Marcia Xenitelis
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Article
Are Your Communication Strategies Really Engaging Employees?
The frequency at which the word "engagement" appears in any discussion about employee communication has begun to make me wonder whether we clearly understand what the term means. More importantly, do we understand what it means to our clients, particularly CEOs, when they talk about engagement? We have engagement tools, but can we really say that these tools actually engage employees in the process of change? Or are employees merely engaged with the tool itself? There is only
June 20, 2011
Article
How to Cascade Messages via Managers to Employees
One of the common mistakes people make when designing a change program is assuming that if a person is a team leader, supervisor or senior manager they should naturally know how to communicate face to face with their teams. However communication skills are rarely one of the key competencies that is taught or measured by organizations. There is however a very easy way to ensure that there is structure and content that make it very easy for managers at all levels to follow.n nW
June 16, 2009
Article
Why Managers and Supervisors Aren't the Best Communicators During Times of Change
Everywhere you look these days the focus in Human Resources and Employee Communication is managing change within organizations. But most of these programs fail to achieve their objectives. During bad economic times the focus is usually on providing coaching on understanding the emotions people go through during change, helping employees deal with the complex emotions of watching colleagues leave, communication strategies that utilise management hierarchies to communicate face
June 16, 2009
Article
The Value of Employee Engagement Surveys as Part of a Change Management Strategy
One of the things that continues to surprise me is that when times are bad organizations still spend money on employee engagement surveys. A general look around the office or factory and tea room discussions would make it obvious to all that wanted to see it that employees are not so much engaged as they are worried about their jobs. This leads us to two major issues to consider during tough times, the first is how we inspire confidence and innovation in an organization that
June 16, 2009
Article
How to Engage Employees with Technology Based Change
When you think about the millions of dollars organizations spend each year on IT programs of work, wouldn't it be prudent knowing that employees actually understand and most importantly embrace the reason behind the changes? There is one way of ensuring that employees and their managers have got the message and truly understand the reasons for the new system implementation. And that is the means that you communicate change.n nLet's start with reviewing how most organizations
June 13, 2009
Article
Change Management and Employee Communication Strategies
If your employee communication strategy to communicate change focuses on stakeholder communication plans, an intranet site, CEO forums and Staff Information Bulletins via email stop right there. Your efforts are focused on information, not communication and the likelihood of engaging employees in change is remote.n nMy interest in employee communication is to distinguish between the tools communicators use that inform and those strategies that engage employees and therefore i
June 11, 2009
Article
Employee Communication: 5 Ways Leaders Can Communicate Change
I am often asked about the role of the CEO or leader of any organization in employee communication. My opinion is that no matter what the issue is, even if it is just business as usual, having a good communicator as a CEO is critical to impact the culture of an organization in a positive way. n nLets start with looking at some scenarios. These can include a merger or acquisition, an organizational crisis, announcement of annual financial results, corporate social responsibili
November 26, 2007
Article
Employee Communication: 3 Ways To Create Transformation In Organizations
There are two distinct ways to use employee communication; one is to inform employees about what is happening in an organization, the other is to engage employees in the process of change. In this article we are going to highlight 3 case studies that demonstrate clearly the different techniques and approaches to ensure that your employee communication strategies bring about transformation in your organization.n n Employee Communication Case Study 1: At this telecommunications
November 26, 2007
Article
Employee Communication: 5 Tips To Engage Employees
When we think of employee communication most organizations focus on information tools. These include intranet sites, staff magazines, CEO blog, Town Hall meetings and so on. Whilst all these employee communication methods are to be applauded, they inform employees about what is going on. To truly engage employees in the process of change, for instance, a merger or acquisition, a re-organization, financial results or corporate social responsibility, employee communication meth
September 25, 2007