Tom Venuto, Fitness Success Coach

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Tom Venuto, Fitness Success Coach Quick Facts

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Understanding the mind's role in motivation and behavior is one of the most critical elements in physical fitness success. If you struggle with changing habits and behaviors or if you can’t get motivated, then even the best training and nutrition program is not much help. nnA fascinating fact about your non-conscious mind is that it's completely deductive in nature. In other words, it is fully capable of working backwards from the end to the means. You do not need to have t

October 1, 2007

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Throughout my 18 years in the fitness industry as a trainer, nutrition consultant and motivational coach, I have noticed that some people who start a nutrition and exercise program give up very easily after hitting the first obstacle they encounter. If they feel the slightest bit of discouragement or frustration, they will abandon even their biggest goals and dreams.nnOn the other hand, I noticed that some people simply NEVER give up. They have ferocious persistence and they

January 15, 2007

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Patience. It’s the one thing you never seem to have when you’ve got a body fat problem. You want the fat gone and you want it gone now! And why not? It seems so do-able. Everywhere you look, you read and hear promises of quick weight loss and you even see people losing weight quickly. We have reality TV shows that actually encourage people to attempt “extreme” body makeovers or see who can lose weight the fastest, and the winners (or shall we say, the losers), are rew

April 26, 2006

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Not long ago, one of the members of my health club poked her head in my office for some advice and assistance. Linda was a 46 year old mother of two, and she had been a member for over a year. She had been working out sporadically, with (not surprisingly) sporadic results. On that particular day, she seemed to have enthusiasm and a twinkle in her eye that I hadn’t seen before. nn"I want to enter a before and after fitness contest called the “12 week body transformation ch

January 9, 2005

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Take a moment and think about the sum total of everything you’re currently doing to improve your health, fitness, physique and athletic performance. Think of every detail - the workouts, the dieting , the level of effort, the sweat, the time - everything.nnNow grab a pen or pencil and draw a small circle - about the size of a golf ball - in the center of a sheet of paper. Imagine that all the work you’re doing is contained in that small circle. Inside your circle, write t

March 10, 2004

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After being in the fitness and weight loss industries for over 15 years now, I’ve heard so many different excuses for not training consistently or eating properly, I could fill a veritable “excuse encyclopedia!”nnDo you know what an excuse really is? An excuse is when you rationalize (“ration lies”) to yourself in order to justify your failure to do the things you know you should do.nnIf you’re a chronic excuse maker and you’re finally ready to change, then this

November 3, 2003

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One of my favorite motivational speakers is a guy by the name of Brian Tracy, who is one of the world’s top experts on success psychology and personal achievement. In case you haven’t heard of Brian, he is sort of like a calmer, more “laid back” version of infomercial guru, Tony Robbins.nnEarlier this month, I had the chance to attend a seminar Brian held at the Jacob Javitz center here in New York. One part of his talk really grabbed my attention, and I’d like to s

August 30, 2003

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One day the devil was having a sale, hawking his many diabolical tools of the trade. On display, with their price tags attached, were all the devil's tools and weapons: The arrows of jealousy, the hammer of anger, the dagger of worry, the slingshot of doubt, the axe of hatred and numerous others.nnBut one tool stood out above them all. Displayed prominently on a pedestal high above the rest of his wares was showcased, "The Wedge of Discouragement."nnIntrigued by this little t

August 13, 2003

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The quest to develop a stunningly fit, lean and attractive body is a long, slow journey. It's never something you achieve overnight by popping a few pills or strapping an electric gizmo to your belly. nnWhich reminds me, bravo to the FTC for finally blowing the whistle on this scam, which has already swindled over $100 million dollars from unsuspecting consumers. The FTC recently charged three companies - Fast Abs, Ab Tronic and Ab Energizer - with false advertising and decep

July 12, 2003