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ARTArticleWhat’s the Difference Between Writing Articles & Media Releases?Yes, there are many differences between writing articles to promote your business and writing a media release to garner free publicity. And it may seem obvious, but sometimes I just have to say it…the main difference is “audience.” And of course, what follows is audience expectations.
But let’s start with the 7 similarities between writing an article and writing a media release.ARTArticleWhen a Client Calls Are You Prepared?It is easier to close a sale when a prospect has sought YOU out, rather than when you approach them. One of the reasons for this is that when a prospect approaches you, the business relationship starts out on a more equal footing.
Contrast the situation where a prospect approaches YOU with ...ARTArticleWhen Conventional Advice On Money Won't DoThere's nothing like a financial crisis to bring out the "talking heads" in the media. As markets toss wildly up and down, people are looking for information and answers, so financial stories have jumped out of the business sections and onto the top of the news. But, too many experts by far are ...ARTArticleWhy Copywriters Make Better LoversWell let's see now. Since my wife has been married to this freelance copywriter for just over 27 years, I think it's a safe bet to say she'd vouch for (most) everything I'm about to share with you, on why copywriters make better lovers.
With all the work we do, there's nothing wrong with ...ARTArticleWhy is Visual Marketing So Important?Visual marketing is the use of images, colors, video, signs and symbols to get potential customers to become attracted to your products and/or services. Studies by the 3M Corporation have shown that we process visuals 60,000 times faster than text. Thus, using visual marketing will communicate your message to your potential customers much faster and far more efficiently than using plain text.ARTArticleWhy more than three quarters of your customers are leaving you - and what you can do about it!The BBC posted a study that said as many as 76% of customers who switch loyalties between companies, claim its bad customer service that forces the change. Over three quarters of clients, customers and patients stop doing business because of basic indifference and lack of attention.
Let me put that into perspective – out of every hundred customers that leave you for whatever reason 76 of them left because you either failed to solve their problem or you appeared to no longer be bothered if they did business with you!ARTArticleWhy More Traffic Just Isn’t Good Enough AnymoreWith more complex algorithms that factor in local, personal and universal search features, search rankings are not always consistent.ARTArticleWhy Niching Doesn't Work for Most Helping ProfessionalsAre you making yourself NUTS with all this niche stuff?
Niching is the mantra for the business world, and for good reason, but if it is so important and so widely discussed, why is it so difficult for many helping professionals to nail it? I figured out why. For many service-centered, ...ARTArticleWhy Not? Why Not You? Why Not Now?In case you are not familiar with the famous quotation which serves as the title for this article….. your children will undoubtedly recognize the quote “Why not? Why not you? Why not now?” as stated by “Aslan” the lion (and proper ruler of Narnia) in the Chronicles ...ARTArticleWhy Surveys Are a Great Tool to Help Your Spa Business GrowGreat salons and spas give their clients exactly what they need. To find out what your clients need, you have to get the inside scoop on them.
How do great spas and salons get the insider info? They use surveys! Survey clientele to collect feedback on your staff, your services and what else you can do to wow the client. Follow these do's and don'ts to make your surveys a success.ARTArticleWhy You Should Never Google For Free Leads MLMNothing really valuable in life is truly free, and that includes your MLM or network marketing business. Do you know that on average over 3,500 people per month Google for the search term "free leads MLM"? That's a lot of people looking for something for nothing. They want free access to ...ARTArticleWorld Capitalizes On Great IdeasDozens of countries are coming together for the first time to host Global Entrepreneurship Week, a global initiative to inspire young people to embrace innovation, imagination and creativity.
During Global Entrepreneurship Week, which lasts Nov. 17-23, 2008, millions of young people around the ...ARTArticleWorld Capitalizes On Great IdeasDozens of countries are coming together for the first time to host Global Entrepreneurship Week, a global initiative to inspire young people to embrace innovation, imagination and creativity.
During Global Entrepreneurship Week, which lasts Nov. 17-23, 2008, millions of young people around the ...ARTArticleYou Can Make Finding Clients EasyDo you have enough clients? There are several ways for you to fill your business with ideal clients. However, if you do not have enough clients as you read this article, you haven't found or implemented the steps to have a full practice.
One way that you can showcase your expertise to an audience who is waiting to hand you their credit cards is to follow the practical advice found here. So, keep reading if you want more clients to pay you to be their Virtual Assistant. Are you with me so far? Good!ARTArticleYou’re In Charge. It’s Your idea. What’s the Problem (With Everyone Else)?Our personal and professional relationships are sometimes less than supportive and convinced of our ideas. For some of us, adversity is more of a daily occurrence than a once-in-a-while situation. When you are in a position of authority, it is the moment of crisis that can be the most difficult (and important) time to communicate your ideas.ARTArticle***How to Set and Achieve Your GoalsHere are five conditions that must be worked into your goals. All are essential. Hitting four out of five is no good ?leave one condition out of a goal, and that goal won’t be reached. Put all five conditions into a goal, and you’ve got one that will become a reality in your life.
1. Your ...
Here are five conditions that must be worked into your goals. All are essential. Hitting four out of five is no good ?leave one condition out of a goal, and that goal won’t be reached. Put all five conditions into a goal, and you’ve got one that will become a reality in your life.ARTArticle10 Clever Offline Tactics for Online TrafficMarketing your online business can be a very time consuming and drawn out process. Most of us get so consumed with our online social media sites, article marketing, etc., we forget there is a whole offline world to which we can market our products and services.ARTArticle10 Easy Ways For Speakers To Get PublicityAdvertising in the media can be a high-end expense, especially if you are still in the growth phase of your business. Radio and TV spots, magazine ads, commercial marketing can all be quite costly. The question becomes how to increase your exposure and demand for a fraction of the typical cost. ...ARTArticle10 Home Based Business Niches You Can Use NowCopyright© Trent Brownrigg
http://www.home-business-team.com
I grant permission to publish this article, electronically or in print, as long as the bylines are included, with a live link, and the article is not changed in any way (grammatical corrections accepted).
10 Home Based Business ...ARTArticle10 Preventable Social Marketing MistakesSocial media has made a profound impact on the way businesses market their products and services. Did you think Facebook and Twitter wouldn’t last when they first came out? Many of us did but boy were we wrong! Social media has taken most of the world by storm and if you own a business you definitely need to incorporate social media marketing in to your business plans.ARTArticle10 Solid Reasons To Make Your Next PC A NotebookNotebook computers are becoming very popular. They seem nto be popping up everywhere: on tv shows, on airplanes,nin movies, or in your friend's lap. These sleek little nmachines are invading our daily lives like never before...nand the invasion has just started. Find out why they havenbecome so ...ARTArticle10 Steps To A Great Support TeamFour years ago this month, Solo-E hired its first contractors: 3 fabulous VAs. Between them they handled the details of hundreds of items of content for the website, scores of newsletters and uncounted correspondence with subscribers and clients. Two of them still work for me (the third took ...ARTArticle10 Steps to a Successful ArticleIf you are an online business owner and are not yet active in article marketing, you need to get started as soon as possible. Why write articles?
Article writing and marketing is one of the most powerful ways to boost your traffic and sales. Articles will build your reputation and credibility. Articles will allow you to make more contacts and establish more connections. Articles will improve your ranking and bring you more traffic. Articles will improve your online presence. Article marketing is free!ARTArticle10 Strategies For ConnectingWho are the people you’d like to meet that could make things happen, and more importantly, make things happen for you. And how do you go about meeting them to make a good impression?
Everyone has a circle of influence. That can be your friends or coworkers, or maybe your employees. ...Who are the people you’d like to meet that could make things happen, and more importantly, make things happen for you. And how do you go about meeting them to make a good impression?ARTArticle10 Tactics for More Traffic Getting TweetsTwitter is a fun and engaging social network site that was launched in 2006 and has since earned its way into the top ten most visited sites. With Twitter, you can post short text messages called tweets. As of 2012 Twitter has over 500 million users and several million tweets are posted per day. When used properly Twitter can be an effective marketing tool for your business.ARTArticle10 Tax Tips for Your Online BusinessWell, it is tax time again! For some of us, tax time is a total nightmare. I used to love tax season when we got a big refund each year but now owning my own business, it doesn’t work out that way. To keep what we pay in taxes down as low as possible, we need to know what we can deduct and what we cannot.ARTArticle10 Tips for Pinterest SuccessWhat is Pinterest? You guessed it. It is another social networking site that is exploding in popularity. Social networking sites are a dime a dozen but not all of them are worth the time and effort. So, when one comes along that looks promising and alive with potential, we need to get involved.ARTArticle10 Tips to Help Position Yourself in the Speaking IndustryBecoming a professional full time speaker isn’t easy…everyone knows that, it takes a lot of dedication, determination and most important you have to have the passion, if the passion isn’t there then my suggestion would be, don’t even attempt it! I could spend days teaching you how to package ...ARTArticle10 Tips To Help Position Yourself In The Speaking IndustryBecoming a professional full time speaker isn’t easy…everyone knows that, it takes a lot of dedication, determination and most important you have to have the passion, if the passion isn’t there then my suggestion would be, don’t even attempt it! I could spend days teaching you how to package ...ARTArticle10 Ways to Be Successful with Affilliate SalesAffiliate marketing is one of the fastest and most affordable ways to get started making money online. In essence, what you are doing is selling other companies’ products for a commission. You can make money without developing your own product or building your own sales site. All you do is promote the product and send the customers to the company’s site to make the purchase.