Samantha Hartley
Free
Marketing Strategy Expert
Samantha Hartley Quick Facts
- Main Areas
- Marketing Strategy, Brand Development, Marketing Planning
- Career Focus
- Marketing Consultant And Coach, Speaker, Entrepreneur
- Affiliation
- Enlightened Marketing
Samantha Hartley of Enlightened Marketing works with successful, socially responsible small businesses that still experience peaks and valleys in their revenues. She helps them to increase sales without selling out on their values.
Samantha specializes in helping her clients identify and communicate their brand value so effectively that they work only with perfect customers, charge premium prices and enjoy healthy profits. As a result, they become more joyful business owners!
Before starting her brand consulting business, Samantha worked in international marketing for The Coca-Cola Company in Russia and later led Strategic Channel Marketing for Asia from Coke headquarters in Atlanta, GA.
As a small business consultant Samantha has helped hundreds of clients in the US and abroad to develop brands and marketing strategies. She offers marketing assistance for budgets of all sizes, including customized consulting projects, group and individual mentoring programs, teleseminars and a free ezine.
Free Articles & Book Excerpts
7 Enlightened Ways to Sell without Selling
http://www.enlightenedmarketing.com/index.php/site/article-enlightened-selling/
11 Ways to Grow Your Holistic Business
http://www.enlightenedmarketing.com/index.php/site/11_Ways/
The Enlightened Marketing Strategy Missionaries Use
http://www.enlightenedmarketing.com/index.php/site/article-missionaries/
Stop Working With the Wrong Clients
http://www.enlightenedmarketing.com/index.php/site/article-wrong-clients/
Articles by this expert
SelfGrowth articles and saved writing connected to this expert.
Article
Top 10 Ways To Get More Referrals
So many of my clients name "referrals" or "word-of-mouth" as the number one source of growth in their business. However, when I ask how they get those referrals - so that we can increase them - they're not sure. I like business boosts to be predictable, reliable and replicable. Referrals are no different; they're a marketing strategy, not a fantasy.
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Article
Marketing Success In 30 Minutes A Day
One of the hardest things to do as a business owner is make time to work on growing your own business. We're so busy working for our clients, creating the products or services we sell, or reacting to the Tyranny of the Urgent that there just isn't enough time to give to our business. Successful businesses learn that they must prioritize marketing. (That means actually doing some!) You might reject the idea of spending time on your marketing because these hours aren't billable.
Recently added
Article
7 Enlightened Ways To Sell Without Selling
Most people love to buy stuff, but they don't like being sold. Many of my clients love what they do, but they really detest selling it. How can we reconcile these two points of view? What if you could learn to "sell" without actually selling? Then, you wouldn't have an unpleasant feeling inside, and your potential clients wouldn't avoid talking to you. The good news is: it's not only possible to sell without selling; it's preferable. Here are 7 enlightened ways to "sell" without selling. 1.
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Favorite Quotes & Thoughts from Samantha Hartley
The following quotes are taken from "UNENLIGHTENED MARKETING MISTAKES AND HOW TO AVOID THEM," which you can purchase at EnlightenedMarketing.com.
"Enlightened marketing is about conscious communication, and delivering real value to those we serve. It’s a commitment to acting from an educated and aware perspective, to working for the highest good of all conce ed. Enlightened marketing calls upon us to be our best and biggest selves as we represent our businesses."
"What do you do that no one else can do? What do you offer that sets you apart from all the alte atives? Why do your loyal customers return to you again and again? These answers all point to your distinctive value."
"Well-positioned brands have a clear audience, a differentiator and make a compelling promise."
"The Value Identification process is critical to getting your business positioned advantageously in the hearts and minds of those you want to sell to. Although it’s best to do this piece before you start your business, it’s always worth taking time out to check in with your intended audience to see if they continue to find value in what you offer. Take time to recognize and articulate, in conversation and in print, exactly why someone would want to buy from you."
"My clients have incredible gifts that take the form of valuable services and products. They’re often reluctant to speak persuasively about what they offer for fear of seeming immodest. By underselling, they are not telling the Whole Truth about the benefits they offer, and they miss the chance to help as many people as they can, and to flourish in their business. It’s as much a mistake as over-promising things they cannot do."
"Working with those who bring you anything other than joy is vocationally, financially and spiritually depleting."
"My abiding belief is that if we all do exactly what we were sent to the planet to do, the world would function pretty much perfectly. The way I do my part in that is to help those who want to deliver their gifts through a business do so more consciously and effectively, and to thrive in the process. Unleash your gifts!"
Contacting Samantha Hartley
Enlightened Marketing
Support @ EnlightenedMarketing.com (remove spaces when emailing)
How to get started
To learn more about our services, take the free Brand Assessment and visit EnlightenedMarketing.com
Other highlights
Take the Enlightened Marketing Brand Assessment and get FREE Personalized Feedback on How to Improve Your Brand Power, Attract Perfect Clients and Skyrocket Profitability (a $500 value!)
Discover a system to increase short-term revenues and long-term profits by building a powerful brand in the Enlightened Marketing Branding Action Group!
To learn more about branding strategy and learn effective marketing concepts that fit with your values, sign up for the ezine here.
For brand consulting, branding strategies and more small business marketing techniques that align with your values, check out our services or email Samantha.