Shona Partridge
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Article
Strengthen your business boundaries
If you want to have more energy and more confidence it pays to have strong boundaries. If you say yes to too many requests from other people you could find yourself feeling harassed and even resentful. Not a good combination for your confidence levels! There are several things you can start to do right away which will have a positive impact in this area. You'll find that a lot of these suggestions are really about controlling your time in one way or another. If we feel in con
September 23, 2009
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How giving away free sessions can hurt your business and what to do about it
Let me ask you a question. Over the past year, how much of your time have you given away for free? If you really stop to work this out, you might be shocked at the hours involved. In professions like coaching, students are taught to give away free sessions as a way of marketing. This doesn't work for several reasons. Let's face it; if you don't value your own time, no-one else is going to! There are only two situations where you might consider giving your time for "free." Num
September 23, 2009
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How to make powerful decisions in life and business - key questions to ask yourself
There are two key elements which need to be in place to maximize your chances of making powerful decisions that are right for you. First of all, get absolutely clear on your goals. What do you really want your life to look like in a year's time; in five years; in ten years? What would you most regret if it never happened, or if you never made it happen? Next, do some work to identify your core values. Making powerful decisions rests on these twin pillars - a clear vision of w
September 23, 2009
Article
Create a powerful year end plan for your business
Do you have a strong, detailed plan in place for your business? Have you planned ahead, knowing what your end of year goals are? Don't worry if you haven't quite got the plan worked out - help is at hand! The guidelines in this article should give you more clarity. Many small business owners can be a bit reactive when it comes to deciding what to do next. We tend to look at the short term and what's right in front of us. And often, even if we make a plan, it ends up gathering
September 23, 2009
Article
Motivation matters in business!
If you want to keep your motivation high as you build your business, remember why you went into business for yourself in the first place. Consider what you want your business to do for you! Too often we become slaves to our businesses and lose touch with our key values and reasons for being our own bosses. It pays to step off the treadmill now and then to reconsider why you decided to run your own business. People go into business for themselves for all sorts of reasons - neg
September 23, 2009
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Get Clear on Your Niche, Claim Expert Status and Get More Clients
One of the most important things you will ever do in your business is to decide on your niche or specialism. Having this pinned down is vitally important, yet many people try to be far too general in what they offer. When you ask some people what they do they reel off a long list of different services or products. There's an old saying in marketing circles: "A confused mind always says no." One of the best ways to stand out in a crowded market is to be very specific about wha
August 27, 2009
Article
7 Strategies to Boost Your Business
1. Learn all you can about marketingnnMarketing is absolutely crucial to the success of your business and you avoid it at your peril! New business owners can think that marketing is quite a complicated process. However, it's not rocket science and the basics can easily be learned. It can be very helpful to reframe selling as simply building relationships and having conversations. We can do this by talking to prospects and finding out more about them and what they want before
December 12, 2008
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