Paige A of-Fenn
MBA
Free
Global Branding Expert
Paige A of-Fenn Quick Facts
- Main Areas
- Branding, Positioning, Messaging, Copywriting, PR
- Career Focus
- Business Owner/Entrepreneur, Writer, Speaker
- Affiliation
- P&G, Coca-Cola, Harvard, Stanford
Paige A of-Fenn is the Founder & CEO of Mavens & Moguls, a strategic marketing consulting firm based in Cambridge, MA. The firm has 4 dozen experts in 14 cities across the US as well as overseas. Paige has built world class brands at Procter & Gamble, Coca-Cola and 3 successful startup companies on both the West and East Coast (all dotcom survivors). Paige has been quoted recently in The New York Times, The Washington Post, Fox TV and is a thought leader and sought after speaker.
Articles by this expert
SelfGrowth articles and saved writing connected to this expert.
Article
Why You Should Mind Your Manners
Believe it or not, minding your ps and qs really does make a difference in business these days. To illustrate: A client who recently hired us told me that he had spoken with a number of potential firms and that while every one of them could do the job, in the end, they picked us because our team had the best manners by far. He added, and I quote, "We always hire for manners because everything else can be learned on the job."
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Business Advice from a Southern Entrepreneur
The South has a lot to say about doing business the right way. Just what do I base my assertion on? Having spent my first 17 years living below the Mason-Dixon Line--my grandparents are all Southerners--and having lived a year in Atlanta as a professional, I come by this business advice quite honestly. For those of you from other parts of the country, let me share some phrases that have served me well throughout my career, especially during the three years since I started my company. I'll start with my all-time favorite:
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Encouraging Positive Change
Change is in the air. I see it everywhere and in every person I seem to be bumping into or meeting with these days. New school year, new chapter, new beginnings, perhaps. Or maybe we're turning into a culture of innovation and reinvention by design or necessity. As Charles Darwin said, "It is not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change."
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Leaving a Legacy
Maybe it's because a good college friend died recently in a tragic accident. Perhaps it's because the year is winding down and we're all naturally focusing on closing one chapter and starting another. But I thought it was interesting that the topic of legacies came up in a handful conversations and meetings I had last week.
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Body Language Speaks Louder Than Words
Nonverbal cues can often tell you more about a person than what that person spells out in an e-mail or conversation. One area where this comes up for many entrepreneurs is in hiring. When you ask most CEOs or business owners what keeps them up at night, it's either that they don't have enough good employees to grow or the ones they have are driving them crazy.
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