Rob Liano

CLC

Free

Best Selling Author ⪠Sales Strategist ⪠Dynamic Speaker Expert

Rob Liano

Rob Liano Quick Facts

Main Areas
Sales Training, Business & Life Coaching
Best Sellers
“Counter Attack” with Brian Tracy
Career Focus
Author; Speaker; Motivator; Success Coach

If all the world’s a stage, then Rob Liano is front and center. He’s a professional rock musician who has been on tour, TV and radio, yet with that, becoming a best selling author, a sought after sales strategist and a dynamic speaker have become his most impactful accomplishments.

His journey in music started as a teenager, and to support his passion, he followed in his father’s footsteps, by selling vacuums door to door. He learned priceless fundamentals he’d continue to finely tune over the years developing the mastery necessary to become the top in his field.

That’s when the breakthrough happened!
His innovation, passion for serving others and dedication to excellence allowed Rob to change the face of insurance sales. He revolutionized an industry who’s primary focus was on product training, yet extremely limited on imparting sales skills. By implementing a new and improved sales process, his methodologies became the catalyst for agents and agencies to reach top producer status.

Choosing to have a greater impact and considering deficiencies exist in all sales realms, Rob pioneered a series of bootcamps, seminars and coaching programs to not only inspire others, but to instruct. He pairs both old and new concepts to create an innovative and non-fail system of sales and he wishes to share it with the world, whether on stage or a single phone call. His “how to” of actionable insight turns salespeople into sales professionals.

In this technological era of instant gratification, many old school techniques just don’t cut it any more, Rob Liano’s modern, cutting edge, easy to implement techniques will simplify your life and open the door to closing more sales.

The impact Rob has expands beyond the walls of a business. He has spoken in schools, inspiring both teachers and students to follow their passion and stand out amongst the crowd. His enthusiastic style, valuable content and genuine delivery, has earned him a reputation as a results-driven trainer.


Free Articles & Book Excerpts

Free Audio & Video Samples

Rob Liano Books

Articles by this expert

SelfGrowth articles and saved writing connected to this expert.

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In the early 16th century, a Spanish conquistador led an expedition that caused the fall of the Aztec Empire and brought large portions of mainland Mexico under the King of Castile. He was a part of those that began the Spanish colonization of the Americas. His name was Hernando Cortez. There is famous story about Hernando Cortez that I would like to share with you, of course whether it's completely accurate or not seems to be of some debate, but the point we can illustrate is without a doubt beneficial. Spring of 1519:

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Have you ever seen a bricklayer do their job? Initially, you can’t really tell what they’re building. The first brick is put in place. Just one. And then the second and so on. It appears so small and insignificant at first and then over time it becomes something, a fence, a wall, a house, a school, or even a building. It rises to significance from a very humble beginning.

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As a sales strategist, I commonly witness that sales people are most comfortable selling one thing and one thing only, whatever their lead product or service is. This approach isn’t the most beneficial thing for you, or the customer. When you cross sell, it has the following benefits: It strengthens client relationshipsr It increases the value provided to the customerr It increases the CLV (customer lifetime value) It increases customer retentionr It increases the client’s perception of you as a professionalr It increases the likelihood of getting referrals.

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Websites & resources

SelfGrowth-published websites, downloads, and contributor profile websites connected to this expert.

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Favorite Quotes & Thoughts from Rob Liano

“There is no fault, only responsibility.” ~ Rob Liano

“When you let a client go and can’t get them back on the phone, they’re still buying, but not from you.” ~ Rob Liano

“If you’re not training, someone else is training to be better than you!” ~ Rob Liano

“Before you make a decision, ask yourself this question: will you regret the results or rejoice in them?” ~ Rob Liano

“If you expect life to be easy, challenges will seem difficult. If you accept that challenges may occur, life will be easier.” ~ Rob Liano

“Don’t ever perceive other people’s success as your own failure.” ~ Rob Liano

"Ask. don't tell, and offer, don't sell." ~ Rob Liano

"Turn the why into a buy." ~ Rob Liano

Contacting Rob Liano

Rob Liano
RockStar Success Coach

855.832 ROCK (7625)
robliano@integrityfirstconsulting.com

How to get started

For more from Rob Liano, visit his website at www.rockstarsalestraining.com, check out his motivational blog or contact him directly in regards to having him coach you or your team, or to have him speak live at your next corporate event.
Rob Liano CLC 1.855-832-ROCK (7625)
robliano@robliano.com