Nick Usbo e
Free
Teacher, author and coach, serving freelance writers and copywriters. Expert

Nick Usbo e Quick Facts
- Main Areas
- Teaching, supporting and coaching freelance writers and copywriters
- Best Sellers
- Net Words, Popco Content, New Path to Riches, Profitable Freelancing
- Career Focus
- Author, coach, speaker, publisher
Nick Usbo
e is a teacher - through his programs and webinars - a coach, and an online writer for over 15 years of experience online.
During a career spanning twenty five years in the marketing industry, offline and then online, he has worked with dozens of major companies.
As a direct response copywriter, Nick wrote for companies like Franklin Mint, TV Guide, Apple, Chrysler, Citibank and others. In all he won 15 awards for his direct response work, both in Europe and North America. All the awards we based on the performance and results of his copywriting.
Since 1996, he has been working exclusively on marketing online and is internationally recognized as a leading expert on the subject of writing for the Web.
The list of companies for which he has written online copy includes MSN, The Getty Trust, Wells Fargo Bank, the US Navy, The New York Times, Encyclopedia Britannica, Disney, Intuit and America Online.
Nick is also a much sought after speaker and trainer. He has spoken at dozens of online marketing conferences, both in the US and Europe. He has also conducted in-house web copywriting training seminars for companies as diverse as Yahoo!, John Deere, Novartis Pharma, the Association of American Publishers, the National Cancer Institute, Merck & Co., Inc, the Public Radio Internet Station Alliance and many other companies and organizations.
He is a widely read columnist, with his articles being published by ClickZ, iMediaConnection, AListApart, Business 2.0, MarketingProfs and many other professional sites and publications.
He is also the author of the critically acclaimed book on writing for the web, 'Net Words: Creating High-Impact Online Copy', published by McGraw-Hill.
You can learn more about his work at NickUsbo e.com.
Recently he has started to focus more on helping other freelance writers and copywriters through his coaching service at AskNickUsbo e.com.
Free Articles & Book Excerpts
Nick Usbo e Books
Affirmations for Freelancers
http://www.nickusbo e.com/affirmations-for-freelancers/
Writing Rituals
http://www.writingrituals.com
Popco Content
http://www.nickusbo e.com/2012/04/popco -content-the-craft-of-writing-short-form-content-for-social-media/
New Path to Riches
http://www.newpathtoriches.com/
Net Words
http://www.nickusbo e.com/networds.htm
Goal Setting Rituals
http://www.goalsettingrituals.com/
Articles by this expert
SelfGrowth articles and saved writing connected to this expert.
Article
The Five Most Important Words on Your Web Site
I hesitate to single out a handful of "must-have" words for your Web site. It brings to mind the overblown promises of "power words" and the like. "Power words" strike me as being about as useful as "power naps" and "power lunches." Heavy on hype and light on content. However, some words really can make a difference on your site. They are not "powerful" in isolation but, in the right context, can make an important difference. No. 1--Free
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Article
When Setting Your Goals, Don't Think Just About Money.
When setting their goals, many freelance writers and copywriters think in terms of income. "I want to be earning 6 figures a year within 12 months." That's a great goal in some senses, but you run into problems when it comes to implementation. What's the first step you need to take? Or the ...
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Article
Productivity Engineering
Review: Productivity Engineering - A hypnosis program to help you improve your performance at work. "Buy a hypnosis CD program? Will that really help me get more work done? Can it improve my work performance?" I know, this is a little off the beaten path when compared to the usual courses ...
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Article
Sell Your Value, Not Your Time.
All too often freelancers simply set a range of fees for their work and then estimate and invoice accordingly. If you are new to freelancing, your hourly rate or project rate probably reflects the fact that you don’t have a great deal of experience yet. n If you have been doing this for ...
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Contacting Nick Usbo e
Nick Usbo e
nickusbo e@gmail.com
Other highlights
Nick Usbo
e's How to Write Your Own Money-Making Websites program.
The most reliable and certain way to make money online is to write an information-rich website on a topic that already interests you.
More about Nick Usbo e's How to Write Your Own Money-Making Websites program...
Nick Usbo e’s Million Dollar Secrets to Online Copywriting.
A course for newbies and experienced online copywriters alike, this course teaches you all you need to know in order to become an expert, professional online copywriter.