Kelley Robertson

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Selling for a living is challenging. There are many highs and frequent lows. Constant pressure to reach sales targets, customer and prospects that are more demanding, and changes in the marketplace all make sales a tough career. If you are serious about maintaining a long-term career and increasing your sales, here are 14 things you should never stop doing. If by chance, you haven’t started doing some of these, I suggest that you do start…the sooner, the better. 1. Prospe

June 29, 2011

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A recent editor’s note in a sleep products magazine discussed how many people suffer from poor sleep and the editor referred to these individuals as zombies. Instantly, I thought of dozens of sales people I have encountered over the years who could be classified as zombies, too. Here are 14 signs that you might be turning into a sales zombie. 1. You no longer ask high-value qualifying questions. Asking questions takes too long and you’d rather spend your time talking abou

June 21, 2011

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During the last 16 years I have worked with many great salespeople and they all do one thing more consistently than their colleagues...they ask. If you want to increase your sales and grow your business you need to develop the ability and skill to ask for a variety of things. Ask more qualifying questionsrnI know you probably think you ask enough questions but I’ll challenge you on this because most of the sales people I encounter don’t ask nearly enough good qualifying q

May 20, 2011

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The Canadian Broadcast Standards Council (CBSC) recently banned radio stations from playing “Money for Nothing” by Dire Straits after it received a SINGLE complaint from a ‘minority group about the use of the word ‘faggot’ in the song. People who are familiar with the song know that it was inspired when Mark Knopfler overheard a conversation between two blue collar people in an appliance store as they watched a music video and one of them used the word ‘faggot’

May 17, 2011

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Prospecting is a key selling skill and a critical skill to develop if you want to increase your sales and achieve long-term success in sales. Yet, most sales people don’t invest enough time to this integral sales strategy. Part of the problem is that very few companies teach sales reps how to prospect. Here are five prospecting best practices for you to consider. Allot a specific amount of time every day/week or month.rnWhen my wife first started her software training busin

April 28, 2011

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Everyone who sells a product or service is required to deliver a sales presentation from time to time. Whether it’s an informal presentation to one over coffee or a formal presentation to a group of decision makers, these sales presentations can make or break your ability to move the sales process forward and increase your sales. Here are 7 strategies that will help you deliver a killer sales presentation, every time. 1. Start with a brief summary of the other person’s si

April 19, 2011

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Email is a widely used prospecting tool but it is seldom used correctly or as effectively as it could be. Most sales people and small business owners make a variety of mistakes that prevent them from increasing their sales when using email to grow their business. Here are the top six mistakes they make that cost them money. Mistake 1—Poor subject linernNever, ever reference your company name in a prospecting email. That’s the fastest way to make sure it doesn’t get read

April 17, 2011

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Too many sales people don’t ask for the things they need or that could help them increase their sales and grow their business. Developing the confidence and ability to ask for the things you need is an essential sales skill. Here are twelve situations that sales (and business) people need to summon up the courage to ask. 1. Ask for help. First and foremost, if you need help it is essential that you ask. Ask the top sales person in your company for ideas, advice and feedback

April 11, 2011

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During a recent sales training workshop I conducted with a client, we were discussing the importance of asking the right questions; high-value, high-impact, penetrating questions. One person spoke up and said, “When I’m talking to a new prospect I like to ask, “What do you know about us?” An uncontrollable groan escaped when I heard this. But it got me thinking, what other lame questions do sales people ask? Here are a few that I’ve heard over the years and still co

March 30, 2011

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A couple of weeks ago I wrote a post called, 11 Lame Questions You Need to Avoid”. It generated some interesting comments and one reader asked, “What questions should I be asking?” What ARE the questions sales people should be asking to increase their sales and improve their results? Certainly this depends on your industry and/or product(s). However, there are many questions that are generic in nature or that can be easily modified to your specific sales environment. He

March 26, 2011

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Many people wonder what separates a top performing sales person from the rest of the pack. In most cases, it’s because they apply a number of best practices in their daily routine. Here are 17 best practices of top performing sales people.rn1. They set HIGH TARGETS and goals. Top performers don’t wait for their manager to issue an annual or quarterly quota. They set their own goals that are usually more ambitious than the corporate targets. 2. They carefully PLAN their qu

March 14, 2011

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Selling to high-level decision makers is challenging at the best of times. However, it can be easier if you understand a few business principles. C-level decision makers are paid to improve their business results. Regardless of how the media portrays these executives, their primary concern is to improve their business. This includes increasing sales, market share, customer loyalty; reducing costs, errors, or employee turnover; improving productivity, employee engagement, cust

February 28, 2011