Article

VIDEO VERVE: UP YOUR GAME WITH ONLINE VIDEOS

Written by Susan McKenize

Topic: Communication Skills and TrainingPublished Recently added
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SHARING IDEAS
An incredible revolution is taking place and it is not always for money but is fuelled by passion. This amazing revolution is the worldwide accessibility of videos and how people are viewing them, creating their videos in response and in effect upping the ante in a particular area. This is happening at all levels from youngsters revealing exciting break dancing moves to men and women in white coats disclosing scientific breakthroughs.

MASS ACCLERATED ACCESS
Videos can facilitate greater accessibility to learning and once communities have internet connectivity they can realize greater potential and possibly their full potential in a way that poorer people around the world could never do in earlier generations. This may even be a chance for some to escape poverty.

VIDEO WINDOW
Videos permit communication between people one on one and on a global scale. An inspiring speaker can reach millions and the best recipients can use this to hone their ideas.

INTERCONNECTEDNESS INNOVATIONS
Chris Anderson, the curator of the TED (Technology, Entertainment, Design) Conference, an influential annual conference related what his organization had learnt by making videos of its conferences freely available on its website. He was speaking at TEDx Karachi this year, one of the events that has been made possible by the greater information and knowledge of what this organization stands for as a result of making the conference content available on TED website. TEDx is an independently organized event but follows the general principles of the original TED conference.

Sceptics thought that making the TED conference content freely available was a crazy idea: Why would people pay $6,000 to go to a conference when they could get it for free on the internet. Anderson explained in Karachi that quite the opposite occurred and conference attendees soared from 800 to 5,000. Viewings of the talks exploded and two-thirds of the viewership was outside the USA, revealed Chris Anderson.

In Karachi, Chris Anderson aired a video of a six-year-old dancing as an example of how young people were sharing their best dance moves and improving their moves as a result. He was not just dancing but was sharing his ideas and was part of the evolution of the art form and part of the explosion of talent performing online. Over 50,000 views of this video translate into the equivalent of a whole stadium watching this performance. Audiences are now global and visibility is dramatically boosted. Every dancer in the world can now connect. Chris Anderson said this phenomenon is possible in every area, from the making of cakes to unicycling.
Another unintended consequence of putting up videos of TED conferences on the website was that speakers starting improving the quality of their talks.

POSSIBLE FUTURES
Anyone with an ambitious idea, can now canvass those ideas on the internet with the possibility that others will run with the idea, refine it and build upon it. This leads to the exponential increase of knowledge, skills and talent.

Article author

About the Author

Susan McKenzie is a London-trained lawyer and English teacher. Read articles written by Susan at www.abetoday.com. Susan McKenzie teaches at Linguaphone in Singapore. For enquiries about the courses Tel: 8455 8534, Email: enquiry.linguaphoneschool@gmail.com

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