Tracey Lawton

B.A. (Hons) Business Studies

Free

Online Business Management Expert

Tracey Lawton

Tracey Lawton Quick Facts

Main Areas
Office Organization and Online Marketing Systems
Best Sellers
Easy Office Organization program
Career Focus
Business Owner

Tracey Lawton is an expert in online business management and marketing systems specifically for the online solo service professional. She has helped professional speakers, coaches, and authors to run a more automated, streamline, and systemized business, which creates a more profitable business for them.

Tracey has worked in the administration field for over 20 years, and during that time has developed administrative systems to run multi-million dollar projects. She holds a Bachelors degree (Hons) in Business Studies, and has worked for UK and European government funded projects.

She now specializes in supporting solo business owners who want to develop multiple streams of income businesses, by providing online marketing and administrative support. Her expertize is in shopping cart systems, autoresponders, ezine publication and distribution, and creating multiple streams of income, and she brings all of this together into an online business management and marketing system for her clients. Her clients are based worldwide, although primarily in the US and UK.

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Articles by this expert

SelfGrowth articles and saved writing connected to this expert.

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When you’re an online solo service professional (solopreneur) it’s crucial that you move away from the hours-for-dollars business model and create a multiple streams of income business, i.e. your income comes from a variety of different sources: 1. Passive income through the sale of information products. 2. Leveraged income by creating and running group programs. 3.

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Social networking sites originally became popular as a way for friends to stay in touch with one another and to keep up-to-date with what was happening in their lives, but they quickly became a place for business owners to grow their networks too. These days you can use these sites as a business building tool, but, more importantly, you can get to know your prospects, clients, and colleagues in a more relaxed and friendly environment.

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One of the best ways you can grow your list practically ove ight and interact with your audience is to host your own Teleclass.

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There comes a point in every solopreneur's business where they need to sit down and plan ... and I mean, really plan!

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Hosting a free teleclass is one of my favorite ways to increase my subscriber base as well as get to know members of my community. Setting up your teleclass is relatively straightforward too – all you need is a: * Registration page * Teleconference bridge line * Follow-up system usually via an autoresponder And you’re good to go.

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For many solopreneurs a large part of their business is working one-on-one with clients, and that means having a way of keeping all of their client information organized and easy to access. In this article I'm going to share with you my top three tips for keeping everything together, so that you can easily access your client information and know exactly where your clients are in your programs. 1. Physical: Create a Client Contact Sheet For most business owners there will be a physical client file that you'll need to create.

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Many business owners make the mistake of picking one or two online marketing strategies, trying them for a couple of weeks, deciding that they don't work because they're not bringing in new subscribers, and then moving on to the next hot online marketing strategy that they've heard about. Don't make this same mistake! There are many, many, different online marketing strategies you can implement to grow your business and attract new subscribers to your list, but the key to making any of them work is consistency and persistence. It simply isn't good enough to try one for a short time, dec

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One of the best ways you can give your list building efforts a HUGE boost is to partner with other solopreneurs to create a giveaway event … also known as a joint venture (JV). If done right this strategy can literally add hundreds of new subscribers to your list in a very short period of time. I’ve been involved in this strategy a number of times over the years and have welcomed several hundred new subscribers into my community in a matter of days.

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Email management is a major source of overwhelm for many solo business owners; I only have to read my new subscriber notices every day to know this! When I asked my subscribers what their biggest office headache is email is right up there with the rest of them! Comments such as: "Emails - ...

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One questio I get asked a lot is which online marketing service should I use (or variations thereof): "I use Constant Contact for my newsletter but want to start selling products via my website. Do I need 1ShoppingCart to do this?" "Which is the best service to use for my newsletter – ...

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I know… you probably think of filing as the most boring job in the world, and there are probably a 101 other thing that you would prefer to do instead. However, as a solo business owner, it is down to you to do the filing and stay organized. As a result this is one of the areas that a lot of ...

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I bet just the very title of this article is enough to make you run for cover! Along with paper piles, budget and Cashflow is another area that can drive solo business owners over the edge! In your corporate days you would have had a bookkeeping/accounting department that took care of all of ...

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Contacting Tracey Lawton

Tracey's Email | 419 830 0511

How to get started

The first step for you to take if you want to go from overwhelmed and frustrated to organized and stress-free in your business, is to sign up for my weekly update at http://www.OfficeOrganizationSuccess.com

I'll also give you my FREE report, The 7 Key Steps To An Efficient And Organized Office.

Go to Office Organization Success today!

Other highlights

The Easy Office Organization Home Study System

Easy Office OrganizationNeed to get organized? This is the ultimate shortcut, step-by-step, program designed to teach you how to create the essential online marketing and office organization systems so that you can have more clients, more freedom, and build a long-term successful business.

I've outlined every office organization and online marketing system in detail, and included everything you need to get you going. There are 7 worksheets so that you can plan out your systems; 18 templates so that you can get your systems up and running quickly; plus there are tools, scripts, examples, mind maps, checklists, and resources throughout the entire program.

Nowhere else will you find it as easy to pull together all the necessary elements, in clear language, and very specific assignments.

Don't miss out... grab yours here