Michele PW Pariza Wacek
Free
Ka-Ching Marketing Strategist Expert
Michele PW Pariza Wacek Quick Facts
- Main Areas
- direct response copywriting, marketing strategies, product launches, traffic strategies
- Best Sellers
- Juicy Online Marketing Essentials Bootcamp: http://www.michelepw.com/products
- Career Focus
- Business Owner, Ka-Ching Marketing Strategist
Michele PW (Michele Pariza Wacek) is your Ka-Ching! Marketing strategist and owns Creative Concepts and Copywriting LLC, a premiere direct response copywriting and marketing company that helps entrepreneurs attract more clients, sell more products and services and boost their business. To grab your FREE "Ka-Ching! Business Kit" with a FREE CD visit http://www.MichelePW.com/freecd
Articles by this expert
SelfGrowth articles and saved writing connected to this expert.
Article
What Information Products Can Do For Your Business
After spending the past few issues talking about mistakes entrepreneurs make creating and selling information products, I thought maybe it was time to talk about why you want to bother with this whole mess to begin with. Well, let me give you 5 reasons why you want to add information products to your business: 1. An additional income stream. If you're just making money selling your services, adding information products gives you a passive or leveraged income stream. It also can help stabilize your cash flow.
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Does Your Business Need a Good Spring Cleaning?
Over the years I've discovered that most things in life can be improved with a good spring cleaning. Your business is no different. After all, you choose to do a spring cleaning because stuff accumulates. Whether it's dust or dirt or junk mail or clutter or just "stuff" in general, it's good to take some time and get rid of it all. Then you can start fresh and clean. Your business is the same way.
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3 Secrets to Succeeding Online with Your Business
Succeeding online is easy, right? Just throw up a sales page, drop in some "buy now" links and sit back and watch your bank account grow. Well, if you've been in business any length of time, you already know it doesn't work like that. (No matter what "promises" or "hype" you might have seen.) It's never that easy. But there's no question it IS possible. (My client list is proof of that.) So how DO you succeed online? Well let me share 3 secrets to get you started. 1. Know what you're highest payoff activities are.
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3 Keys to Building a Successful Online Biz
After building a successful online business myself, not to mention being a part of my clients' online businesses, I've found there are 3 main keys you need to have in place to enjoy a solid successful Internet business. Although it's not easy to build a successful anything, these 3 keys will go a long way to putting the foundation together for a successful online business. Ready to get started? 1. Send warm leads to your web site.
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3 Secrets on Getting the Most Out of Attending Events
You've got your suitcases packed, your airline booked and you're on your way to a live event. But you’re a little nervous. You've already spent a bunch of money, you're about to spend a bunch more on hotels and food, not to mention the time away from your business and life. Will this turn into a good investment (i.e.
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Are Sponsorships Right For You?
Although the whole notion of sponsorships has been around for years, it's only recently been gaining popularity in the online entrepreneurial community. Which leads me to 2 very important questions -- 1. Should you as a business become a sponsor? 2. Should you offer sponsorship opportunities? Let's look at the pros and cons of each and see if your business is missing out because you haven't fully considered sponsorships. First, let's look if you should become a sponsor.
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The Dirty Little Secret Behind Adding Info-Products to Your Service Business
You may have heard adding information products (or info-products) to your service business is a smart business decision. And indeed it is. There are many benefits to selling information products as part of your business. However, there is a dirty little secret around selling info-products. The dreaded refunds. You see, when what you're mainly selling services, you rarely run into refund situations. You may run into other challenges with getting paid but not refunds.
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Your Website Marketing Plan -- Your Guide to Launching Your Website to the World!
Congratulations! You've just completed the finishing touches on your brand new website, and now you're ready to launch it to the world! Except...how do you do that exactly? It's not like you upload it and your ideal clients magically find you. So, what you need is a launch guide for your new site. And you just happen to be in the right place, because I'm going to walk you through what you should do. And the best part? This even works if you DON'T have a new site and all you're looking for is a bump in traffic. Wahoo!
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Cinnamon Rolls, Breast Cancer and Your Business -- How Doing Good Can Grow Your Business
It can make good marketing sense to partner with a nonprofit or cause. Consider what my marathon friends did when they were raising money to participate in the 3-Day Walk (you walk 60 miles in 3 days to promote breast cancer awareness and raise money for research). They approached a local restaurant called Backbu er, which was famous for their cinnamon rolls. For a week, every time someone bought a cinnamon roll, they donated $1 to my friends for their walk.
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Are You (and Your Biz) Being Sabotaged By Your Subconscious? 2 Ways to Test Yourself
The first time I heard that your subconscious could be sabotaging you, 2 things went through my mind. The first was relief -- OH maybe this isn't completely my fault after all. The second was confusion -- what the heck does this even mean? All I want is more clients, and I'm doing all this work to get more clients -- how can my subconscious mind be stopping me from getting more clients when my actions are all about getting more clients?
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Stuck in the "entrepreneurial lows?" 3 Truths to Help You Navigate Through It
We all talk about the entrepreneurial journey -- how when you embark, the highs will be some of the best highs of your life … but there will be some lows too. The reality is that just as the highs you can reach running your own biz are some of the highest you'll experience, very few things may beat how low the lows can go. And when you hit rock bottom, you can REALLY hit rock bottom. Because the truth of the matter is you can't have the highs without the lows. They're a part of the journey and they also make the highs soooo much more sweeter.
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3 Tips to Getting Your 2014 Marketing Plan Together
It's that time of year to make sure your marketing plan is all ready to go - just in time to kick off the sparkling New Year that's right around the corner. But how do you get a marketing plan together that will actually get you the results you're looking for? Here are 3 tips to get you started: 1. Start with the end in mind. Make sure you figure out specific and REALISTIC goals. While I'm all for having a hit-it-out-of-the-park goal (like building your list to 10K when you have 500 on it right now), you should also have a goal that's doable AND will make you happy if you reach it.
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Favorite Quotes & Thoughts from Michele PW Pariza Wacek
One of my favorite quotes (and the quote that turned around my business) is from Einstein: "Insanity is doing the same thing over and over and expecting different results."
Contacting Michele PW Pariza Wacek
How to get started
The best way to get started is by getting your hands on our FREE "Ka-Ching Business Kit" here! (Includes 2 special reports: "5 Mistakes Entrepreneurs Make That Kill Their Sales...And How to Prevent Them" and "Conversion Secrets: 5 Expert Strategies for Turning Leads into Clients.") We'll ALSO send you a FREE CD"5 Psychological Triggers that Turn Prospects Into Clients" plus a bookmark. Here's the link: http://www.michelepw.com/freecd
Other highlights
Special Report: 5 Mistakes Entrepreneurs Make When They Hire a Copywriter http://www.michelepw.com/copywritermistakes
Why Isn't My Website Making Me Any Money? http://michelepw.com/10easysteps/
The Complete Online/Offline Marketing System: http://www.contenttoprofit.com/COOMS.html