwwmasonperfo-20&linkCode=ur2&camp=1789&creative=9325
Articles by this expert
SelfGrowth articles and saved writing connected to this expert.
Article
*** Revitalize Your Small Business By Avoiding The 'Maturity' Trap
If you listen to business commentators on TV, you'll often hear them mentioning an"mature" business or product as if it were the kiss of death. It is! When your business is mature, it can stop growing and begin a downward spiral. How do you avoid this descent to oblivion? You look for ways in ...
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Article
*** Following Up With Prospects And Clients
Follow-up is one of the most important steps in customer service, sales, and in any type of business in which you are hoping to make a sale. Why? Follow up shows people that you care that their experience went well and if they were happy with the service. Or in the case of a prospect, it ...
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Article
*** The Value Of Press Releases
Press releases can have significant value. Depending on the type of press release, the value can differ. The different types of press releases include announcements, spots, reaction stories, bad news, and local 'hometown' releases. An announcement can include a public service announcement, ...
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Article
*** How To Motivate Customers With Rewards
Customers love saving money. They love great deals and knowing they are getting the best for their money spent. Motivating customers with rewards is can be really simple because many customers are already looking for them. There are many different ways to reward customers, which in return ...
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Article
*** What To Include In A Press Release
By now I'm sure you know the marketing value of a good press release. However, it is important to write a press release properly to ensure it will be given the necessary attention. The following steps will give you an acceptable format and include what media outlets expect to see in a press ...
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Article
*** Coaching Vs. Consulting
You realize you have a problem and you need to fix it. You don't know exactly what is wrong but you know that your business really needs some help. Are you unsure if you should hire a coach or a consultant? It is important to know the differences between the two because there are certainly ...
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Article
*** Differentiate Or Die
In my book, Marketing Your Small Business For Big Profits, I talk about the importance of separating yourself from the pack. Finding your unique benefits and promoting them. It is a Unique Selling Proposition (USP) and it lets everyone know why they should use you over all the others that ...
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Article
*** Know Success By Knowing Your Market
To be successful you need to differentiate yourself from other businesses, and the easiest way to do this is to focus on your niche. Your Unique Selling Proposition (USP) should give you a clue to your niche. A USP by the way is that short statement that tells consumers why they should do ...
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Article
*** Marketing Your Small Business
Small business marketing may be the most important part in owning and maintaining a successful small business. A good portion of the marketing effort is determining the needs of your target market and then explaining that you provide solutions to meet those needs. Contrary to popular ...
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Article
*** Top 10 No-Risk, All-Reward, Hesitation-Busting Guarantees
The fear of making a mistake is a HUGE obstacle that keeps many consumers from opening up their wallets. That's understandable. We all hate to be wrong, especially when it comes to making a purchase. Offering a guarantee of satisfaction means that there's no chance that the consumer can go ...
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Article
*** Success for Less with Post Cards - 6 Steps To Creating The World's Smallest Sales Letter
Printing and mailing costs can make direct mail a costly investment. But as you've learned, there's nothing quite like putting your offer right into the hands of the consumer. But hey, who says it has to be a 5-piece mailer with a brochure, response card, sales letter, lift letter, ...
Recently added
Article
*** Success Can Be Learned...It's Not Just For The Gifted!
Are you one of those people that think that success is only for the gifted? Or better yet, that really successful people are lucky or that everything they have today was given to them on a silver spoon. Here's the deal, while that may be true in some cases, it would be a very few. Success is ...
Recently added
Favorite Quotes & Thoughts from David Mason
"Success is based on persistency and consistency, not magic."
"If you would like to get more done in less time, allow less time to get the work done."
"Sometimes we look at a large project and see an ominous beast, and we just don't know where to begin. By breaking the project down into smaller action steps we literally slay the beast."
"The real secret is purposeful action."
"Before you go to bed at night if you can't think of anything you have learned that day, don't go to bed yet."
"A day without learning is a wasted day."
"I try to look for the positive in everything. If something goes wrong or I have a bad experience I look for the learning point or what was the positive that came from this. I feel that if I don't learn something from every experience I have wasted my time, and I hate wasting time."
How to get started
Other highlights
David Mason was nominated for Fast Company Magazines 2006 "Fast 50".
David was also nominated for a 2007 Ethan Award for his best-selling book, Marketing Your Small Business For Big Profits.
David was in Califo ia being filmed for the movie Wake Up... Live the Life You Love, pending release in 2008. The movie is based on the book series which is currently one of the worlds fastest growing book series.