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30 resources
ARTArticleGet Rich Slow – Investing vs Speculating: Tim’s Top 10 Tips on How to Best Play Your HandThe Roarin’ 20’s are back! Or are they? The Roaring Twenties was a period of economic growth and widespread prosperity, driven by recovery from wartime devastation and deferred spending, a boom in construction, and the rapid growth of consumer goods.ARTArticleGIKBDIR and GID"GIKBDIR and GID"
What in the heck does this gobbledygook mean? It means Get In, Kick Butt, Do It Right, and Get It Done. I created this mindset decades ago when my kids were young. It was how I went about handling business, investing, and life in general. I wanted to teach my kids this as a way of life…
It is a lifestyle, not just a saying!
So what does it mean? Let’s break it down.
Get in – Don’t procrastinate, get on it now!
Kick butt – Put your full efforts into whatever it is you do..
Do it right – Get it done right the first time.ARTArticleGoogle’s 2022 AI Update: What It Is, How It Works, and How It Can Affect Your SEOIf there’s one thing Google’s known for, it’s the notoriously obtuse and frequent algorithm updates applied to its search engine.
Given catchy names like Big Daddy, Panda, Penguin, and Hummingbird, these updates can have a significant effect on the way search engine optimization is done, and a devastating effect on website rankings.
As a result, what were once considered best practices can quickly become obsolete not long after Google announces its next update, causing marketers to have to scramble to understand how to navigate these changes, often to no avail.ARTArticleGraphic and Print Industry Experience: Window Graphics, Wallpaper and InstallationFounded more than 25 years ago, Artworks Productions Inc. specializes in printing and installation. Our clients can benefit from services like graphic design, printing and installation. Since we have specialized in large format printing, we have an edge over companies competing in the same market. Contact Artworks Productions Inc to start working on your next project!ARTArticleGraphic Design vs Web DesignClients would ask people offering online services to come up with a graphic design. Some customers would ask Web designers to create a web design. Are these two concepts similar? What are their distinctions? This article simplifies Graphic Design from Web design and points out the distinctions between the two.ARTArticleHappy People Don't Hurt PeopleWhy is it that some people smile radiantly daily while some wear a frown and seek to hurt?
We all know there is an epidemic of anger and despair sweeping across the nation and harming people all over our country. School and event shootings are out of control. Suicide and the opioid addiction crises are symptoms of a hurting society. Our apathetic culture needs a spark. What if there was a different way for a person, family, community, and culture to live?
People actively pursuing their most fulfilling life are happy because they are doing what they like with people they like.ARTArticleHow An Amazon SEO Company Can Help Boost Your Sales?Amazon is the fastest growing online retail marketplace worldwide. It is offering merchants a great opportunity to display and sell their products on their platform. As a result, the majority of online sellers are making considerable efforts to confirm their intensive presence on Amazon. The best way to gain your presence, increase your sales, and achieve high rankings is to hire a trustworthy Amazon SEO company.ARTArticleHow An Online Biology Tutor Can Help To Improve Your GradesBiology ranks amongst the most interesting and fascinating of life science and it entails the study and observation of cells and evolution. However, it is a tough discipline and you might have to enlist the help of an online biology tutor to get a firm grasp of the fundamentals.ARTArticleHow Building Your Personal Brand Can Help You Escape from the Corporate WorldOver the last few years, we’ve seen record numbers of people quitting their jobs.
There are many different reasons for this, but undoubtedly, a big contributor is a growing entrepreneurial spirit and a desire to escape the confines of the corporate world.
For example, in a report from Catalyst and CNBC published last year, half of respondents said they intended to make career changes, and 22 per cent said they were planning to quit their current job and start their own business.ARTArticleHow Charitable Organizations Continue to Grow through Social Media EngagementIn order for non-profit organizations or charitable foundations to grow and provide resources to those in need, they also need to be able to reach millions of people around the world while brining awareness, incoming donations and volunteer work back to the cause. Years ago, this would often be quite the tedious and time-consuming process, with manual outreach, local fundraisers and mail-outs being the only way to reach the masses.ARTArticleHow Do Mobile Apps Benefit Us For Our Day to Day Life?Quick overview:rARTArticleHow Frequently Must You Contact Your Plastic Surgeon for Breast Implant Upkeep?Have you remembered hearing that breast implants have a ten-year lifespan and must be supplanted? This is a common misunderstanding: breast implants are not like a gallon of milk; they do not have a set life span or go rotten after a particular period. The reality is that several women who undergo breast augmentation surgery in thousand oaks and are satisfied with their outcomes for many years thereafter.rARTArticleHow One of Our Longest-Running Clients Has Kept Us as Busy as We’ve Kept HerA Case Study On Quantum Ascendance
Here at eVision Media, we are a full-service marketing agency that offers a wide range of services, including custom website design and development, eCommerce marketing, SEO and SEM marketing, social media marketing and management, logo and graphic design, copywriting, content writing, email marketing, and strategy consulting.
I know that was pretty long-winded, but it’s true.
No matter what you need to market your business online, we can do it, and we do it well.ARTArticleHow Online Membership Is a Win-Win for Non-Profits’ WebsitesWhy Not-for-Profits Benefit from Web-Based Membership Functionality
If you look around the non-profit world, you might have noticed some significant changes over the past 5 to 10 years around how organizations are acquiring, maintaining and strengthening their membership bases.
Something that The Red Cross, The Humane Society and many other non-profits have in common is their successful online membership programs. They have all built global customer bases by creating a form of online communities among their members, and the potential is limitless.ARTArticleHow This One Thing Can Destroy a Client RelationshipTales from the Online Marketing Crypt #18
Why being mindful of clients’ perspectives can keep them supporting your business
We all have them.
Days when everything pisses us off.
In fact, I doubt there’s a human being on this planet who hasn’t been in a bad mood every now and then.
I know I sure have my fair share of them!
And for a variety of reasons too.
But there’s one thing we business owners have an unwritten rule about (well probably it’s written somewhere by someone) is that no matter what, we don’t bring our bad mood with us when communicating with clients.ARTArticleHow Tight is Your Propeller Wound?I have this theory that there are three kinds of people.
Those that get a lot done daily.
Those that get some done daily.
Those that life "does" daily.
I know that is harsh, but my good friend Christopher Lochhead says it plainly: “There are 3 kinds of people you either suck, don’t suck, or you are legendary!” Then he says, “Think about it. When you go to a movie, it either sucked, didn’t suck or it was LEGENDARY!” Out for dinner? Same thing. “That meal either sucked, didn’t suck, or was legendary.”
Let’s look at this concept from another angle.ARTArticleHow to Add Festive Flair to Your Website for the Holidays8 Simple Seasonal Website Branding Tips
Are you decking out your home with holly, stringing lights on your porch and setting up Santa in your front yard?
For many people, it’s time to start celebrating the most wonderful time of the year. While you’re doing that, don’t forget to give your business website a makeover!
Seasonal website branding is an ideal way to showcase your small business and put people in a festive shopping mood.ARTArticleHow to Build a Crisis Response Landing PageThe Importance of Updating Your Website for COVID-19
Whether you’re hosting a webinar, giving away a special report, selling a program, or presenting a video series, a landing page inspires your visitors to participate in some way.
Creating a crisis response landing page is a bit different because you’re not trying to convert leads into sales—you’re trying to communicate serious messaging to your customers.ARTArticleHow to Choose a Marketing Company That’s Right for Your Small BusinessHow to Choose a Marketing Company That’s Right fo
When you’re building a business, effective marketing is key, but choosing the best digital marketing company for your business can be incredibly tough.
Most companies specialize in one aspect of marketing or another, such as advertising, branding, search engine optimization (SEO), web design, or something else entirely.ARTArticleHow to Create a Video Marketing Strategy That Gets Results3 Steps to Reaching Your Ideal Customer with Video Content
Is video a part of your marketing strategy? If it’s not, it has to be! Why? Well, consumers are now comfortable with being marketed to via videos, and many now expect it from the brands they know and trust.
I know it took me a while to get comfortable with video, especially the ones that required getting me in front of the camera! But there are many ways videos can be done so if you’re camera shy, fear not, you don’t need to be a video star to get started.ARTArticleHow to Create an Email Marketing Campaign Your Audience Will Love4 Reasons to Discover the Value of Email Marketing
Whether you sell a product or service, work from a home office or a corporate one, starting an email campaign can be incredibly beneficial.
Sending consistent newsletters to your followers gives you the ability to develop a “Know, Like and Trust” relationship with them that will dramatically increase your brand visibility and market reach.
Yet many business owners and entrepreneurs pass up this golden opportunity to build relationships and increase sales. Are you one of them?ARTArticleHow to Create Blog Content to Attract Your Ideal Target Audience4 Easy Steps to Refresh Your Blog to Get More Qualified Leads
If you have a blog, you know that creating fresh, valuable content is key to your overall success. By posting well-written content on a regular basis, you’ll improve your search rankings and drive traffic to your business.
But it’s not quite as simple as just writing a blog and waiting for the leads and sales to roll in. It takes a bit of time and effort to SEO optimize your website blog posts, but it’s worth it.
Here are four simple steps to help you get the most out of your content:ARTArticleHow to Define Brand Identity and Maintain Consistency in All Your Marketing MaterialsOver the years I’ve seen a lot of business owners who haven’t taken the time to learn how to define brand identity.
Some of them feel like they don’t have the time, others are intimidated because they don’t know the first thing about branding, and some don’t even think it’s important at all.
But the fact of the matter is when businesses are inconsistent in their branding or have yet to define their brand, it dilutes their ability to connect with potential customers and diminishes the impact of all their marketing materials.ARTArticleHow to Determine Home Values in BaltimoreAre you ready to sell your house? Great! Now the tough part … understanding how to determine the home values in Baltimore.
Home sellers can often get caught up in the memories that were created and attach an emotional value to the home. It can make the determination of the actual value an extremely difficult process, perhaps even resulting in the home being priced far too high, as compared to other properties on the market. With an understanding of how professionals value property, you can save yourself from falling into this trap.ARTArticleHow To E-A-T Your Way to the Content Google LikesFollow These EAT Guidelines to Improve Your Website SEO
You know what they say – you are what you eat.
Of course, when people say this, they’re usually discussing your diet, and how your food choices impact your health.
But what about the health of your website?
Turns out what your website ‘eats’ plays a big role, too!
I’m talking, of course, about EAT, part of Google’s new search guidelines. If you want to create content that Google likes, then you MUST follow EAT!
EAT stand for three important criteria that Google uses when evaluating your site:
Expertiser
AuthorityrARTArticleHow to Easily Shift Your Business Model to Increase Joy & Customer RetentionYou may think it’s time for a shift in your business – trends change, boredom sets in, or perhaps you simply want to add more flexibility. As industries and markets change over time, your business needs to keep up. And as an entrepreneur, you probably get tired of the same old routine and seek new challenges. Here are five things you can do to ensure your shift is going in the right direction.
#1. Follow your passion.rARTArticleHow to Evolve Your Business Model as Times ChangeAre You Prepared to Meet New Customer Needs?
We’ve been forging our way through uncertainty for a few months now, and I have to say: small business owners are resilient.
In a time of stress and sadness we pivoted, we adapted, and I hope everyone, their families and their small businesses are OK.
I’ve written a lot about managing your small business during the pandemic, from How to Pivot Your Small Business Strategy During the COVID-19 Crisis to How to Build a Crisis Response Landing Page.ARTArticleHow to Excel at Engagement-Based Email Marketing8 Ways to Improve Your Email Marketing Campaigns
I’m sure you’ve signed up for digital newsletters in the past (hopefully eVision Media’s!).
Thinking back, do you remember what made you engage with a company’s eNewsletter?
Chances are, it was one of these three reasons:
1. To get info on sales and discounts.
2. To be entertained.
3. To learn something valuable.
Engagement-based email marketing relates to how your subscribers interact with your eNewsletter. Once they’ve opened it up, you still need to wow them with your content.ARTArticleHow to Face Your Fears and Get More Business LeadsTales from the Online Marketing Crypt #15
Whether It’s Riding A Bike Or Making Sales Calls, We All Have to Face Our Fearsr
Let’s talk about fear.
What is your deepest fear? Mine is falling.
I’m quite certain my fear of falling originated when I was first learning how to ride a bike.ARTArticleHow To Find Inspiration To Promote Your Brand DifferentlyWhen I begin working on content for new clients, I do what every competent copywriter does and I check out the competition's Web sites. And when speaking with a graphic designer recently, I discovered she does the same thing. This is not to copy or steal ideas – instead, it's a great launching point for something new and different. Sometimes, one word will give me an idea for a new slant than what I had been considering.
Do this yourself. Check out your competition, both locally and internationally.