Kimberly Grass
MBA, CRESS
Free
Specializing in Assisting Coaches, Speakers and Real Estate Professionals Expert
Kimberly Grass Quick Facts
Kimberly Grass is Founder and President of K Grass Business Consulting. She has over a decade of extensive experience working in the marketing field, specifically assisting small businesses. She has always had an entrepreneurial spirit and wanted to use the skills she acquired to help other business owners. She enjoys helping business owners to expand and improve. Her attention to detail and organizational skills enables her to provide the highest quality service possible for her clients. She excels at helping entrepreneurs to maximize their business potential.
She has a Masters Degree in Business Administration from Plymouth State University. She has an in depth knowledge of marketing research and implementation. Kimberly also has worked in local government. She is Ethics Check Certified and a Certified Real Estate Support Specialist through the International Virtual Assistants Association.
Kimberly has been an active volunteer for the International Virtual Assistants Association for the past four years including working as the Associate Editor for the IVAACast, Director of Certifications and the Director of Research and Development. Kimberly is also member of the New England Virtual Assistants Association. She has also been a Habitat for Humanity volunteer since 2004. Her positive, energetic personality comes out in all that she does for her clients.
Articles by this expert
SelfGrowth articles and saved writing connected to this expert.
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How to Find Clients
These are tough times we are seeing for business. The economy is at an all time low and many people are beginning to feel the pinch. Is there any hope at all for the little guy to get by in these hard times? I say absolutely yes! I know it’s a major cliché, but the old saying holds so much truth. “When the going gets tough, the tough get going.” What this really means is that when times are hard, you need to try harder. It’s easy to be successful when times are easy. In terms of getting clients, there are a number of cost effective ways you can improve your chances.
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The Do’s and Don’ts of Social Networking
Having an online presence is one of the most important things a business can have these days. Without some sort of online fingerprint, a business is just not working in the 21st century. One of the best ways to have this presence is through social networking. There are many social networking sites, but all of them have similarities. There are definite do’s and don’ts that should be followed by a business professional when social networking. Here are some of the things that you should do as soon as you start your business profile. Do:
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10 Things You Should Think About When Setting Goals
Do you set goals for your business? This is a question that you should take very seriously. Goal setting helps a business owner accomplish two specific things. The first thing that it does is it breaks down a huge task into smaller bite sized pieces. Let’s face it, running a business is hard. We all want to get rich and big. We want our business to grow at a fast pace and we want to enjoy the ride all the way to the top. Well, this is easier said than done, and there are about a million little steps that need to be reached before we reach the “top”.
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Work & Life Balance
Do you understand the importance of moderation? Moderation is an important part of life and without it we can become obsessed with something that was initially harmless. These things can take over parts of our lives that should be reserved. Things like family dinners and spending quality time with your spouse or children can quickly take a back seat to work.
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Search Engine Optimization 101
There is a lot to search engine optimization, so I am going to cover some basics and leave it at that. First let’s go over some key parts to SEO. Keywords are words that people use on the search engines to find your website. These keywords can help determine your rank on the search engines. This is why keyword research is a great way to assess which ones to use and which ones would be too difficult to rank with. There are some great tools out there for this research. One of the best to use is Google AdWords Keyword Tool, if you are looking for a free resource.
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Writing a Great Bio
A bio can be used on your website, social networking profiles and many other online avenues. It’s there to let other people know more about you and what you are good at. It also tells people important information like what you do for a living. A bio does a very important job, and can help us out professionally. A bio unfortunately also sticks out like a sore thumb when it is too short and inadequate. The other side of this is if it is too long. You don’t want your audience to get bored and stop reading.
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5 Tips to Starting a New Business
I get asked by many entrepreneurs starting up a new business, what should I know on the start up phase. Here are 5 essentials that you should know:
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The 10 Basics of Designing a WordPress Website
There are many components to designing a WordPress website. I am going to cover the 10 basics when designing a WordPress website.
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What Is a High Maintenance Client?
What is a high maintenance client? Is it someone who makes unreasonable requests or demands? Is it someone who doesn’t respect your time or your efforts? How about someone who tells you what they want and then complains after you give it to them. They sometimes will say that they wanted something completely different and accuse you of not following instructions. A high maintenance client can be all of these things and more. The real question is how do you deal with them?
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What is the Know, Like, Trust Factor?
Hiring someone to do a service for you can be a scary proposition. The fact is that you just don't know if you're going to be wasting your money or not. Wasting money is of course the worst thing a company can do and should be avoided at all costs. Many people think that all they need to do to get their business started is to have a website and pass out business cards. What will this really mean to someone who is considering hiring you? To answer this question, you need to look at the situation from their prospective. Someone hands you a business card that reads "Joe's Plumbing" on it.
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How to Have an Active Business Approach
For a while after I first started running our company, I had a much different attitude regarding the way a company should be run. I had what I like to call, a passive approach. Our business is a "Virtual Assistance" company. We help other businesses expand by taking on their extra workloads. We do this off site and over the internet, hence the term Virtual Assistant. Anyway, we used a very passive approach in running our business. We relied heavily on job boards, where people would post requests for assistance.
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LinkedIn: Professional Social Networking
A great place to social network is LinkedIn, as they have 101 million members nationwide. This speaks volumes for the impact of being on this social networking site. There is a lot that can be done with your profile on this site to maximize the potential of your exposure. First you want to make sure that your profile is 100% complete. In order to make your profile 100% complete, you need to do the following things: • Add a photo so that people can meet you virtually and put a face with a name • Have a descriptive title that thoroughly explains what you are an expert in
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