Penny Sansevieri
Free
Penny C. Sansevieri Book Marketing and Publicity Expert
Penny Sansevieri Quick Facts
- Main Areas
- Internet Publicity, SEO, Book Marketing, Book Publicity, Publishing, Writing
- Best Sellers
- Red Hot Internet Publicity, From Book to Bestseller
- Career Focus
- Author, Speaker, Publicist, President and CEO
Penny C. Sansevieri, CEO and founder of Author Marketingr Experts, Inc., is a best-selling author and internationally recognized book marketing and media relations expert. Her company is one of the leaders in the publishing industry and has developed some of the most cutting-edge book marketing campaigns. Her company researched, developed and implemented the first comprehensive Internet publicity campaign called The Virtual Authorr Tour™.
Penny began her career in the publicity, book marketing, and literary field over 15 years ago. During that time she has been an author, publicist, freelance writer, and instructor. She has been instrumental in creating several highly successful marketing and publicity campaigns for author events and book launches. She has worked with such high profile clients as world renowned psychic and ghost buster, Jane Doherty, Barney Rosenzweig (Executive Producer of Cagney & Lacey and author of Cagney & Lacey, and Me), Jac Flanders (of the originalr Fantastic Four), Tammi Menendez, wife of Erik Menendez, and the first eBay auction of a Princess Diana gown (lot “9” from Christie’s New York). Her clients have been featured inr USA Today, The Wall Street Jou al, The Today Show, Essence Magazine, Morer Magazine, The Bridal Guide, National Public Radio, MSNBC, Something You Shouldr Know, Book TV, Reader's Digest, iVillage, The Heloise Show, and many others.
Penny's diverse background enables her to bring a multitude of talents to the table as well asrna myriad of marketing techniques.
In February of 2001, Penny began instructing the “Get Published Today!” workshops. These groundbreaking classes are the first to be offered anywhere in the United States and focus on teaching authors about their publishing options.
She has been featured on KUSI TV-9/51, The NBC Morning Show, The Fox 6 Morning Show, KNPT Talk Radio in Oregon, Fox Talks KGWY in Wyoming, 760 AM KFMB The Internet Show, Book Nook, Mix 95.7 in San Diego, KFNX in Phoenix, KMZY in Hawaii, and many more. Copies of these programs are available upon request.
Penny’s innovative marketing strategies have been featured in Writer’s Digest Magazine, Bookr Marketing Update, The Publicity Hound, The San Diego Union Tribune, Workingr Writer Magazine, Vision Magazine, Writer’s Web, New Book Reviews, Romancer Writers of America, RW of Europe and many more. She is also Editor for the e-newsletter "The Book Marketing Expert," which has a subscriber base in excess of 5,000.
Penny successfully authored her first book, The Cliffhanger, which was released in 2000. After a strategic marketing campaign it soared uprnthe ranks at Amazon.com and held the #1 spot for three months.* Two of her books, Get Published Today, a complete guide to print-on-demand publishing, andr From Book to Bestseller, called the “road map to book marketing and promotion,” are being republished this fall by Morgan James Publishing, LLC. Her new book, Red Hot Internet Publicity, which describes the Virtual Author Tour ™ she created, will be published later this fall. Copies of her books are available upon request.
You can visit her web site at www.amarketingexpert.com
*best selling book within San Diego
Free Articles & Book Excerpts
Free Audio & Video Samples
Penny Sansevieri Audio & Video Programs
Penny Sansevieri Books
Articles by this expert
SelfGrowth articles and saved writing connected to this expert.
Article
Simple Ways to Promote Yourself Online
In as much as I’ve taught Internet marketing and publicity classes, the idea of marketing yourself online is still very confusing to a lot of people. Let’s face it; our company has a department dedicated to this. Why? Because stuff changes all the time on the Internet; if we ...
Recently added
Article
20 Simple Ways to Get Massive Traffic to Your Web Site
Embarking on an Internet marketing campaign doesn't have to be difficult, tricky, or complicated. Here are a few simple ways (twenty in fact) that you can easily implement to get tons of traffic to your site right now! 1) Write articles: believe it or not this is an incredible tool for driving ...
Recently added
Article
Planning Your Publicity In 2008
It’s a great time to plan your publicity for 2008. With all the talk about the immediacy of a story, and the unbelievable speed that news pieces make it onto TV and radio, we often forget that for most media, lead times are crucial. Lead times can vary from a day to six months, depending ...
Recently added
Favorite Quotes & Thoughts from Penny Sansevieri
Success isn't one single home run but a series of excellent hits.
Contacting Penny Sansevieri
303 Park Avenue South, Ste 1419
New York, NY 10010-3657
(212) 810-6988 p
Author Marketing Experts, Inc – West Coast
Post Office Box 421156
San Diego, CA 92142
(858) 560-0121 p
(858) 560-1231 f
info@amarketingexpert.com
How to get started
We take your success seriously.
Whether this is your first book or your fiftieth, we feel it deserves to be promoted as creatively and aggressively as any New York Times bestseller.
We here at AME work with authors and publishers daily to create effective marketing campaigns for mainstream, self-published, and print-on-demand books. We promote authors of all genres, including romance, mystery, thrillers, inspirational, self-help, literary fiction, business, parenting, relationships, and more.
No matter what your topic, your book is unique; that's why we don't believe in the cookie-cutter approach to marketing. Instead, we work with you or your publisher to create innovative promotional packages designed to place you in front of your target audience, including radio, television, print, or the Internet.
Call toll-free today for a free consultation with no obligation. We have packages to fit every budget. 866-713-2318.
For more information, visit http://www.amarketingexpert.com.
Other highlights
Speaker Topics:
Red Hot Internet Publicity
If you think you have your Internet marketing covered with just a web site, you might be missing out on a bucket of Internet gold. This class is packed with information with everything from creating the perfect web site to demystifying keywords and how to create a great blog. We’ll also discuss how to turn web site visitors into customers and how to maximize your internet promotional efforts through blogs, internet articles, chat groups, and ezines.
Red Hot Internet Basics
If the idea of blogging, podcasting, and vlogging has your head spinning, you’ll love this class! We’ll look at easy ways to start a blog or podcast and tricks for keeping them going. Did you know that most bloggers or podcasters only keep the momentum for a month? This class will show you simple things you can do so you never have to worry about running out of ideas or ways to market yourself!
Super Savvy Self Promotion
Marketing a book doesn't have to be an overwhelming task. All it takes is some time, careful planning and a dash of creative thinking. This program combines savvy ideas with effective and cost-effective strategies to get your book the attention it deserves. We'll even discuss free marketing opportunities available to all authors! You'll learn what marketing options offer the biggest payoffs in sales and what traditional methods are best to avoid.
Creating a Book Hook!
Without a "hook" your book will sink. So what's a hook? A hook is something you hang your star on, something that can get you published, get you into the media and onto the bookstore shelves. Whatever stage you are at, whether you are just crafting your story, selling your book to a publisher or trying to get on TV, a hook is a must for any successful author! This workshop will show you how to find the hook behind your book and how to maximize that angle. Whether fiction or nonfiction, everyone has a hook and we'll help you find it, refine it and make your book shine!
Get Published in Ninety Days or Less!
What's the new trend taking the publishing industry by storm? It's called "Print-on-Demand" and it's literally changing the way we publish. Find out all about this new technology and how it can work for you. We'll discuss the publishers that offer this service, the benefits of print-on-demand as well as a few unseen pitfalls.
Stay out of the Rejection Pile & Get Published Today!
Increase your chances of getting published by understanding how the publishing world works. This class will show you how to spot publishing trends, how to craft query letters, what agents are looking for, and why big advances are a bad thing. We'll learn how companies like MacAdams/Cage & Context are changing traditional publishing. We'll show you how to leverage your publishing chances by studying your marketing, creating visibility for your book and building a buzz before it’s even published.
Finish Writing Your Book…Now!
Are you stuck or struggling with writer’s block? Not sure how to proceed? Well then this class is for you. Attendees will learn how to break through writer’s block and get that book finished lighting fast! We’ll discuss techniques and strategies for success and little known secrets that will help get your book back on track!
Networking Gold!
Are your networking skills a bit rusty? Do you still have 999 of the 1,000 business cards you ordered? If that’s the case then you need to start getting out there. But if the thought of this terrifies you then Networking Gold is for you. We’ll discuss the best way for writers to network, we’ll also discuss tips and tricks for striking networking gold without breaking a sweat. Often it’s all about six degrees of separation. Who do you know who knows the producer of a show you’ve been trying to get on?
Book Signing Gold!
Got a book signing coming up? Want to know how to strike book signing gold, drive crowds of people to your event, sell more books AND get invited back? Then this class is for you! We'll teach you how to plan an exceptional book signing from start to finish!
Thinking Outside the Bookstore Box!
If bookstores aren’t interested in having you in their store or if you’ve exhausted this market then this class is for you. We’ll teach you how to capture the speaker market and how to create unique and stunning author events that will get you and your book noticed!
Media Training Magic!
Are you ready for your close up? If you’re not sure then this class is for you. Before you spend valuable marketing dollars to get yourself on radio and TV, you’ll want to make sure you know what you’re doing when it comes to media exposure. This class will teach you what you need to know about media training. BONUS: We’ll also share with you the media mistakes you’ll NEVER want to make!
Getting on Radio and TV Today!
Are you ready for the big time? Then this class is for you! During our session we’ll unveil the secrets of getting on radio and TV…today! We’ll teach you how to create a “book hook” how to position yourself onto an ongoing story and how you can get your pitch noticed for immediate results!
Author Focus
More often than not a writer's lack of focus affects not only their work, but their ability to finish a project. In fact, 71% of authors polled blamed lack of focus rather than writer's block on being unable to finish their book. Whether it's getting the book or novel completed, deciding where to market it or how to get it published… it's all about focus. Author focus is not about a to do list or assigning a book completion date, it's about determining the core of your book. Defining your book topic down to a one to two sentence description will bring your entire project into focus. This course will teach authors how to define their book, find the core of the story and build everything around that. Whether you are fiction or nonfiction, everyone needs a focus this class will show you how to attain it and how to make that focus work for you!