The Motivation First Aid Kit
During the economic downturn, the president of a company I worked with wasnabout to send an e-mail to his sales force to demonstrate empathy for howndifficult it had become to meet sales targets, saying that he would understand ifnthey didn't make their numbers this quarter. What he didn't realize was how hisnsales people would interpret that message into their behavior. If he was sonunderstanding, surely it would be okay if they didn't do that last appointment atnfive o'cloc