Category
Money & Careers
Browse the money & careers library by topic first, then narrow into articles, websites, videos, or events.
Topics
Money & Careers Topics
Like the legacy category pages, start with the full topic folder list. The selected lane controls where each topic opens.
Everything39,145Browse the category resource libraryArticles32,840Read expert articles and newslettersWebsites6,304Browse recommended websites and resourcesVideos1Watch category videosEvents0Find upcoming sessions and events
Topic clicks are currently scoped to Everything. Choose Articles, Websites, Videos, or Events to open that resource type for every topic below.
Business Accounting Software and QuickBooksBusiness Coach and Business CoachingBusiness ConsultingBusiness DevelopmentBusiness EtiquetteBusiness OpportunitiesBusiness Start-upCareer Coach and Career CoachingCareer DevelopmentCareer TransitionCollege PlanningCorporate TrainingCryptocurrencyCustomer ServiceDebt and Debt ConsolidationEmployee MotivationEntrepreneursFinancial FreedomFinancial LiteracyForexGreen Jobs/Green CareersHome BusinessHuman ResourcesIdentity TheftInsuranceInternet MarketingInterviewing SkillsInvestingJob SearchLegal ServicesMake Money OnlineManagement SkillsMarketing StrategyMortgage and Home FinancingNetwork Marketing and MLM'sPersonal FinancePublicityReal EstateResume WritingRetirement and Retirement PlanningRisk ManagementSales Management TrainingSales SystemsSales TrainingSmall Business MarketingStock TradingStrategic PlanningVirtual AssistantsWealth - Creating Wealth and Building WealthWomen and MoneyWomen In Business
Everything
Money & Careers Resources
Browse a compact directory list below, or use the topic folders above for a focused legacy-style path.
30 resources
ARTArticleYour 2022 Guide on How to Use Video in Email MarketingIt’s not news that video is at the forefront of marketing these days.
From creating videos for your website to hosting Facebook Live sessions, this marketing tool has transformed from a nice-to-have to a must-have if you want to effectively engage with your audience and build a loyal following who will be more likely to purchase from you.
Video-based marketing is a great way to stand out from the multiple messages people get in their inboxes every day, not to mention how effective it is on social media.ARTArticleYour 31-Point Marketing Review ChecklistAt least once a year, it’s imperative to take time out to re-visit how you’re presenting yourself and your business to the world. Or, any time you’re experiencing change (and that may often be), make sure your message is on-brand across all platforms.
Keep an eye on your competition
1. Review what your direct competitors are saying to market their products and services.
2. Check similar businesses in other cities and countries to see how they are marketing their offerings.
Understand the current needs of your customersARTArticleYour Antidote For Unresponsive Marketing ContentWith today’s pandemic shutdowns, you may have “found” time to take a serious look at what’s been working when it comes to marketing your business – and what has fallen short of targeted projections.
When you consider why things haven’t worked out as planned, the answer usually comes down to unresponsive marketing content; that is, your content falls flat. The good news, it can easily be fixed.ARTArticleYour Guide to Paid Marketing During COVID-19Useful Paid Advertising Campaign Strategies
If you’re wondering how COVID-19 is affecting paid advertising campaign strategies, you’re not alone! And the answer is: both negatively and positively.
On the one hand, people are home more, and doing virtually everything online. But many people are reducing what they spend because they’ve lost their job or are trying to save some money to get their family through the pandemic.ARTArticleYour Guide to SEO Trends for 20213 of the Latest SEO Tips to Grow Your Website Traffic
The end of each year is a time for reflection, both personally and professionally.
One of the things I start to see in my email inbox and online are expert predictions on 2021 trends around everything from social media marketing to SEO (search engine optimization).
Search engine optimization is the process of attracting organic (free) traffic from the search results in search engines. You want people who are typing keywords relevant to your business into the search engines to see your site right away.ARTArticle10 Best Practices for a Compelling About Page that WorksCould you be turning off visitors on your website without even knowing it?
Unfortunately that’s exactly what many online business owners are doing on their websites.
When you think about it, people perusing your website are potential clients deciding whether or not to call you or purchase from you. They’re looking for a reason to like you… are you qualified to help them? Will you solve their problem? Will you relate to their needs?
And having a properly done “About” page helps visitors answer these questions.ARTArticle10 Easy Ways to Increase SalesOne of the most common questions asked by internet business owners is “How can I increase sales?” Many articles, ebooks and reports have been written on this subject and trying to absorb that information just tends to make us more confused than ever! Below are some easy, innovative ideas to increase sales that anybody can implement into their online marketing strategies.ARTArticle10 Essential Website Update Hacks to Help Boost SalesWhen was the last time you updated your website?
It saddens me to say that I have many clients who have all but abandoned their website once it was launched. They either get too busy to think about it or worse, don’t realize how important it is to the success of their business.
Remember your website is out there promoting you and your business 24 hours a day, 7 days a week, all year long. So if you’re one of those people that never gave your website a second thought once it went live, then please keep reading.
First of all, your business website is not a static brochure.ARTArticle10 Facebook Live Hacks You’ll Want to Know AboutWith zillions of marketing messages a day, people are bombarded with social media updates. How can you get your posts to stand out?
Facebook Live brings fans right to where the action is.
There is nothing more exciting than sharing fun updates and trends via live video. So how can you tap into the power of this incredible marketing tool to skyrocket your business?
Here’s 10 ways to rock your marketing with Facebook Live:ARTArticle10 Major Facts of Liposuction You Need to KnowLiposuction is a cosmetic surgery that removes the extra fat under the body. The surgery last for 1-3 hours and results are obtained instantly. This is a useful surgery to make your body look more beautiful and proportionate.
There is plenty of information you can find on the internet. If you are considering to undertake the surgery then you must be aware of everything.
Here we have grouped 10 most significant liposuction facts one must know before the surgery.ARTArticle10 Marketing & Social Media Tactics to Boost Holiday SalesTis the season for holiday sales!
Shoppers are flocking online in search of gift giving ideas. According to Mashable, “65% of shoppers tap social media looking for the perfect gift … and two out of three shoppers purchased a gift they found via social media.”
So what are the best ways to cash in on seasonal sales with your business?
Whether you are a service-based business or sell products, here’s some suggestions to get in the spirit with holiday sales.
1) Learn from the Ghost of Christmas PastARTArticle10 New Tools to Make Your Life and Business EasierLike we talked about last week, summer is the hardest time to keep the productivity train moving, when there are so many better things to do with your time – splashing in the pool, chasing after the ice cream truck, and late nights outside, just to name a few.
So today, I’m sharing 10 of my favorite new tools to make everything a little easier on you this summer (and year around).ARTArticle10 Reasons to Use Herbal Hair Colour and How to Choose the BestWho doesn’t love luxurious locks? Hair colour is the most popular choice for maintaining the much-loved tresses, the ultimate sign of beauty and youthful look and beauty. But which hair colour to use is often a dilemma that everyone faces.
It is a known fact that most permanent hair colours are packed with a concoction of harmful chemicals. The best is to choose a chemical free hair colour which serves the purpose without having adverse effects on health.ARTArticle10 Reasons why Blogging Should Top Your Marketing To-Do ListToday we are operating our business in a world of relationship marketing and content marketing. Gone are the days of “push” marketing where big advertising campaigns were an effective way to get the word out about your products and services.
Now it’s all about “pull” marketing where we want to pull our potential clients into our world and allow them the opportunity to get to know, like and trust us before they do business with us.ARTArticle10 Steps to Preparing Your Business for the GDPR (General Data Protection Regulation)Even if Your Business is Not Located in the EU
The General Data Protection Regulation is a new set of rules amended to the current Data Projection Act that will soon be mandated for those businesses dealing with European consumers.
On May 25, 2018 the regulation insists on safeguarding the personal information of all citizens of European Union member states. While many businesses are already aligned with the specifications, it’s important to make sure your business has everything covered.ARTArticle10 Strategies for Networking & ConnectingOne of the most powerful ways to meet new customers and/or get referrals for new business is still the old fashioned way – face to face networking. For many, attending a formal networking event – or even a casual meet up – it’s out of their comfort zone…and that’s a good thing. Because when you get out of your comfort zone the magic begins.ARTArticle10 Superstar Networking Tips to Grow Your BusinessOne of the best investments you can make as a solopreneur or business person is in your personal development. As a business owner you can only grow as far as your skills and knowledge can take you.
That's why attending seminars, conferences and workshops is such a valuable experience.ARTArticle10 Ways to Attracting Clients Through KindnessWhy Being Generous in Your Business Will Result in More Loyal Customers
Have you ever noticed feeling compelled to do something for those who have helped you– even if they haven’t asked you to?
That's the Law of Reciprocity at work.
This law says whatever you give, whether it's money, time or effort… that it comes back to you with a tenfold return.
I know for a fact this law works as we’ve experienced it many times over the years. Almost like clockwork, we notice a distinct increase in leads that come in after making a donation or doing something extra for a client.ARTArticle10 Ways to Boost Facebook Engagement and Improve Newsfeed ExposureThe latest Facebook update http://evisionmedia.ca/2018-facebook-community-first/ has changed the rules of the social media game once again.
Businesses who once relied on exposure in their business page follower’s newsfeed are now struggling to have any of their page posts appear at all. This is due to Facebook now looking at the business page post’s engagement to determine how many followers get to see the post in their newsfeed.ARTArticle10 Ways to Get Rid of Your CustomersWhen you are in business, you need to remember that without your customers, you are nothing. I have been in the ebook business for 5 years (internet marketing over 10 years) and have grown to appreciate my customers immensely. It always amazes me when a fellow online business owner shows his/her customers no appreciation. I even had one fellow ebook store owner say that he wanted everything as easy as possible because he did not want to have to bother with his customers. I was stunned!ARTArticle10 Ways to Maximize Your Blog's ImpactThe term “blog” comes from the words web log. A web log is simply a website with regular posts or entries similar to keeping a journal or log. Blogging has become a major form of online marketing for small and big businesses alike.
Blogs have definitely evolved from the simple beginnings of the online diary type blog. There are many designs, purposes and options with today’s blogs. To ensure your blog stays on top, you need to keep up to date on all the different methods of blog marketing. Below are ten things you can do to help your blog be the most effective it can be.ARTArticle10 Ways to Rise up to Facebook’s Algorithm Change and Get More Page Post EngagementYou’ve heard it many times by now with Facebook changing their algorithms yet again and understand it’s all about the engagement but what the heck are you supposed to do to get this all-important engagement?
This eTip share 10 ways you can garner more engagement on your Facebook page posts so you can rise up to the Facebook algorithm change, meet it squarely in the face and say “No Problem”!
https://www.youtube.com/watch?v=QjLNcF0nFFA&feature=youtu.bernrARTArticle11 Keys to High-Converting WebinarsAside from the marketing efforts needed to get people to register and attend your live webinar, it’s important to plan it out so you get the best conversions possible.
Below are some tips to create webinars that rock!
1. Add Interest With a Co-host. They can introduce you and set the stage for excitement when your webinar kicks off.
If you are nervous about hosting a “solo” webinar, having a co-host can add an element of interest by making it more interactive. The co-host can ask you questions and make the webinar feel like an informative conversation.ARTArticle11 Signs It’s Time to Fire a ClientWe have all had them. Especially when working in the service industry. There are some clients that you can’t charge enough to make it worth the stress, headaches, and frustration they create.
I had heard someone say once, “sometimes the cost of a dollar is too high”. Indeed. When you recognize that a client is more trouble than they are worth, it’s time to let them go.
But how do you know when enough is enough?ARTArticle12 Ways to Keep Your Data & Identity Safe OnlineHow to Boost Your Digital Security for Peace of Mind
From the recent Facebook data breach to compromised customer data at huge companies like FedEx and Delta, personal security is more relevant than ever.
In fact, it might even seem that our data is under attack!
While you can’t always prevent data security issues, here are 12 ways to help you protect yourself in this fast-moving digital age:
1. Stop sending sensitive information digitally.ARTArticle12 Wordpress SEO Hacks to Boost Your Business Website TrafficWe all want websites that are search-engine friendly. But sometimes when you are busy it's easy to publish a new blog post and be off to the next thing on your to do list.
Over time, this can really hurt your SEO efforts. That's why I've put together this short hit list of things you can do to boost your Wordpress SEO.
Schedule these tasks in your calendar to make your blog traffic soar!
1) Post New Stuff RegularlyARTArticle13 of the Best Ways to Generate Leads with Social MediaSince I just started the 14-Day Facebook Marketing Challenge yesterday (it’s not too late to join us!), I have Social Media on the brain.
I’ve been thinking about one of the biggest reasons why businesses and entrepreneurs take the time to be on social media. Aside from showing off their cute pets or grandbabies, it’s to help grow their business.ARTArticle15 Tasks You Could Be Outsourcing That Will Save Time & Make MoneyIf your to-do list feels endless and you’re drowning in work, you’re not alone. So many of us as small business owners feel that way. And yet often, we don’t seek support because the perception is that it eats away at our profits.
I see over and over again with my clients that the opposite is true. The more they free up their own time to do the important work that only they can do, the more work gets done efficiently, and the more profits they make.ARTArticle2 Easy Steps to Increase User Engagement for Small BusinessesPosting to social media is a great but even better is creating conversation.
For years companies all over the world have been leveraging the power of social media to grow their business. But many fall short when it comes to the true intentions of content marketing.
When you post something that is intended to appeal to your ideal users, don’t walk away. Those notifications letting you know how the post is performing are the important part.ARTArticle20 Little Leadership Tips for Big Time SuccessToday, I want to make things easy for you. (Actually, I want to make things easy for you everyday. That’s my job!) I know how much you must have going on right now, so I’m sharing 20 easy-to-swallow tips for leading your business to success in 2016.
1. Never stop learning and investing in yourself if you want people who work for you to do the same.
2. Take care of yourself. If your cup isn’t full, you have nothing to pour into others.
3. Celebrate your own wins. Celebrate your teams’ wins even more.