Sunny Massad
Ph.D.
Free
Positive Psychology for Enlightened Living Expert

Sunny Massad Quick Facts
- Best Sellers
- Untherapy
- Affiliation
- Hawaii Wellness Institute
Dr. Sunny Massad is the President and Founder of the Hawaii Wellness Institute, a nonprofit training organization in Honolulu, Hawaii. Sunny has a B.A., an M.A. and a Ph.D. in Psychology. She has practiced as a certified hypnotherapist since 1989. She is widely known for the warmth, enthusiasm, and humor that she brings to the subjects of performance enhancement, lifestyle management, and burnout reversal. She investigates the inner attitudes and values that promote stress, fear, apathy, and self-sabotage, so professionals can learn to make the most of their unique capabilities without neglecting their own health and welfare.
Sunny Massad has an excellent reputation as a keynote speaker and corporate trainer specializing in a unique approach that combines the best of Eastern philosophy with the motivational systems of Western psychology. She has been a guest on over a dozen television and radio programs, contributes articles to local newspapers, is adept at radio and print media interviews, and is known for her ability to teach profound psychological concepts in a practical manner that is easily understood by people from any educational or cultural background. She is a part-time teacher at Westbrook and Chaminade Universities, is the Director of Education at the Hawaii Wellness Institute, an Editorial Board Member of the Noumenon journal , and is an active member of the Hawaii Speakers Association.
Sunny Massad is the originator of the trademarked system of counseling called UnTherapy® and is an active member of the American Counseling Association. She runs a successful private practice as a counselor in Honolulu, specializing in stress-related conflict. She is known for her solution-oriented, no-nonsense approach to problem-solving, her sense of humor, and her ability to cut directly to the root of any issue.
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Articles by this expert
SelfGrowth articles and saved writing connected to this expert.
Article
The Personal Transformation Experience
Many of my students and clients admit that they are tired of working on themselves, because “self-improvement” causes them to feel like they should continuously be aspiring to be better, rather than affording opportunities to rest in who and where they are. I couldn’t agree more. Learning how to accept yourself as a work in progress, to cultivate compassion in place of criticism, and nurturing and nourishing instead of neglecting yourself, is what I consider living your life as “a path of enlightenment.”
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5 Ways to Prevent Self-Sabotage
It's been over six months since New Year's Resolutions were made. How are you doing with your commitment to take better care of yourself this year or are you "over it" because they don't work out anyway? If your heart is in the right place, but you are simply not managing to make the changes necessary once and for all, here are a few ways to keep yourself on track.
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Article
"The Secret" on Steroids
With all the buzz about the popular book and video called "The Secret," a primer on the laws of attraction, more and more people are realizing that the quality and meaningfulness of their lives is directly associated with the quality of the thoughts that they think. We can individually and collectively take responsibility for our future. We can use our creative power to create the condition of our own lives and to assist in the evolution of the communities in which we live and work.
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When Your Happily Ever After Just Isn't
1. Care for Yourself First. Become aware of your emotional, spiritual, and physical needs through jou aling. Begin with the words “I feel” or “I need” or “I am”. Create new ways to meet your needs. If you don’t know how, think of a role model. Identify and practice daily habits that are self-nurturing and healing. If you have difficulty taking good care of yourself, take good care of your children's parent, your pet’s master, or your plant’s feeder.
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Article
What is the Best Way to Lose Weight
How are you doing with your commitment to take better care of yourself this year? If your heart is in the right place, but you are simply not managing to make the changes necessary to take it off once and for all, read on.
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Article
The Asian Art of Self-Mastery
In the East, the prayer gesture of two palms pressed together is called Namaste and is commonly used as a greeting that translates to mean: the Divine part of my self recognizes the Divine part of yourself. We each identify with different parts of ourselves at different times. Sometimes we identify with our fear, sometimes with our Higher or Divine self.
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How Incredible Shrinking Women Keep the Weight Off
The National Weight Control Registry (NWCR) studies groups of people who lose at least 30 pounds and maintain that weight loss for at least one year. Most of their “successful losers” share the same tips as those who lost inches and maintained their new body shapes as a result of classes taken at the Hawaii Wellness Institute. Those tips include: • Consuming low-fat/low calorie versions of foods they love • Eating a high fiber breakfast • Participating in more physical activity • Practicing self-monitoring (such as weighing themselves or food jou aling)
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Article
Learn How to Counsel Yourself and Others
Do you wish you had just a few skills to turn negative conversations you have with yourself and others into a solution-oriented problem solving direction, instead of a bitch session? The trick is in asking the right questions. Unconscious questions like "Why does this always happen to me?" often result in negative unconscious answers like "Because you're just not good enough." This kind of thinking can keep you in an endless cycle of chasing your own tail, often resulting in feelings of inadequacy.
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Article
What If You Only Had One Month to Live?
“Ironically, after I have spent a year practicing dying, the quality most noticeably enhanced is a new joy in life.” Stephen Levine Although our society is obsessed with a wide-ranging struggle against mortality, I have spent 17 years assisting both “terminally ill” children and adults to come to peace with the fact that they are dying. I am continually impressed with the radical life changes that some people make when faced with death. Some even report discovering their own “deathless nature” as they begin to appreciate each valued moment.
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Article
How to Say What You Need and Get What You Want
Anyone who has ever met me might think I've always been confident and assertive, but that is simply not the case. I was so self-conscious and afraid of not being liked that I fainted in speech class at the very idea of expressing my own opinion to people I hardly knew. But as the years passed, I have learned how to identify my fears and compassionately address them so that I can go after what I really want instead of settling for less. Last week's Bizarre Bazaar and High Tea is a perfect example of how powerful the spoken word can be.
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Favorite Quotes & Thoughts from Sunny Massad
Be the change you wish to see in the world.
It's only a thought and a thought can be changed.
When you stop dividing life into good/bad, right/wrong/ sick/healthy, life is just life, with seasons and cycles, like change in the weather.
When you allow your authenticity & vulnerability to arise, the phoniness of your personality is replaced with your uniqueness. ~Sunny Massad
To transform one’s life into a path of enlightenment requires acceptance, not judgment. Replace self-compassion with self-judgement.
Contacting Sunny Massad
How to get started
Sunny's work speaks to the hearts of "self-improvement" junkies who find themselves teetering on the brink of burnout as a result of ceaselessly "working on themselves." If you judge yourself and therefore feel like you need to reverse the fallout of self-neglect that has resulted from the constant drive to improve, Sunny Massad's work will serve as a common sense guide to emotional survival.
Therapy focuses on what is wrong. UnTherapy focuses on what is right. Therapy focuses on the “whys” of the past. UnTherapy focuses on creating a positive present regardless of circumstances. By cutting through the stories of the past, anxiety about the future can be alleviated without having to rely on anti-anxiety and sleep medications. UnTherapy provides practical skills to eradicate self-defeating patterns, transform unwanted attitudes and behaviors, and access peace of mind.
Other highlights
UNTHERAPY FOR CHANGE (OR PROFIT): THE WELLNESS COUNSELOR
CAREER TRAINING AND CERTIFICATION PROGRAM
with Sunny Massad, Ph.D.