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ARTArticleBest SEO Tools for Small Business OwnersIf you are spending any time on trying to optimise your website, to get more traffic and leads, to search for most relevant keywords - you naturally want to know how well you are doing. Have there been measurable improvements? What else can you do next? My best SEO tools and reports can help you analyse and track performance of your SEO campaigns - and many are free to use as well!ARTArticleBring Back the Dinner Table Conversation (Ideation)Is there even a dinner table anymore? Could this be one of the reasons our kids have difficulty with creative problem-solving? Never mind our kids…I’m hearing from employers that their employees, especially in the 18-to-30 age range, lack creative ideas and have poor decision-making, and problem-solving skills. Ironically, this is the age range that should be second-best in the area of having creative ideas, with kids under the age of 6 being the most-open to creativity.ARTArticleBroker Commission Agreement–Negotiate Your Realtor Fee Before You SignA broker commission agreement in real estate is also called a listing agreement. This is the contract between the home seller and the realtor which sets forth the terms of the listing (marketing of the home). Obviously, one of the terms in the broker commission agreement includes the commission you will pay your realtor when the home is sold. What's important to know is it can and should be negotiated. The typical commission can be anywhere from three to seven percent depending on certain circumstances. As expected, the realtor will try to get the highest commission payable.ARTArticleBusiness Success – Do You Have What it Takes?Donald Trump, Bill Gates, Warren Buffet. What do these names mean to you? If they conjure up images of wealth and success then you are probably well aware that these men didn't get where they are by sitting on the couch all day – each one took action throughout their lives to create immense financial prosperity by creating successful companies.ARTArticleCan You Turn a Fault into a Feature?John Lennon famously said, “Life is what happens while you are busy making other plans.” In business, this typically means just when you can’t afford for a disaster to happen, it will. Regardless of the size of your business, problems happen all the time and can have a significant impact on your business. So how do we turn these “Faults” into a “Feature”?ARTArticleCareer Happiness: Expect It or Aspire To ItToo often we confuse our expectations with our aspirations. You may know it as expecting too much. Career dissatisfaction results from a misalignment of these two factors. To stay on track, you need to only understand the difference and ask a few questions. In this article, I’ll tell you what they are. I recently asked MBA grads to tell me how the degree has met their expectations. I wanted to know specifically what they sought and where the expectations came from. What are your expectations? You think of one, now. Quick.ARTArticleCold Calling: A Prep Pep Talk1. Prospects will take calls. Stop worrying that your prospects do not want to speak with you. If your offer has value and you have done your homework, targeted your market and are able to speak about your product/service intelligently and articulately, most prospects will be more than happy to listen to what you have to say. 2. A lot of times, they say "yes." This is true. 3.ARTArticleCommission in real estate – You Can Negotiate a lower Real Estate CommissionThe commission in real estate typically runs between three to seven percent with services ranging anywhere from a basic MLS listing to a full blown marketing campaign with all the bells and whistles.ARTArticleCompetitive Marketing Analysis - How Accurate Are They?A competitive marketing analysis is a tool realtors use to help home sellers determine what their marketing price should be in today's current market. The good news is it's a free service; the not so good news is how accurate they might be. When it's time to sell a home it's recommended that each home seller should interview several agents before choosing the best one.ARTArticleConsistently Increase Your Revenue With Email MarketingEmail campaigns are a highly effective way to deliver interesting and valuable content to every prospective, current and past customer. They provide the perfect medium for the personal touch you need to create incredible relationships - the kind of relationships that build trust and earn you income, not just once, but consistently over time.ARTArticleContent Marketing Strategy: Using Editorial CalendarAn editorial calendar is management tool used by bloggers and content publishers to control publication of content across different media: blog, email newsletters, podcasts, and social media channels. Why do you need one, you might wonder? Editorial Calendar helps you keep your content consistent and relevant, and if you work with a team - it helps everyone stay on the same page and know what's happening and when. So how can you get one for your business? Read on to find out my top content marketing strategy tips. Starting Points for Setting up Your Editorial Calendar ARTArticleControl Your Sale's Time FrameMany sales representatives absolutely dread their monthly sales forecasting meetings with their sales manager. Why? Often, it is because they really don’t know what is the next step to close the sale. More importantly, they also don’t know when that step is going to happen. As such, their forecasting accuracy is less than desired, and that makes for some unpleasant meetings! To eliminate this, as sales professionals, we have to do a better job of controlling the time frame of each potential sale.ARTArticleCreate A Business Plan in 3 Simple StepsThere comes a point in every solopreneur's business where they need to sit down and plan ... and I mean, really plan!ARTArticleCreate Joint Venture ‘Giveaways’ to Boost Your ListOne of the best ways you can give your list building efforts a HUGE boost is to partner with other solopreneurs to create a giveaway event … also known as a joint venture (JV). If done right this strategy can literally add hundreds of new subscribers to your list in a very short period of time. I’ve been involved in this strategy a number of times over the years and have welcomed several hundred new subscribers into my community in a matter of days.ARTArticleCreating A Webinar That Converts: The Timing, Format, And Structure Of Your Next WebinarIf you’re using webinars to grow your business, there is nothing more important than the timing, format, and structure of your presentation. Some marketers argue that these technical aspects of your presentation are even more important than the content itself! Why? Because it is the timing, format, and structure that determine whether your prospect converts into a paying customer by the end of the webinar. Here are proven best practices to follow when deciding how long your webinar will be, what format it will be presented in, and how it will be structured from beginning to end.ARTArticleCreating Your Online Marketing Flow in 3 Simple StepsMany business owners make the mistake of picking one or two online marketing strategies, trying them for a couple of weeks, deciding that they don't work because they're not bringing in new subscribers, and then moving on to the next hot online marketing strategy that they've heard about. Don't make this same mistake! There are many, many, different online marketing strategies you can implement to grow your business and attract new subscribers to your list, but the key to making any of them work is consistency and persistence. It simply isn't good enough to try one for a short time, dec ARTArticleCustomer Loyalty is a Relationship BusinessWhen it comes to maintaining loyal customers, one simple fact never changes: It's all about the relationship you have with them. They already know all about your company's products and services - and they've already become your customer. But in today's day and age, competition for that same customer is increasing. You've got to find a way to keep them for life. Once that relationship is developed, you want to keep it strong. Identify what your client needs and go the extra mile to provide it.ARTArticleDecisions, Decisions: It’s Idea Madness!“March Madness” is the period of the annual NCAA college basketball tou ament, with the majority of the competition set in March. Fans and followers use a visual chart as a decision tool to track team plays and statistics throughout the tou ament. The tool identifies team pairings as brackets that show who plays whom at each stage of tou ament progress. Such an organized chart is effective as a visual tool for keeping track of the details involved in deciding on which teams to focus as the winners of each round of play winnow down to the final championship team.ARTArticleDelegating To Team Members So They Pay For ThemselvesMost of us went into business for ourselves in part because we wanted to be our own boss. We wanted to call all the shots, choose how much or how little we worked and to have control over our income. This sounds GREAT in theory, but if you aren't careful you can easily create a monster of a J.O.B. for yourself - even worse than when you were actually employed because YOU are wearing all the hats. The easiest solution to this common problem is to build a team and start delegating.ARTArticleDevelop an Online Business Mindset and Succeed Online Now!“Online Business” is a broad term for a plethora of online business models. Some people think of online business as get rich quick schemes using underhanded marketing tactics to create a quick buck. But there are solid online business entrepreneurs or webpreneurs as I like to call them, who have real and viable businesses. They treat it and work it like real businesses. If you truly want to be successful online, you need to first adopt a winning mindset for the business. After that, the possibilities are endless. Here are four key online business mindset premises: 1.ARTArticleDevelop Rock Solid Confidence In Your Ability To SucceedFeeling hesitant about what you're trying to accomplish affects all of us at one time or another. If you're ready to own your value and create more success in your business, it's time to move away from "I don't know if I can do this... " to "This is what I'm going to accomplish!"ARTArticleDiscover Your BrillianceLike Robert Langdon in The Da Vinci Code, Laura from my career empowerment group has honed her innate ability to find patterns in things that are out of order. She can look at a desk, a closet, the trunk of a car, or an entire household, and know instinctively how to organize it so it makes sense. Laura is brilliant – a creative person in every cell of her being, which explains the hipness you detect when you meet her for the first time. She was born with an innate curiosity to make sense of the world.ARTArticleDo You Always Have To Lower Your Price?Are you always asked to lower your price? Does every prospect start to negotiate with you? Most sales people would answer with a very definitive yes! Of course we all face this! The reason is that consumers and buyers are trained to ask for a lower price, no matter what. Think about it. Would you walk into a car dealership and pay the price listed on the windshield? Probably not. Don’t be surprised if you are asked to negotiate to a lower price, expect it. What you can do, however, is change the way you handle it.ARTArticleDo You Have The Courage To Be An Entrepreneur?Years ago, I heard the statement "the fastest way to personal growth is to open your own business." Thirteen years after opening my first business, I can promise that statement is true. Like many people who are self-employed, I came out of the corporate world, where I was used to having support staff, creative people around me to bounce ideas off of, and the big bosses over me to handle the heat. I also had janitorial staff to clean the office and technical support staff to handle an errant computer.ARTArticleDo You Know Why You Are In Business?There is a movement inside of you. It might be sleeping, but it is present. We are each born with a movement to make a difference and have an impact and the way we share that becomes our medium. For some they will teach, others coach, some support, or volunteer. I think the greatest tragedy in life is not sharing your movement or your unique ability with others and the world. From that movement is your deep seated WHY or what I call so that... Why did I want to make a million? It's just a number. Why do you want 20 clients? It's just a number.ARTArticleDo You Know Why?(c) Copyright 2010, Suzanne Evans http://www.helpmorepeople.com ------------------------------- There is a movement inside of you. It might be sleeping, but it is present. We are each born with a movement to make a difference and have an impact and the way we share that becomes our medium. For some they will teach, others coach, some support, or volunteer. I think the greatest tragedy in life is not sharing your movement or your unique ability with others and the world. From that movement is your deep seated WHY or what I call so that... Why did I want to make a million?ARTArticleDo You Set The Right ExpectationsEvery time a potential customer has contact with you or your company, an expectation has been set as to how the business relationship is going to work. If a website promises 24/7 technical support, it creates an expectation. Or if you promise installation within 24 hours, the customer now expects it. Why? Because you told them to! It’s been said many times that prospects must feel they can trust you before they will buy from you. But what does “trust you” really mean? It’s simple really.ARTArticleDo You Think Like an Entrepreneur?There have been many studies that try to answer the question “what makes an entrepreneur?” Sometimes, a client will ask me “do you think I will be a successful entrepreneur?” Here are some of the ways we are “different.” Take a peek and see what you think! * We have a different view about risk, luck, convention, and decision-making. We take risks quickly and easily, because we “get it” that one doesn’t move forward by always playing it safe. We tend not to believe in luck as much as we make our luck by following up consistently.ARTArticleDon't Be Your Own Worst EnemyI participated in a few charity golf tou aments this summer. At each one, I kept hearing the same comments from some of the participants. “I never hit the ball well off the first tee.” and “I won’t make the putt because I am not a good putter.” Interestingly enough, everyone who made those comments was right! They didn’t hit well off the first tee. It wasn’t that they couldn’t hit the ball because they certainly did off the next tee, but why not the first? The reason is they kept telling themselves they wouldn’t.ARTArticleDon't Lose Your Shirt! - How to Survive When Your MLM Company Quits on YouIn the past few months we have seen three major companies close their MLM side and as a result displace their distributors: XELR8, Arbonne, and most recently ILea ing Global. XELR8 and ILea ing Global simply wanted to change they way they market and Arbonne is going through a bankruptcy. This is a very sad thing for distributors because they may have spent years building a team and all of a sudden that income is taken away from them ove ight.

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