Russ McNeil

Russ McNeil didn’t exactly enter the world of team building having the skills necessary to be an instant success. With an overbearing personality, a disinterested warm market, and a genuine fear of approaching strangers, he had significant obstacles to overcome. And overcome them he did. Through trial and error, diligence, determination, and a serious commitment to personal development, he eventually mastered the art of situational prospecting (turning everyday encounters into win-win prospecting conversations).

Today, Russ is passionate about empowering others to build their own teams with purpose and professionalism. He does this through a combination of live trainings and books. His down-to-earth communication style, appealing sense of humor, and fresh insights result in real-world information that reps can put to use immediately.

His most recent work, Prospecting Rules!, is a unique book being hailed by a wide range of experts including Doug Firebaugh, Michael Clouse, Chris Widener, and many others.

While Russ's content is focused on prospecting for opportunity-seekers, a growing number of readers and reviewers are finding application for the same concepts in other industries such as real estate, out-going call centers, and even traditional business-to-business products and services. That's because Russ teaches principles, not fads or gimmicks.