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ARTArticle***The Essential Small Business DashboardI'm sure that you have either heard of somebody or experienced personally, travelling down the road in your motorcar and a warning light has come on, letting you know that you are low on oil, or perhaps the engine is running too hot. Noticing the light, you immediately pull the car over and switch it off. You can then examine the situation yourself if you mechanically minded, or make a phone call for roadside assistance.ARTArticle***The Four DoorsOne of the most common things that always seems to be missing from the small business philosophy to ensure their success, is where they are actually going.
The business owner tends to get focused on a great idea, and then charges headlong into making it happen without any real thought. Not really addressing where they really want to end up and by when. They may have some vague cloudy idea of where they want but really, there is no clarity.ARTArticle***Why Your New Year’s Resolution Weight Loss Diet Plan Will FailDo you have your 2014 New Year’s Resolution figured out yet? Are you going start ANOTHER diet with the hope to lose weight, lose fat, and get in shape?
How many years now have you had this as your New Year’s Resolution? How have those resolutions ended? Did you lose any weight, burn any fat, get in better shape?
Many of you may have had some early success and lost a pound or 3 in January. But by the end of February, those pounds were back, and by the end of the year, they had invited some friends to stay over!
“But this year is going to be different!”ARTArticle**Your businesses force field – Is it keeping the customers in or out?We had just returned from a brief family holiday in Fiji and while I was there I began to think about the energy or vibe or feel of a small business and how powerful and profitable it can be when you get it right.
If you have ever been to Fiji you would have experienced "Fiji time" which is basically I'll get there when I get there. I know a few people who don't live in Fiji who run on Fiji time. The Fijians aren't all that conce
ed about maintenance either.ARTArticle10 Ways to Attract Clients in Your Own Back Yard - Go Where The Locals Go!It is incredible how much the landscape of getting the word out about your business has changed since the Internet came on the scene. Before that, the phone made a huge impact on the way businesses reached out and let their potential customers know about the services or products they offer.
Promoting and educating online is a huge part of the way we communicate with our clients and potential clients and we do the majority of our work over the phone and via email.ARTArticle10 Ways to Drive Traffic to Your BlogAs most of you know, writing blogs is a very popular way to create an online presence for a small business. It's very inexpensive and something you can begin in a very short time. However, you do need to put the appropriate time in and treat your blog posts seriously just as any other aspect of running your business.ARTArticle10 Ways to Save Money Without Sacrificing Your LifestyleDoes frugality bring to mind a picture of a Depression-era family living off leftovers and hand-me-downs? Before you roll your eyes at the idea, consider this -you can have your cake and eat it too! Yes, you can save hundreds and possibly even thousands of dollars every year without much sacrifice and without making drastic changes to your lifestyle.
Here are some ideas:
1. If you still have a landline phone, switch the service over to a VoIP-based service such as Vonage or Skype. The only difference you'll notice will be the size of your monthly bill.
2.ARTArticle18 Qualities for Living a Successful LifeDear friend, have you often wonder how a person can be so successful in life? Is it because he/she inherited the success or is it because of his/her unique character? There are certain traits that we can adopt in order to be successful in life.
These are:
1.Sincerity: Being sincere and following your values and beliefs will guarantee you success. So don’t try to be something that you aren’t. Just be yourself and impress others.
2.Be genuine: Your actions are greater than your words. So don’t exaggerate or deceive others. Just be genuine.ARTArticle2 Simple Money Tips For 2015Dear friend, Happy New Year! Now that the parties are over I will be sharing with you 2 simple financial tips that will help you reach your financial goals in 2015. A budget can help you pay your bills on time, cover unexpected emergencies, and reach your financial goals—now and in the future. Most of the information you need for your budget is already at your fingertips.ARTArticle3 Keys to Writing Copy that Attracts and Invites (and Doesn't Feel Sales-y and Slime-y)If you're like so many conscious/heart-centered entrepreneurs, a lot of traditional copywriting probably makes you pretty uncomfortable. (Copywriting is writing promotional materials, nothing to do with protecting your intellectual property.)
But everyone tells you that you need that "type of copy" if you want to make money.
So what do you do? Make money and feel slime-y and sales-y with the copy you're using -- or don't make money, but feel like your copy is at least aligned with your core values?ARTArticle3 Mistakes Entrepreneurs Make When They Start to Sell Information ProductsRecently, I wrote about the big mistakes entrepreneurs make when they create information products. Unfortunately, there are more mistakes to avoid when starting to sell them! Here are the biggest 3:
1. Your expectations are out of whack with reality. I once had a self development consultant tell me he wanted to sell a million dollars of his $497 product in one year. So I ran the numbers for him on what he would have to do to get that. He got very, very quiet.
Look, I'm all about thinking big. I've thought big my entire life.ARTArticle3 Powerful Habits to Set You Up For BIG Success in 2014The good news about being a biz owner is you get to set your own schedule.
And the bad news? You get to set your own schedule. (And we haven't even talked about how that looks when you work out of your home and all the distractions THAT brings.)ARTArticle3 Simple Steps to Get That Website Traffic HummingOne of the main goals for business owners with an online presence would be to obtain as many website visitors as possible. Some people think this comes easy to them while other think it's a difficult, if not an impossible task. If you are having problems with not getting the "natural" website traffic you had hoped for, you should take a look at your strategy and the content you are posting about. If you have a new website, think hard about the content you want to post and how it can help with your website traffic.ARTArticle3 Tips to Bringing Feminine Energy into Masculine Business ModelsYour biggest strength is also your biggest weakness. And that's not only true of people, but also of things created by people.ARTArticle3 Tips to Getting Your 2014 Marketing Plan TogetherIt's that time of year to make sure your marketing plan is all ready to go - just in time to kick off the sparkling New Year that's right around the corner.
But how do you get a marketing plan together that will actually get you the results you're looking for? Here are 3 tips to get you started:
1. Start with the end in mind. Make sure you figure out specific and REALISTIC goals. While I'm all for having a hit-it-out-of-the-park goal (like building your list to 10K when you have 500 on it right now), you should also have a goal that's doable AND will make you happy if you reach it.ARTArticle3 Tips to Living Like a MillionaireAs a life and money management coach, over the years I have noticed some very interesting things about wealthy people. They were disciplined and determined enough to do all the right things that enabled them to accumulate their wealth and, in many cases, retire early.ARTArticle4 Easy Ways to Change Your ParadigmDear friend, being aware of the ongoing changes in every aspect of our lives has become an important task for our survival and our continued well being.
We see companies and organizations collapse because they have not been able to change their ways of thinking and behaving. Individuals experience frustration when time is not spent anticipating changes and responding to the need for change.
We have seen more changes in the last decade than in the previous one hundred years. It is this rapid change that heightens our anxieties.ARTArticle4 Secrets of the Rich and FamousDear friend, do you want to know 4 secrets of the rich and famous? Be goal-oriented, learn all you could about finances, diversify and spend your money wisely.
You cannot achieve bigger things if you only have small dreams. There is nothing to lose in dreaming big. That’s what wealthy people do. It is a mindset. Wealthy people focus on opportunities and are goal-oriented. So here are 4 tips to help you change your mindset.
Be goal-orientedrARTArticle4 Simple Steps to Go SignatureAre you interested in taking your work as a coach, consultant, trainer or other expert to the next level? Would you like to reach a broader audience? Have you thought about packaging the work you do with individuals into an engaging and interactive experience for multiple clients?
If so, you may be at the right point in your business growth to add what I call a “signature program” to your catalog of services. A signature program is a unique, focused group learning experience that helps your clients achieve high-value goals.ARTArticle4 Tips to Asserting Yourself Without Alienating Your PartnerDear friend, asking for what you want—and setting boundaries around what you don’t want—is a key life skill. But sometimes in our enthusiasm to practice this skill, we over-do our own assertiveness and end up with a partner who shuts down, gets angry or feels resentful. Here are four tips for developing your assertiveness in a way that will actually strengthen, deepen and enrich your relationship—thus avoiding the “alienation trap”:
1.Get Clear.rARTArticle4 Tips When Formatting Your Blog ArticleJust like most other forms of creative writing, there is no wrong way to write an article for a small business blog. There is, however, a better way.ARTArticle5 Mistakes Bloggers Don't Want to MakeIf you are new to blogging and feel like things aren't working out like you thought they would, you should be aware of the common mistakes that some bloggers make. Take some time reading these so that you understand what not to do when blogging.
Five common mistakes bloggers make are:
1. Diving in too fast
2. Unrealistic expectations
3. Losing Focus
4. Plagiarizing
5. Ignoring the reader
1. Diving in Too FastARTArticle5 Networking Opportunities You May Be Missing Out OnIf you had the choice, would you rather forego in-person networking in favor of something that’s less unnerving and more enjoyable? So, what makes us shy away from, or downplay who we “truly” are during networking… that it feels like “selling”? The good news is, you can eliminate your pattern of shying away from in-person networking and truly be your “real” self in this context.ARTArticle5 Reasons to Include Images in Blog PostsOne of the best ways to create very high quality blogs is to add relevant images to your blog posts. Quality blogs with images are known to appeal to readers more than blog posts without any images on them. Adding images have been found to have a number of benefits and contributes immensely to the success of a website.
Some of these benefits are outlined below. Note: Most of the small businesses I work with do not write blog posts that specifically promote their products or services (they use sales pages), but I have included the benefits for that purpose for those of you that do.ARTArticle5 Steps to Attracting More Sales Beyond Your Wildest DreamsAs entrepreneurs and business owners, we all have dreams of closing sales beyond our wildest dreams, signing up lots of clients, and making more money than we ever thought possible. Unfortunately, it doesn’t always happen as quickly as we’d like it to.
Many entrepreneurs and business owners come to me frustrated with their lack of sales, hoping to learn specific sales skills to turn around their businesses.ARTArticle5 Ways To Help Beat Writer's BlockHave you ever thought of a topic you wanted to write about for your blog and you sat down to write the content and no words come out? You brainstorm and try to make yourself write, but you can't get your fingers to type on the keyword or write on paper? Don't feel alone. That is exactly what writer's block feels like and it can happen to any blogger (and any kind of writer) at some point and time.
When writer's block strikes you, try some of the following tips to get back into the flow of writing:
1. Take a Break and Be CreativeARTArticle6 Keys to Better Time ManagementDear friend, time management is basically about being focused. Having a balanced life-style should be the key result of having good personal time management.
Time management is about getting results, not about being busy.
So here are six key areas of life that I would encourage you to pay close attention to during the course of the coming week: physical, intellectual, social, career, emotional and spiritual.
1.The physical aspect involves having a healthy body, less stress and fatigue.
2.The intellectual aspect involves learning and other mental growth activities.ARTArticle6 Secrets to Goal Setting That Every Successful Person Knows, but You Don’tDear friend, last week I introduced you to the important topic - Goal Setting. Now here are 6 proven pointers that should be taken into consideration in setting your goals and achieving them.ARTArticle6 Secrets to Maximizing Your True PotentialDear friend, we are all endowed with special gifts, talents and abilities – i.e. our potential. Some of us realize this potential quite early in life whereas, for some, it takes a lifetime to realize this. These latter people who take time to realize their potential often accept the fact that they have lost the time needed to bring their real potential to the surface. That is why, it is really important to realize your potential within a given time period, else it’s often too late to begin.ARTArticle6 Strategies to Increase Your Sales NOWNow is the time to become a "smart" entrepreneur about your business by doing more not less. What I mean by "doing more" is increasing your sales and marketing efforts. Instead of pulling back as many entrepreneurs are currently doing, beat out your competitors by finding new ways to stay visible.
An economic slowdown can be a problem for your business if you allow it to be.