Karen Cioffi

BS

Free

Ghostwriting, Freelance Writing, Editor Expert

Karen Cioffi

Karen Cioffi Quick Facts

Main Areas
Ghostwriting for Businesss and Individuasl
Career Focus
Author, freelance writer, and online marketer
Affiliation
International Association of Professional Ghostwriters, National Association of Independent Writers and Editors, Freelancers Union, National Association of Proffessional Women

Karen Cioffi is a professional writer and the owner of Karen Cioffi Professional Writing Services for Businesses and Individuals. She is a ghostwriter for businesses seeking to establish and increase online visibility through information marketing, a freelance writer, editor, online marketer, and mulit-award-winning author.

Karen's site, Karen Cioffi Writing and Marketing, was honored as Writer's Digest Website of the Week, June 25, 2012.

And, Brian A. Klems, WD's Online Editor, said:

“This site from Karen Cioffi should stand as a model for other freelance writers.”

Karen is a member of the International Association of Professional Ghostwriters, the National Association of Independent Writers and Editors, the National Association of Professional Women, the Professional Writers Alliance, and the Freelancers Union.

Ghostwriting and Editing for Businesses, Marketers, and Individuals

Do you need: an e-book or white paper to offer for instruction, platform visibility, or a gift? Do you need blog, article, email, or newsletter content; a product guide; or other form of content visibility for your business? Maybe you need editing of your existing content or content rewrites that will be picked up by the search engines as new content.

We specialize in SEO content and content optimization.

We also do ghostwriting, rewriting, and editing for individuals.

Free Articles & Book Excerpts

Karen Cioffi Books

Articles by this expert

SelfGrowth articles and saved writing connected to this expert.

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As most writers know, there isn’t much money in being an author; the money, if you can get a successful freelance writing business going, is in freelance writing work and ghostwriting. There are so many different freelance writing and ghostwriting jobs you can do. But, to keep your target market focused and to strengthen your area of expertise, you should choose one or two specific types of writing. Offering too many varying services weakens your platform and your authoritative status.

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In the June 2010 issue of The Writer, author Jane Yolen discussed the need to learn the craft of writing in an article titled, “Dedicate Yourself to a Writing Apprenticeship.” She explained that the process is slow and long, but is necessary to being a writer, to learn the craft of writing.

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Search Engine Optimization (SEO) is a key element in driving website traffic to your site and determining website ranking within the search engines. But, simply getting traffic isn’t enough. Along with getting that traffic, there are other factors that search engines look at when ranking your site. One of those elements is ‘visit lengths.’

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A Panic Attack can Mimic More Serious illnesses such as Congestive Heart Failure Your heart is racing, you're having difficulty breathing, you have pins and needles in your limbs, you can't think straight . . . is it a panic attack? Anyone who has suffered with panic attacks knows that it can feel like you’re having a heart attack, stroke, or dying. While an actual panic attack can be terrifying, it is not deadly. But, thinking you’re having a panic attack when it really is a life threatening episode can be deadly.

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Home sweet home. There’s no place like home. Home is where the heart is. There are loads of old adages that demonstrate how you feel about your home. Your home is usually thought of as a safe place, a refuge. It’s even thought of as your castle. Unfortunately, between indoor air pollution, the chemicals in your food, and the water you and your family drink and bathe with, your home can be downright harmful to your health. Reports from numerous sources, including the Environmental Protection Agency (EPA), show that there are harmful chemicals in the water you drink.

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You just started your own business and you’re creating a small business marketing plan. You may already have created a great product. At least you think it’s a great product. But, is there a customer base for it? Or, is your product name effective? Do you know what your target market’s ‘wants’ are? Marketing studies are showing that in order to sell effectively, you need to know what’s motivating your potential customer to make the choices he does. This means you need to know what your potential customer wants.

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Key Marketing Principle One – Know Your Prospect’s Motives You’ve finally done it. You created a great product to sell. But, could it be that the product you think is ‘great’ is not something many others are interested in?

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Small business marketing, specifically internet marketing, boils down to predicting online behavior in terms of what it will take to turn a visitor into a customer. According to the “experienced marketers and expert testers” at MarketingExperiments.com, this is a key element to success. You’ve done your research and created a product or service to sell to others. And, you’ve researched your target market. Everything is in place to attract potential customers to your site. But, once you get the prospect to your site, then what?

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A ghostwriter provides services for different types of people, marketers, and businesses, and on a number of topics. She works silently, behind the scenes and creates whitepapers, newsletters, e-books, informational products, articles, posts, stories, and other forms of content for a business or marketer seeking to: * Create and/or build your company’s platform visibility * Generate and increase website traffic * Provide instruction/information for employees or clients/customers * Offer an informational gift as an ‘ethical bribe’ to subscribe to your company’s mailing listr

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There is a song, The Power of One, which conveys what one individual can accomplish and/or change. But, how much more effective is the power of two, or five, or ten, or a hundred, or more? In a technical light, a joint venture (JV) is a partnership between two or more entities for a specific project and for a specified amount of time.

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It’s amazing how the road to ‘making money’ for writers has opened. Maybe you’ve been thinking about it, or maybe you’ve even tried your hand at writing to earn an income or simply to supplement your income, but just haven’t seen the light at the end of the tunnel. Well, take a step back, look around, and take a new stab at it, because now’s the time to write for money.

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With today’s oversaturated and tight publishing market, it’s difficult to find even a small publisher for the manuscript you’ve slaved over. Many authors have taken the matter into their own hands and are going the self-publishing route. But, have vision! This can be a worthwhile venture…if you first know a couple of things: 1. Self-publishing may cost you money

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Websites & resources

SelfGrowth-published websites, downloads, and contributor profile websites connected to this expert.

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Favorite Quotes & Thoughts from Karen Cioffi

"You must be the change you want to see in the world." M Ghandi

“God doesn't require us to succeed; he only requires that you try.” Mother Teresa

“It’s not what you’ve done that matters - it’s what you haven’t done.” Mark Twain

Contacting Karen Cioffi

You can contact Karen Cioffi at karencioffi AT ymail DOT com (please put "SelfGrowth Member" in the subject box).

If you are interested in ghostwriting services and do not quickly hear from me through email, you can call 347-834-6700.

How to get started

To learn more about Karen Cioffi you can visit http://karencioffifreelancewriter.com/about-karen-cioffi/

For professional and reliable writing services visit: http://karencioffifreelancewriter.com/karen-cioffi-writing-services/

If you have a question, you can email Karen at karencioffi AT ymail DOT com

Other highlights

Karen Cioffi is also an online instructor for Online Marketing Basics and for Writing for Children. And, she presents free webinars through Writers on the Move (http://writersonthemove.com).

One of her recent webinars was for AnyMeeting.com Summer Small Business Toolkit series: Article Marketing - Use Formatted and Optimizaed Article Content to Increase Your Visibility.

Karen also conducts an ongoing ecourse/workshop through WOW! Women on Writing: Creating and Building Your Author Online Presence: Website Creation to Beyond Book Sales