Cher Cunningham
Official Guide
Marketing Strategy, Online Positioning and Automation for Homepreneurs Mompreneurs Expert
Cher Cunningham Quick Facts
- Main Areas
- Seminar Design, Workshop Facilitation, Creating Action, Online Platform
- Best Sellers
- Your Expert Platform - an Internet Marketing Workbook
- Career Focus
- Marketing Strategist helping Professional Service Providers position themselves as Experts
- Affiliation
- Toastmasters, Chambers of Commerce
As a long-time Toastmaster, College Instructor and Internet Marketing Strategist, I have worked with many dozens of small businesses and solopreneurs to help them understand how to dominate their niche through the power of passion, purpose and positioning.
Your home business can be a profit center that enhances your life and builds real success. This requires a strong foundation of a saolid buisness positioning statement and even a simple 2-page business plan can help you get, and stay, on track. Regular health checks can help you decide what is working in your business and what is not - before things get critical.
My passion is working with home based business owners who are passionate about their service and their clients. These people develop an expertise and naturally find themselves sharing their knowledge to help others. I partner with these people to create strategies, tactics and processes that turn acquaintances or website visitors in to leads. These leads are added to a personalized process that leads them step by step into becoming raving fans. As much as possible, this is done all in an automated process so people don't slip through the cracks.
I raise 4 beautiful children, live with my wonderful husband John on Georgian Bay. In my free time I bake, decorate cakes, go camping and canoeing and write.
Free Articles & Book Excerpts
Free Audio & Video Samples
Cher Cunningham Audio & Video Programs
SoLo (Social-Local) Domination Course - Dominate your local or niche market online
http://www.passiontotraction.com/product/solo-social-local-domination/
Passion to Traction Course - Find your Hungry Market Online
http://www.passiontotraction.com/product/passion-to-traction-full-course/
the Connection Equation Course - What to say and where online to build your business
http://www.passiontotraction.com/product/the-connection-equation/
Cher Cunningham Books
Articles by this expert
SelfGrowth articles and saved writing connected to this expert.
Article
***Make Them Want More
Often the purpose of our seminar or workshop is to turn audience members into customers. Presenting your one-off workshop as a portion of a much larger body of work creates subtle selling without the hard-sell. Here are four ideas that provide this sense:
Recently added
Article
***The Seminar as a Marketing Tool
The seminar business is a large and diverse industry. Every day, thousands of seminars are being presented around the world. Many are offered for free and many more are offered at great prices. Products and services of all kinds are bought by attendees who are motivated to improve their lives in one way or another. In fact only a tiny percentage of these seminars and workshops are delivered by professional speakers. The rest are delivered by entrepreneurs as part of their marketing process. You can be a part of this fantastic marketing opportunity.r
Recently added
Article
***Public or In-House
When you are delivering seminars and workshops as part of a bigger plan: either to market your business and attract clients or to become a professional speaker, sometimes it feels like you need to market your marketing. There are two main divisions of seminars, public and in-house.
Recently added
Article
***The Adult Education Method of Seminar Design
Get Their Attention As adults we are all distracted. We are worried about time and money. Thinking about our families. Wondering what to make for dinner. This does not mean we do not respect the person standing at the front of the room. It just means that we bring our real lives with us into that seminar. Help us park our outside thoughts for a while. Let us get settled. Give us a "five minutes to start" warning. Call us to order and wait for silence. This can be tough. But do it.
Recently added
Article
***Knowledge + Attitude + Skills
Speaking to an audience requires a mix of knowledge, attitude and skills. We have all sat through presentations by people that were probably brilliant but just could not hold our attention. This blend of requirements is the ideal but take it with a grain of salt. Very few of the best professional speakers possess all of these and few of them approach perfection.
Recently added
Article
***Top 12 Tips for Marketing with Seminars
The seminar platform is a natural medium capable of reaching many prospects instead of one. The primary reason for conducting seminars is to educate or sell. Whether it be products or services, a seminar leader will want to share their expertise and knowledge. The meetings that will be best remembered and are the most successful are those that combine a well-executed plan, a smooth functioning event, starts and finishes on time AND adds humour with education in the presentation.
Recently added
Websites & resources
SelfGrowth-published websites, downloads, and contributor profile websites connected to this expert.
Contacting Cher Cunningham
Other highlights
Online member forum for online support, live Q&A call in for one-on-one support!