Patrick Morin

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Patrick Morin Sales Expert|Strategist|CEO Advisor|Speaker Expert

Patrick Morin

Patrick Morin Quick Facts

Main Areas
VC Strategy, Turnarounds, Sales, Sales Strategy, High Impact Presentations
Affiliation
Recognized as one of the top 3 Dale Carnegie instructors worldwide, weekly columnist with the Central Pennsylvania Business journal

Patrick Morin is the president and COO of BrightHammer, LLC, a venture management firm that specializes in strategy with an emphasis on sales and marketing development. BrightHammer works with select start-ups, growth companies, and turnarounds to stabilize operations and ramp up revenue and employee performance. It is retained by clients in the multifamily, pharmaceutical/medical, financial services, real estate, and professional services industries.

Prior to his current engagement, he was seven years as Senior Vice President with Cornerstone Realty Income Trust, Inc., a $1.5 billio New York Stock Exchange-traded company that owned and operated over 24,000 apartments.

Before joining Cornerstone, Mr. Morin was with Dale Carnegie Training for five years. He retains his instructor credentials today and while certified to lead all Dale Carnegie programs, he specializes in The Sales Advantage, Leadership Training for Managers, and High Impact Presentations. He has been rankedamong the top three instructors globally and was a member of the elite Global Delivery Team.

While a member of the National Speakers Association, he personally conducted over 1,100 keynotes and training meetings for businesses,associations, government agencies and community groups. Notable groups he's addressed are: ICSC, Medical Group Management Associations, NASA, Grubb and Ellis Apartment REIT, the National Ground Intelligence Center, AIMCO, Wachovia Bank, and Bank of America. Mr. Morin appears on television, radio, and in print as an authority in his field.

In addition to having served on the boards of several local charities, Mr. Morin serves on the Board of Directors for Wintergreen Resort. Mr. Morin lives in Richmond, Virginia with his wife and three sons. He can be reached atpbmorin@brighthammer.com.

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Articles by this expert

SelfGrowth articles and saved writing connected to this expert.

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Jim Miller, an entertainment industry sales rep, burst into the room. He couldn’t contain himself, "I pitched a client today and actually walked out with a signed deal for $50,000! I couldn’t believe the confidence and the way that it works." Confidence is a curious thing. We know it when we see it or hear it. We recognize it when our sales teams have it or when we, as sales people, have lost it. Whether we're a sales professional, sales manager or CEO, we are desperate to get it and retain it. We can even separate it out from arrogance — the precursor to death rattle for anyone in sales.r

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There are moments in our lives that, because of some emotional connection, we remember more than others. For most of us these include our wedding day, graduation or the birth of a child. For me, mixed in with all of these monumental events, is a cold-call message left on my voicemail when we still had the apartment company. Sounds odd, right?

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Matt got what he wanted. Mostly. After a shaky start in sales, he invested in training, leaned on his work ethic and honed his execution. It paid off with an eye-popping 543 percent increase in sales. He was now the sales manager and part of his new job was hiring new reps to do what he had done. But it wasn't going well. He made a couple of hiring errors that cost him time and revenue. The candidates were not living up to their billing — not what he wanted. During his call, he lamented, "I wish I knew a better way to do it. How do you do it?"

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The sales meeting started off with a question. It was a trick question, really. Its genesis came from listening to a call from one of our bilingual reps. “What is the most-used language on the planet?” I asked the group. They confidently shouted their responses: “Spanish!” “Chinese!” “English!” Good guesses, but wrong. Strictly speaking.

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“If you know your [competitors] and know yourself, you will not be imperiled in a hundred [engagements].” That was Sun Tzu, a Chinese General and author of the oft quote, “The Art of War”. There are lots of “intelligences” being trumpeted on various best seller lists, academic halls, and the business press. Social Intelligencer Emotional Intelligencer Business Intelligence

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There was a moderate crush of people, but it wasn’t the fans; it was the pit crews. Watkins Glen soon enough would be filled with 50,000 cheering NASCAR aficionados for the afte oon race. The crews were there now. They moved quickly and with purpose to their team’s designated position on the track to begin prepping for the race. They were loose, confident and all business. Over the next hour or two, the empty stage that was pit road transformed itself into what most of us have seen on television: a mobile shop of equipment, parts and gear.

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Stand upr PATRICK MORIN It was just after Christmas. I was cold calling in the office with my coworker, Rob. It wasn’t going well for either of us, but I was in a good mood anyway because I loved what I was doing. I turned to Rob and said, “Don’t we have the best jobs in the world?” He put down the receiver after a particularly strong rejection and looked over at me with a “You’re out of your mind” look on his face. “Are you kidding?!”

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Favorite Quotes & Thoughts from Patrick Morin

The objective of all training should be self-confidence. Knowledge and practice breed skills. Skills breed confidence. Confidence conquers doubt and inactivity.

Contacting Patrick Morin

Telephone: 804.876.4414

Cell: 804.929.8148

SKYPE: patrickbmorin

Email: pbmorin@brighthammer.com

How to get started

"I cannot fiddle but I can make a great state of a little city." Themistocles