Paul McCord

Traditional prospecting and marketing methods no longer connect effectively with prospects. Prospects are inundated with marketing messages from all sides--cold calls, direct mail, billboards, email, advertising, fliers and every other method you can think of. They have learned to ignore the ever present marketing--including yours.

If you want to be a top producer, you must learn to communicate with prospects in ways they wish to be communicated with and that they respect. In other words, you have to learn new methods of getting your word out.

If you want to be a top producer in your industry, you must rethink what marketing is and totally rework your marketing strategy. Otherwise, you'll continue to be nothing more than a faceless salesperson, in a sea of faceless salespeople, all trying to sell basically the same things, to the same people, at more or less the same price, using the same words and tactics.

E-mail: pmccord@mccordandassociates.com

Phone: 281-216-6845

Corporate website: http://www.mccordandassociates.com

Training website: http://www.powerreferralselling.com

Blog: http://salesandmanagementblog.com

Subscribe to POWER SELLING newsletter: http://www.powerreferralselling.com/html/power_selling.html

The best way to get to know me--or any trainer for that matter--is to visit my training website (www.powerreferralselling.com) and read a number of my articles. In addition to my articles, you might want to visit the "endorsements" page to get an idea of what others, hopefully some people you may know, have to say about my work.

Most trainers have areas they specialize in, even if they claim to train in all aspects of selling. My areas of specialization are prospecting, referral selling, and personal marketing, as well as how to prepare a solid foundation to become a top producer. Unlike many, I don't claim to be your source for anything and everything related to sales. I know my areas of expertise and that's what I work within.

I encourage you to read my articles; subscribe to my twice monthly newsletter, POWER SELLING; see what others say about my book, training, and coaching, and make an educated decision as to where, if anywhere, I can help you in your business.

Whether considering me and my training or that of any other trainer, don't go blindly. Do a little homework--it will save you a ton of money.

Coaching: Individual and group sales coaching with a concentration on prospecting, personal marketing, referral selling, and pipeline development. See discussion at www.powerreferralselling.com/html/coaching.html

Seminars and tele-seminars: Offer both free and fee based sales training seminars in the areas of prospecting, referral selling, and personal marketing. See www.powerreferralselling.com/html/seminars.html

Copywriting and public relations: Offer a number of copywriting and public relations products, from writing client letters, to speeches, to complete public relations packages. See www.powerreferralselling.com/html/marketing.html

Corporate training and consulting: see www.mccordandassociates.com

Speaking Engagements: see www.powerreferralselling.com/html/meeting_planners.html