Tony Alessandra
Ph.D, CSP, CPAE
Free
Sales Training Expert
Tony Alessandra Quick Facts
Dr. Tony Alessandra has a street-wise, college-smart perspective on business, having been raised in the housing projects of NYC to eventually realizing success as a graduate professor of marketing, entrepreneur, business author, and hall-of-fame keynote speaker. He earned a BBA from the Univ. of Notre Dame, an MBA from the Univ. of Connecticut and his PhD in marketing from Georgia State University.
In addition to being president of Assessment Business Center, a company that offers online 360º assessments, Tony is also a founding partner in The Cyrano Group and Platinum Rule Group--companies which have successfully combined cutting-edge technology and proven psychology to give salespeople the ability to build and maintain positive relationships with hundreds of clients and prospects.
Dr. Alessandra is a prolific author with 27 books translated into over 50 foreign language editions, including the newly revised, best selling The NEW Art of Managing People (Free Press/Simon & Schuster, 2008); Charisma (Warner Books, 1998); The Platinum Rule (Warner Books, 1996); Collaborative Selling (John Wiley & Sons, 1993); and Communicating at Work (Fireside/Simon & Schuster, 1993). He is featured in over 50 audio/video programs and films, including Relationship Strategies (American Media); The Dynamics of Effective Listening (Nightingale-Conant); and Non-Manipulative Selling (Walt Disney). He is also the originator of the internationally-recognized behavioral style assessment tool - The Platinum Rule®.
Recognized by Meetings & Conventions Magazine as "one of America's most electrifying speakers," Dr. Alessandra was inducted into the Speakers Hall of Fame in 1985. In 2009, he was inducted as one of the “Legends of the Speaking Profession,” in 2010 and 2011 he was selected as one of the Top 5 Marketing Speakers by Speaking.com, and in 2010 Tony was elected into the inaugural class of the Sales Hall of Fame. Tony's polished style, powerful message, and proven ability as a consummate business strategist consistently earn rave reviews and loyal clients.
Articles by this expert
SelfGrowth articles and saved writing connected to this expert.
Article
Moments Of Magic
In 1981 Jan Carlzon took over as chairman of one of Europe's nmost poorly rated airlines, Scandinavian Airline Systems n(SAS). That year the company reported an $8 million loss, nafter having lost $20 million the previous year. Carlzon nquickly implemented many changes; the most important of ...
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Attentiveness
Attentiveness means being aware of what's going on in your environment. It can be as simple as noticing when someone is getting bored, to sensing that now's not the right time to put your ideas across. It's knowing when to act and when not to act. Attentiveness is also the ability to tune into ...
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Follow-Up vs Follow-Through
What is your "follow-up reputation" in your business? Is it 'always and promptly'? Or, is it 'usually fairly timely'? Or, could it be 'doubtful it will get done'? The highest performers keep their promises and exceed the expectations of their prospects and clients. Be a bear about this one. It isn't a task to be ...
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Websites & resources
SelfGrowth-published websites, downloads, and contributor profile websites connected to this expert.
Website
Platinum Rule Group
Platinum Rule Group is the first and only company to combine Dr. Tony Alessandra's applied behavioral research with revolutionary communication technology. We make behavioral adaptability simple to master while making one-to-one marketing easy to execute.
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Platinum Rule Group
"Platinum Rule Group fuses behavioral psychology and contact technology in a way that adds up to the most powerful and easy to use selling system I have ever seen. It gives managers, rainmakers and salespeople an almost unfair advantage."
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