Dr. Rick (Eric) Johnson
PhD
Free

Dr. Rick (Eric) Johnson Quick Facts
- Main Areas
- Strategic Leadership, Strategic Planning, Sales Effectiveness, Employee Development
- Best Sellers
- Profit is NOT a Dirty Word, Leading the Pack, Turning Lone Wolves into Lead Wolves
- Career Focus
- Executive Management Consultant - Executive Coach
- Affiliation
- CEO Strategist
Dr. Eric (Rick) Johnson Biography
Rick Johnson has over 35 years of experience in distribution sales and operations. Rick’s career can be broken down by decades. The first ten years of his distribution career were spent with the largest steel-processing distributor in the world (Joseph T. Ryerson). Rick started in Inside Sales, grew into the Merchandise Manager’s position, spent five years as an Outside Salesman, two years as Sales Manager, and the final year at Ryerson, Rick was General Manager at their Dayton, Ohio facility.
The second ten years began with Rick starting his own processing distribution center from scratch. In the first year, sales reached $1 million dollars and had grown to $25 million in its tenth year when Rick sold the business to one of the major national chains.
The third ten years of Rick’s career began almost by accident after a year of retirement when a former customer asked Rick to close an acquisition that was losing money. Rick agreed to spend six months working in the business and evaluating the possibility of a Turn-A Round (TAR) or closure. After six months, the plant began operating at break even and actually ended that year with a small profit. In the third year after Rick’s TAR efforts, the plant was very profitable and the decision was made to sell the operation. This bega Rick’s career in dealing with financially troubled Turn-A-Round companies. During this decade of Rick’s career, he completed four TAR’s. The smallest company had annual revenues totaling $50 million and the largest TAR Rick competed had a revenue stream of $400 million. Rick’s position as a change agent in these companies included Chief Executive Officer (CEO), President, Chief Operating Officer (COO) and Vice President of Sales & Operations.
After completing ten years of TAR work, Rick decided a decade of acting like Darth Vader was enough. Rick joined a large consulting firm and became managing partner. Rick specialized in Executive Management, Sales Effectiveness, Strategic Planning, Turn-A-Round restructuring and Organizational Design. Rick started CEO Strategist LLC in July of 2005 a company that focuses on providing value through Executive Management, Employee Development, Sales Effectiveness with his proprietary "Tier Level Selling" program, Board of Directors representation, executive coaching, team coaching and education and training.
Rick received an MBA from Keller Graduate School in Chicago, Illinois and a Bachelor's degree in Operations Management from Capital University, Columbus Ohio. He also served in the United States Air Force. Rick recently completed his dissertation on Strategic Leadership and received his Ph.D. on April 15th, 2005. Rick is frequently published in NAW SmartBrief, Material Handling Wholesaler, Supply House Times, American Fastener journal, Hotelier, and many other industry publications, with over 150 different articles published to date. He’s also a published book author with seven titles to his credit including -- “The Toolkit for Improved Business Performance ” The “Roadmap”, Lone Wolf-Lead Wolf—The Evolution of Sales”, Leading the Pack – Model Driven Leadership, Profit is NOT a Dirty Word, 56 Ideas to Maximize Sales and a fiction novel about teenagers called “Shattered Innocence.”
Free Articles & Book Excerpts
Free Audio & Video Samples
Learning to Lead so Others Will Follow
http://www.ceo-strategist.com/resources-store/real-world-leadership.html
Unlocking the Secrets to Amazing Sales
http://www.ceo-strategist.com/resources-store/unlocking-the-secrets-to-amazing-sales-incredible-profits.html
Adding Profit by Understanding the P&L
http://www.ceo-strategist.com/resources-store/understanding-the-balance-sheet-and-profit-loss-statement.html
The Do It Yourself Strategic Planning Kit
http://www.ceo-strategist.com/resources-store/the-do-it-yourself-strategic-planning-kit.html
Dr. Rick (Eric) Johnson Audio & Video Programs
Real World Leadership
http://www.ceo-strategist.com/resources-store/real-world-leadership.html
Unlocking the Secrets
http://www.ceo-strategist.com/resources-store/unlocking-the-secrets-to-amazing-sales-incredible-profits.html
Adding Profit by Understanding the P&L
http://www.ceo-strategist.com/resources-store/understanding-the-balance-sheet-and-profit-loss-statement.html
DIY Strategic Planning
http://www.ceo-strategist.com/resources-store/the-do-it-yourself-strategic-planning-kit.html
Dr. Rick (Eric) Johnson Books
Profit is NOT a Dirty Word
http://www.ceo-strategist.com/resources-store/profit_not_dirty.html
Leading the Pack -- Model Driven Leadership for the 21st Century
http://www.ceo-strategist.com/resources-store/leading-the-pack.html
Lone Wolf to Lead Wolf -- The Evolution of Sales
http://www.ceo-strategist.com/resources-store/lone-wolf-to-lead-wolf.html
56 Ideas to Maximize Sales
http://www.ceo-strategist.com/resources-store/tu ing-lone-wolves-into-lead-wolves.html
Articles by this expert
SelfGrowth articles and saved writing connected to this expert.
Article
Are You Doing the Moon Walk?
The death of Michael Jackson recently was a tragic event. No matter what you thought of Michael personally, there is no doubt that he was one of the most talented entertainers of all time. His singing and dancing talent showcased so effectively by his performance in the video and album “Thriller” will be remembered forever as the Capstone of his career. I, like millions of his fans, mou his passing. However, the one thing that I remember the most is his invention of the “Moonwalk”.
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Don't Get Trapped by Success
Make no mistake ---- It’s extremely difficult to maintain business success if you don’t maintain personal family success. You don’t have to be trapped by success. Success is a good thing but part of being successful is creating balance in your life. There are steps you can take to create the kind of balance that will not only improve your personal life expectations but they will enhance your business platform for success. The Very First Thing Sit down with your family and have an open honest discussion. Ask for their input, their observations and their opinions.
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Article
Don't Get Bit by Your Own Rattlesnake
Honest negative feedback is difficult to accept. It takes tremendous courage. I learned that twenty years ago. I thought I knew just about everything there was to know about running a company let alone a smaller $100 million dollar division. I had owned and sold several successful businesses and that success certainly enlarged my ego even though I didn’t realize it at the time. I was a little too self-indulged and my self confidence bordered on arrogance and stupidity.
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Article
Are Leaders Managers or Are Managers Leaders
The concept of management is actually fairly complex. The terms manager and leader are often used interchangeably but they are also often confused and misinterpreted. Management implies control in its traditional sense. It has always had a dictatorial connotation and implied a boss employee relationship. It was based on an autocratic style with systematic rules and guidelines. Warren Bennis one of our most recognized business men in the 21st century states that today most employees are over managed and under led.
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Article
Maximize Peformance Through Understanding
To be effective, leaders must not only manage their team but they must develop an understanding of every individual on that team. Prioritizing acquainting yourself with each individual on your team includes knowing their dreams, their hopes, their thoughts, their opinions and their values.
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Article
Six Principles of Effective Team Management
Individual department or functional managers need to embrace ownership and responsibility for success and accomplishing defined strategic initiatives. However, to maximize the effectiveness of the organization, managers must be able to work with one another to achieve common goals. To be effective the following six principles apply: 1. Accountability must be at the forefront of every initiative.
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Article
Vision Without A Cause
I wonder how many of you remember the movie “Rebel Without a Cause”. Rebel Without a Cause is a 1955 film directed by Nicholas Ray that tells the story of a rebellious teenager played by James Dean. In this movie James Dean played the part of a rebel but he had no cause that could provide ...
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Article
The Secret -- Is It Really A Secret
The latest rage in self development circles today is a CD and Book called “The Secret”. People have even been on Oprah and Larry King promoting the concept of the powers in the universe. The basis of success according to The Secret is a law in the universe called – “The Law of ...
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Article
Wounded Wolves -- The Journey Forward
This is a story about finding your way. It’s dedicated to any and all people that may have found themselves lost, confused, powerless, in a dead end career, going nowhere and those who may have lost sight of what they really want from life. It’s a story about “Wounded Wolves” and making the ...
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Favorite Quotes & Thoughts from Dr. Rick (Eric) Johnson
Contacting Dr. Rick (Eric) Johnson
How to get started
CEO Strategist’s three keys to creating and maintaining competitive advantage for your business:
- Strategic Planning Expertise - CEO Strategist provides expert guidance during the entire strategic planning process that is based on real world experience. Learn more… http://www.ceo-strategist.com/strategic-planning.html
- Sales Effectiveness Management - Unfortunately, there is no “Purple Pill” that you can buy to drug your sales team. This is simply a structure for continuously improving sales force performance through focus, discipline and a process built on a platform of accountability utilizing best practice and CEO Strategist’s proprietary Tier Level Selling (T.L.S.) foundation. Learn more…. http://www.ceo-strategist.com/strategic-planning.html
- Diagnostics and “The Business Assessment” - Before you can solve problems, you must first accurately diagnose them. It’s often easy to recognize that a problem exists, but it’s much more difficult to put your finger exactly on its cause. Learn more…. http://www.ceo-strategist.com/strategic-planning.html
- Executive Advisory Services and Board Representation - Learn more… http://www.ceo-strategist.com/strategic-planning.html
- Education & Training
CEO Strategist LLC does not provide generic “canned” training. Our programs are always customized to fit our client’s specific needs and to address the most important industry issues. Learn more… http://www.ceo-strategist.com/strategic-planning.html - Leadership Development --Executive Coaching - Learn more…. http://www.ceo-strategist.com/strategic-planning.html
Other highlights
Lots of consultants claim to be experts at strategic planning. But not many have started their own company from scratch, not many know what it is like to meet payroll or have their entire livelihood at stake because they have personally guaranteed the financing of their corporation and few have been corporate presidents themselves. Not many have both real world experience and an education that blends that experience into providing a solution based approach. Very few have a planning process that leads to effective execution. Many believe a weekend retreat that “pumps” the employee up, flip charts that list fifty four different initiatives and some form of strategic planning report is all that is necessary to create a winning strategy.
They are wrong!
If you really expect to develop a strategic plan that works it is an absolute must that you get buy-in and reliable implementation from your team. When you (the CEO) facilitate the meeting or become an active participant, your planning team believes you have an unannounced pre-determined plan, and you're cleverly maneuvering them to create what you wanted all along. Additionally, no matter how strong your team is, your presence inhibits creativity and innovation. CEO Strategist’s methodology does not allow you to take an active part in the grunt work of plan development. You create the vision, your team creates the plan and you and your board approve it.
Reasons to hire CEO Strategist (Rick Johnson) to help your team develop a strategic plan.
- Rick is a strategic planning pro – Rick understands strategy. He understands distribution. He has walked in shoes just like yours.
- Rick has been a corporate president, an owner and entrepreneur. Not just a vice president, or a department head, or a planning guy. He's walked a mile in the shoes of a CEO and has seen the view from the top as only you have seen it – taking the problems and opportunities to bed with him every night. Just like you.
- Rick has a track record of planning success. Using his Pyramid strategic model, he has successfully lead CEO’s to create End Game --- Visions for the Future that the strategy team uses to create a roadmap to accomplish the objectives outlined in that vision … crystal clear and time-bound goals…laser-focused action plans…tracking systems to monitor progress built on a platform of accountability.
- Rick encourages you to call many references to get real feedback about the process and success they have enjoyed as a result of CEO Strategists strategic planning methodology.
- You don’t believe in strategic planning. It’s okay if you don’t believe – that’s your choice. However, success is infinitely more likely with a CEO who does believe – but who may simply have had trouble finding a capable facilitator with an effective process that ensures implementation.
- Your style of leadership simply won’t allow the empowerment of your employees and you feel threatened by not being intimately involved in the process. If you’re a dictator or autocrat…and don’t want participation from others…and you’re unwilling to change…it won’t work for you. If the only good idea is your idea…you tell your people what to do…really aren’t interested in what they think…don’t care if they “buy in”…and don’t believe they could possibly have a better idea than you…it won’t work for you. If you feel it must be your plan and no one else’s…and you’re unwilling to change…it won’t work for you. The process methodology CEO Strategist takes you through is simple:
- He’s unavailable. Rick’s schedule fills up fast. He is selective as to the clients he works with. He often gives location discounts and prior client discounts and priorities. Rick limits his strategy clients not to exceed ten clients per year.