Terri Zwierzynski
MBA
Free
Business Strategy and Marketing Expert
Terri Zwierzynski Quick Facts
- Main Areas
- Business Strategy, Online Marketing, Running a Virtual Business from home
- Career Focus
- Business owner and Solo Entrepreneur
- Affiliation
- 2007 Finalist for "Website of the Year" -- 4th Annual Stevie(r) Awards for Women in Business
Terri Zwierzynski is a self-employed business strategist and marketing consultant to solo entrepreneurs, and a grassroots promoter of the solo entrepreneur lifestyle. She runs http://www.solo-e.com, the resource website for the self-employed which attracts thousands of solo entrepreneurs and home business owners monthly from over 100 countries on six continents (2007 finalist for “Website of the Year” in the 4th Annual Stevie® Awards for Women in Business). Visit http://www.Solo-E.com.com and get our new ebook, "25 Surefire Ways to Capture More Clients, Get More Done in Less Time, and Make More Money -- in 90 Days or Less."
Free Articles & Book Excerpts
25 Surefire Ways to Capture More Clients, Get More Done In Less Time, and Make More Money -- in 90 Days or Less!
http://www.solo-e.com
Growing Your Opt-In Ezine List
http://www.selfgrowth.com/articles/internet_marketing_for_self_improvement_products.html
Differentiation -- Smart Marketing Strategies for the Solo Entrepreneur
http://www.solo-e.com/library/articles/marketing-basics/niche/differentiation-smart-marketing-strategies-19.shtml
Saying No Gracefully to Customers and Colleagues
http://www.solo-e.com/library/articles/personal-development/interpersonal-skills/saying-no-gracefully-to-customers-and-colleagues-111-111.shtml
What Is A Solo Entrepreneur?
http://www.solo-e.com/library/articles/business-basics/business-planning/soloentrepreneur-1622.shtml
The Only 10 Questions You Need to Answer in Your Business Plan
http://www.solo-e.com/library/articles/business-basics/business-planning/only-10-questions-answer-business-plan-596.shtml
10 Essential Tips for Starting Entrepreneurs
http://www.solo-e.com/library/articles/business-basics/business-planning/10-essential-tips-starting-entrepreneurs-204.shtml
Your Ideal Client - A Key Concept for Solo Business Marketing
http://www.solo-e.com/library/articles/marketing-basics/niche/your-ideal-client-a-key-concept-for-solo-business-28.shtml
Free Chapter: 136 Ways To Market Your Small or Solo Business
http://www.136waystomarket.com/Sample%20Chapter.pdf
Solo Entrepreneur Marketing Strategy: Give Away What You Know (and Lots of it!)
http://www.solo-e.com/library/articles/multiple-streams-income/information-products/solo-entrepreneur-marketing-strategy-give-away-what-you-know-and-lots-of-it--2626.shtml
Home Based Business Stressing You Out? Three Ways to Restore Your Sanity
http://www.solo-e.com/library/articles/personal-development/self-care/home-based-business-stressing-you-out-three-ways-to-restore-your-sanity-2771.shtml
10 Steps to a Great Virtual Support Team
http://www.solo-e.com/library/articles/multiple-streams-income/virtual-support-team/10-steps-to-a-great-virtual-support-team-2625.shtml
The Customer is Always Right, (Especially when you think they aren't!)
http://www.solo-e.com/library/articles/marketing-basics/client-retention/the-customer-is-always-right-2368.shtml
Home Based Business Marketing Plan: 4 Tips to Fine-Tune Your Niche Marketing
http://www.solo-e.com/library/articles/marketing-basics/niche/niche-marketing-tips-fine-tune-your-marketing-plan-2367.shtml
Tax Deductions: One Way to Minimize Self Employment Taxes
http://www.solo-e.com/library/articles/business-basics/financial-taxes/tax-deductions-minimize-self-employment-taxes-2357.shtml
Internet Marketing Dilemma - Improving Your Double Opt-In Rates
http://www.solo-e.com/library/articles/inte et-marketing/traffic-seo/internet-marketing-dilemma--improving-your-double-opt-in-rates-2343.shtml
Free Audio & Video Samples
Terri Zwierzynski Books
Articles by this expert
SelfGrowth articles and saved writing connected to this expert.
Article
Got Website Visitors? 5 Steps To Get Them To Subscribe
You've put a lot of investment into your website, and perhaps even more into various marketing activities to drive traffic to your site. And it's working -- your traffic numbers are up. You are halfway there -- now you need to turn those visitors into subscribers. Building a list of potential ...
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The Secret to a Successful Online Business: It's All About Building Relationships
People buy from those they know and trust. Nowhere is this more true than on the Internet, where you may never even meet anyone in person. Establishing a trust relationship with your potential online clients takes time, but it is well worth the effort! Think about the last time you bought a ...
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Top 7 Practical SEO Tips for Solo Entrepreneurs
Search engine optimization can seem like a big black hole to solo entrepreneurs. On the one hand, the cost of most professional SEO services are beyond our budgets; and it’s difficult to assess the effectiveness of these services before you buy. On the other hand, if we try to do it ourselves, ...
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Article
Marketing Mythology: Putting Lipstick on a Pig
When I first started my career as a solo entrepreneur, I hired a web designer to create my website for me. He was awesome, and I loved his work. When I received my first bill, it included a contact email address for his "support department" and "billing department". I was a little curious about ...
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Article
Your Ideal Client
"I don't know the key to success, but the key to failurenis trying to please everybody."--Bill Cosby Have you ever had a client/customer that was more trouble than they were worth? Maybe they were always late to pay, or didn't do what they said they'd do. Maybe you just had a personality clash, ...
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Article
Differentiation -- Smart Marketing Strategies for the Solo Entrepreneur
Are you ever frustrated or hesitant when you talk to prospective customers because you can’t readily explain why they should come to you rather than go to your competitors? Sure, you might have your 30-second elevator speech, but then they ask you that dreaded question, “So what makes you ...
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Article
Saying No Gracefully to Customers and Colleagues
Envision the scenario: You’ve just been asked at the last minute by Chris, the organizer of your local networking group, to replace the scheduled speaker at next month's meeting. You already have too many commitments on your plate. Imagine your response: You: “Well, I ...
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Article
Growing Your Opt-In Ezine List
Challenge: Growing Your Opt-In Ezine List The "best practice" in nbusiness to business email marketing is to use a double opt-in* process to build your newsletter/ezine list. There are several advantages:nnless subscribers who don't remember opting in -- so less chances someone will report you ...
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Article
Part 1: Designing Virtual Classes Your Students Will Rave About!
Technology gives us all kinds of wonderful tools to enhance virtual classes for solo entrepreneurs. Teleconferences, audio and video recordings, both streaming and downloadable, interactive multimedia, online learning environments, automated learning tools - all great options. But while the ...
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Article
Tax Deductions: One Way To Minimize Self Employment Taxes
The US Tax Code can be pretty rough on the self employed. It often seems to be written to favor big corporations over small and solo businesses. The rules are often complex and confusing for the average self employed individual to grasp, even with the help of an accountant. And that first ...
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Article
Self Employment Marketing Plan: 4 Tips To Fine-Tune Your Niche Marketing
Before you can have clients, you need to have prospects -- that's what marketing is all about. If your marketing isn't attracting the kind of people you'd like to be working with, it's like pushing a rope -- you are trying to sell them something they don't need, and they are looking for ...
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Article
The Customer Is Always Right, (Especially When You Think They Aren't!)
It takes a long time for a self employed business owner to build up a reputation for great customer service. I am a caring person, and putting customer service first is something I hold very dear as an important aspect of how I do business. And recently, I almost blew it. In a fit of irritation ...
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