Dale King

After graduating from high school in the seventies, I attended college in upstate New York where I majored in Business Administration. After I completed college, I was drawn to the sales profession, and sales pyschology, so I read every book I could find on those topics. After nearly a decade of successfully selling vacuum cleaners, encyclopedias and cars, I decided to utilize my college education and try my hand at marketing.

Once again, I read every book I could find on the subject. In the meantime, to pay the bills, I got a job selling yellow pages advertising for Rueben-Donnelly, which is where I honed my copywriting skills. In the late eighties, after selling advertising for 5 years, I decided to go for it and opened my own small advertising agency, showing small business owners how to promote their business. In the summer of 2006, I decided to bring my marketing expertise to the Internet and founded my GuruKnowledge.org website.

I specialize in helping newbies, senior citizens, work-at-home moms and anyone else who wants to learn how to start a small business or do marketing the right way. I can teach you everything you need to know about setting up a small business including licensing, paperwork etc., and how to promote it, both online and off.